One Day Training Programme for Business Trainers and Mentors

I NTRODUCTION TO THE D AY Registration/coffee Introduction Module 1: Your Inner Innovator Coffee (15 mins) Module 2: Types of Innovatioàn Module 3: Mapping your innovation route LUNCH Module 3: Mapping your innovation route Module 4: Y OUR A CTION P LAN Coffee (15 mins) Module 4: Y OUR A CTION P LAN Open questions and answers Close 2

The Innovation Process or... mapping your innovation journey/route "Everyone has the key of their innovation engine, it is up to them to turn it" 3

Theories Innovation theory provides a lot of different theories about: "standardized innovation processes" But innovation PRACTICE shows that …there‘s no one size fits all approach. …innovations cannot be designed divorced from reality …successful innovations need creative and analytical skills …innovation processes should be kept simple 4 Think...simple

The Fours Steps 1. Creativity 2. Strategy 3. Implementation 4. Profitability 5

Step 1: Creativity OBJECTIVES What can I do (to improve my creativity)? Knowledge, Observation Imagination Attitude, Drive & Motivation What depends of my environment? Context Resources Culture 6

Step 1: Creativity Definition: 1."Using old things in new places, ways and combinations“ 2.Creative behaviors possessing an element of newness, novelty, and difference (Herrmann, 1996) 3.Creativity is an act, an idea, or product that changes an existing domain, or that transforms an existing domain into a new one, and creative person is whose thoughts or actions bring these changes. (Csikszentmihalyi) 7

Step 1: Creativity 8 Ways Entrepreneurs can Master the Creative Mind 1.Forever curious. 2.Always open to new things 3.Embrace ambiguity 4.Finding and transferring principles 5.Searching for integrity 6.Knowing you can solve the problem 7.Able to visualize other worlds 8.Think the opposite 8

Step 1: Creativity What can I do (to improve my creativity)? Imagination “Every child is an artist. The problem is how to remain an artist once we grow up.” Picasso 1.See the World Through a Child’s Eyes. 2.Connect & Combine ideas 3.Framing and Reframing Problems 4.Challenge Assumptions (Problem with the first right answer) Practicing Innovation (Exercise) Draw a house exercise Different uses for common things 9

Step 1: Creativity What can I do (to improve my creativity)? Attitude, Drive & Motivation 1.Using your whole brain 10

Step 1: Creativity What depends on my environment? Context/Constraints 1.People you work with 2.Physical Space 11 Successful CreativityKeep calm, don't talk,Why they are not creative? Kindergarten High School Office

Step 1: Creativity What depends on my environment? Resources 1.Money is ok, but not enough 12

Step 1: Creativity What depends on my environment? Resources 2.All things you have around How to identify an entrepreneur? 13

Step 1: Creativity What depends on my environment? Culture (The background music of any community) Weird, or just different? 14

Step 2: Strategy "Determining the usefulness of an idea" Six Thinking Hats: Innovation & Creative Thinking (Edward De Bono) 15

Step 3: Implementation "Putting the new idea into action" 1.The benefits of Mapping Plan A (See in details at Module 4) 2.Treat Life as an Experiment 3.Failing is part of the Innovation Process 16

Step 3: Implementation "Putting the new idea into action" Define target outcomes – e.g. increased profit, broader customer base Identify small, easily implementable steps to help you achieve these Assign clear roles and responsibilities. Give guidelines rather than rules Evaluate at each step and adjust as necessary Quelle: 17

Step 4: Impact "Maximizing the added value from the implementation of the new idea" 1. Defining: Sets innovation objectives and mobilizes your efforts. 2. Developing: A stream of original ideas tied to real business objectives. 3. Creating: A flexible approach to shepherd innovative ideas to market. 4. Building: Work environment that drives innovation across your organization. 18

Step 4: Impact "Maximizing the added value from the implementation of the new idea" Innovations follow the customers and thus the market. Research is a necessary, but not the only requirement for innovation. Successful innovation needs implementation on the market. (Innovation) networks are the catalysts for innovation. Economical value results from successful innovation. Quelle: 19

Additional resources 20

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I NNOVATION I N M ICRO -E NTERPRISES Module 3 – The Innovation Process 22

Step 1: Creativity What can I do (to improve my creativity)? Knowledge &Observation (RESEARCH is required) “Innovation is at 1% inspiration and 99% perspiration, not only the genius of ideas but also lots of hard work” 1.Thinking like a traveler 2.Field Observation with Fresh Eyes 3.Capture your observations in a "Mind Map“ 23

Step 1: Creativity What can I do (to improve my creativity)? Imagination 3.Framing and Reframing Problems 4.Challenge Assumptions (Problem with the first right answer) Practicing Innovation (Exercise) Draw a house exercise Different uses for common things 24

Step 1: Creativity What can I do (to improve my creativity)? Attitude, Drive & Motivation 2.Cultivating an Attitude of Wisdom ( Wisdom begins in wonder. Socrates ): “Healthy balance between confidence on what you know and to keep thirsty about more knowledge” Don't see your self as a puzzle builder True innovator see themselves as a collage maker. 25

Step 1: Creativity What can I do (to improve my creativity)? Attitude, Drive & Motivation Don't see your self as a puzzle builder 26

Step 1: Creativity What can I do (to improve my creativity)? Attitude, Drive & Motivation 27

Step 1: Creativity What depends of my environment? Context Constraints People you work with 28

Step 1: Creativity What depends of my environment? Context 1.Physical Space - See evolution from: Kindergarten High School Office 29

SMEs say, successful innovation is powered by: Innovativeness, Innovation strategy, Innovation techniques, Corporate management, Controlling, Quality management, Knowledge on demands Marketing, Project management. 30