3-1 Strategic Information Systems 3-2 Elements of Strategic Management Innovation Role of IT Competitive intelligence.

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Presentation transcript:

3-1 Strategic Information Systems

3-2 Elements of Strategic Management Innovation Role of IT Competitive intelligence

3-3 Porter’s Competitive Forces Model Threat of new competitors Bargaining power of suppliers Bargaining power of customers Threat of substitute products or services Rivalry among existing firms

3-4 Porter’s Competitive Forces Strategies Cost leadership Differentiation Focus Strategic positioning Customer service

3-5 Use of Porter’s Model List players Analyze business drivers Devise a strategy Investigate supportive information technologies

3-6 Porter and Millar Five-Step Process Access information intensity Determine the role of IT in the industry structure Identify and rank the ways in which IT can create competitive advantage Investigate how IT might spawn new businesses Develop a plan for taking advantage of IT

3-7 Strategic Information Systems Applications Cost leadership Differentiation Growth Alliances Innovation Improve internal efficiency Customer-oriented approaches

3-8 Managerial Issues Implementing strategic information systems can be risky Strategic information systems require planning Sustaining competitive advantage is challenging Ethical issues