Storyboard for Diffusion and Integration of Educational Technology By Stephen C. Raymond

The Innovation- Development Process. The Need for Web 2.0 Explain and show how the need to communicate electronically is transforming the education landscape. Describe the removal of frustration from a one- way Web 1.0 to the two-way Web 2.0. The need for improved Web tools to deliver an interactive learning experience. Scene #1

The Research behind Web 2.0. Site articles that describe the process of going from Web 1.0 to Web 2.0 and research that supports the improvements of a Web 2.0 education. Many articles have been written showing the advantages of Web 2.0 to Web 1.0. Scene #2

Web 2.0 Development concerns. Development problems to be addressed: – a – b – c Discuss how development issues are/or planned to be addressed. Any problems with development and who are the primary benefactors of Web 2.0 will be explained here. Scene #3

Web 2.0 Commercialization. Describe how Web 2.0 is being implemented and promoted. – Various software and hardware developments to take advantage of Web 2.0 concepts. – Marketing strategies to promote the advantages of Web 2.0. On the Internet, direct commercialization is limited, but indirectly, companies can utilize the Internet resources to develop equipment and software programs. Scene #4

The Innovation-Decision process. Timeline + Communication Channels MySpace started Knowledge Facebook Launched 1 st Web 2.0 Conference PersuasionDecisionImplementationConfirmation Communication is primarily through social networking sites. Timeline for the development and implementation of Web 2.0 Scene #5

Web 2.0 “S” Curve Time % of innovation 0 50 Max

Web 2.0 Innovators and Early Adopters. Describe The Innovators and Early adopters in K- 12 education in regards to Web 2.0. – Innovators: – Early Adopters: – Strategies to persuade and convince. Identify Laggards – List of potential people in K-12 community – Strategies to convince to adopt innovation. Attributes that would lead to adoption critical mass in K-12 community. Innovators and early adopters are the driving force behind adoption of an innovation. Scene #6

Web 2.0 Approach and Change Agents. Describe the difference between a centralized or decentralized approach for adoption of Web 2.0. – Centralized: – Decentralized: – Recommendation. Identify Key Change Agents – List seven roles of change agents to effect positive change. Has Web 2.0 met critical mass? – List four strategies to achieve critical mass. The approach for the adoption of Web 2.0 should be either centralized or decentralized. Identify the leading change agents for adoption of Web 2.0. Scene #7

Summary The need we are filling. How Web 2.0 fills that need. Scene #8