HSM3 DVD PROMOTION February 2009. HSM Franchise Facts In Theatres Oct. 24, 2008 DVD Release: February 17, 2009 #1 movie with girls 6-11 Top selling record.

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Presentation transcript:

HSM3 DVD PROMOTION February 2009

HSM Franchise Facts In Theatres Oct. 24, 2008 DVD Release: February 17, 2009 #1 movie with girls 6-11 Top selling record of 2006 Four weeks at #1 on the US Billboard Chart 57 licensees across multiple categories #1 in its time period on The Disney Channel

THE POWER OF DISNEY $34 billion in annual sales Over 98% consumer awareness Brand strength across all age groups #1 Cable network in the world #1 children’s web site in the world

Consumer Offer Week of February 15, offers to choose from* Buy the HSM3 DVD get $2 off selected Disney Garden Produce Item Or Buy 2 Disney Garden Produce Items get $2 off * Coupon Good for One Week Only *To be redeemed by coupon or customer card

Our Commitment Market Exclusivity for 30 days High-Graphic Packaging Display Bins where applicable Customized Ad Design Coupon Redemption

Retailer Requirements Promotion must run in all retail stores Offer must appear in Ad Product must be on display Feb. 1 – March 1, 2009 (4 week minimum product purchases) Retailer to choose offer Retailer to choose products Firm commitment by October 31, 2008

PARTICIPATING PRODUCTS AND SUPPLIERS

3lb Bag of Apples SUPPLIER: CHELAN FRESH CONTACT: Mac Riggan (509) SUPPLIER: L&M NORTHWEST CONTACT: Andy Tudor (509)

5lb Box of Clementines/Mandarins SUPPLIER: SUNWEST CONTACT: DOUG SANKEY (559)

5lb Bag of Potatoes SUPPLIER: RUSSET POTATO EXCHANGE CONTACT: Marc Stalter (715)

4ct. Bag of Avocados SUPPLIER: WESTPAK CONTACT : DOUG MEYER (951)

MERCHANDISING TOOLKIT High Graphic POS Customized Ads

MERCHANDISING TOOLKIT High Graphic Bin

Imagination Farms Contact Information Western Region Sales Mark Haun Eastern Region Sales Glen Reynolds

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