Visitor Industry Business Studies
What is a Tourist? A tourist is anyone travelling for such purposes as recreation, holiday, health, religion, sport, family reasons, business on a mission, or as a delegate at a conference, staying 24 hours (i.e. overnight) not more than one year.
What is Tourism? Tourism is a human activity in which different people and different countries interact and participate. Tourism as a business activity may be understood to have three components: Traveler Service industries Host community.
Reasons for travelling to Bermuda Family functions(reunions, weddings, baby christenings, graduations. Conventions(doctors, lawyers, business persons) Business(Reinsurance, legal proceedings) Vacation Education
Vacationing in Bermuda Vacationing Bermuda is enjoyable in that the weather is pleasant all year round. Beaches are easy to access, historical sites to visit, a variety of athletic events.. The people in the visitor industry aim to make every stay memorable The hotel accommodations range from two star to five star standards.
Types of travellers Leisure Business
Objective Identify the reasons as to why people travel to Bermuda Discuss the functions and needs of corporate, commercial and institutional travellers.
Leisure Travel Family Special interest Single resort travel
Functions of the Leisure Traveller Families travelling together for pleasure Special interest travellers for a special activity or event Single resort travellers seek accommodations that cater to adults only.
Business Traveller Corporate Commercial group(s) Institutional
Functions of the Business Traveller Conducting business – meetings, selling goods and consulting Attending conventions, meeeting and conferences Conduct business for hospitals, schools and government.
Needs of the Business Traveller Site for meetings Clients Machinery and Equipment
Benefits to Bermuda’s Economy Employment Generates revenue spending
Impact of Visitor Spending on Population and Your Well-being Local purchasing Overseas purchasing Income for government Income for Bermudian households
Benefits to Bermuda’s Economy Employment- jobs for hotel employees, taxi driver, construction workers, tour guides, entertainers, restaurant employees and transportation workers. Generates revenue-departure tax (airport and cruise ship terminal.) Spending-accommodations, restaurants, night clubs, bars, transportation, sporting activities, shopping and sightseeing activities, tours etc.
Impact of Visitor Spending on Population and Your Well-being Local purchasing- purchase supplies and services in Bermuda. Overseas purchasing-purchase supplies and services abroad. Income for government-government spending for the public. Income for Bermuda households-income in the form of wages, salaries and rents etc.
Identify characteristics of Bermuda that contribute to our popularity/unpopularity Situations that would impact the Visitor Industry Social Environmental Cultural Economic Political
Identify characteristics of Bermuda that contribute to our popularity/unpopularity What impact might the positive/negative changes have on the visitor industry?
Situations that would impact the Visitor Industry Social Environmental Cultural Economic Political
Impacts Social-boys sitting on wall, sale of drugs, crime and negative attitudes towards Visitors Environmental trash pollution Cultural-lack of international goodwill On part of residents and the lack of understanding and appreciation of other’s culture and background’s on part of residents. Economic-strikes, under employment and cost of living Political-change in government and revolutions
Careers in the Visitor industry Room attendants Pool staff Front Desk Chefs Supervisors Managers Concierge Bellman Laundry staff Accountants etc.