Business & Technology. Course Overview Business Technology Global Society Business Models Business Environment Functional Areas / Processes Childbirth,

Slides:



Advertisements
Similar presentations
Analyzing Marketing Environment
Advertisements

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 1998 Chapter 2 Environmental Analysis Marketing Gilbert A. Churchill, Jr. J. Paul Peter.
Chapter 3 The Organization and Its Environment
© September Marketing Environment The actors and forces outside marketing that affect marketing management’s ability to build and maintain successful.
Copyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. Slide 2-1 The Competitive Environment: Assessing Industry Attractiveness.
Competitive Advantage in the Marketplace Chapter 5.
Preview: Environmental Analysis 4 PEST Analysis 4 Industry & Market 4 Porter’s Five Forces Model 4 Generic Strategies 4 Environmental Analysis Overview.
Nelson Phillips Professor of Strategy and Organizational Behaviour
Tutorial 5 Five forces and PEST analysis
CHAPTER 4 Environmental Scanning and Industry Analysis
© 2006 by Nelson, a division of Thomson Canada Limited.3-1 The External Environment: Opportunities, Threats, Industry Competition and Competitor Analysis.
Vicentiu Covrig 1 Macroeconomic and Industry Analysis (chapter 12 online)
Mary Coulter Team 2 Marsha Swink Jonathon Mclaurin Paul Shirley.
1 5 FORCES DRIVING INDUSTRY 5 FORCES DRIVING INDUSTRY COMPETITION COMPETITION ( Porter, 1980 ) INDUSTRY POTENTIAL ENTRANTS BUYERS SUBSTITUTES SUPPLIERS.
Business, Sixth Canadian Edition, by Griffin, Ebert, and StarkeCopyright © 2008 Pearson Education Canada CHAPTER 2 Understanding the Environments of Business.
©2011 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Principles of Marketing
Chapter 2 The Environment and Culture of Organizations
1 COMP5331: Web Pub and Web Ad 8. External Analysis Dickson K.W. Chiu PhD, SMIEEE.
PRINCIPLES OF STRATEGIC MANAGEMENT Environmental Scanning and Strategy Formulation.
Chapter 2: The External Environment: Opportunities, Threats, Industry Competition and Competitor Analysis Overview: The firm’s external environment.
The Marketing Environment and Competitor Analysis
Key Environments Marketing Environment
MJF7 Strategy concepts overview 1. Basic concepts of strategy and SWOT analysis (Jan 17) 2. Resource based view of the firm (Jan 19) 3. Competitive, cooperative,
4-1 Chapter 4 - Environmental Scanning Societal Environment -- –Economic Forces –Technological Forces –Political-legal Forces –Sociocultural Forces.
Chapter 8 Unlocking the Business Environment Chapter 8 The External Micro Environment By the end of this chapter you should have a better understanding.
Copyright © 2012 Pearson Canada Inc. 0 Chapter 4 Exploring the External Environment: Macro and Industry Dynamics.
Ch. 3 Assessing Opportunities and Threats Marsha Swink Jonathan McLaurin Paul Shirley.
PEST Analysis What is PEST Analysis?
CHAPTER 2 The Environment and Culture of Organizations.
MANAGEMENT AND SOCIETY
Learning Objectives To learn to identify the different types of environments that affect a firm To learn to identify the different types of environments.
Copyright © 2006 Pearson Education Canada Inc. 2-1 Chapter 2 Understanding the Environments of Business.
1 MARKETING THOUGHTS ….. 2 WHAT IS MARKETING? 3 MARKETING: Definition: (Adapted from Kotler 2000)
Strategic analysis: searching for opportunities and threats Focus: Daisytek  Assignment: Study H&W Ch 3 Environmental scanning and industry analysis and.
Prentice Hall, Inc. © STRATEGIC MANAGEMENT & BUSINESS POLICY 11 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 4 Environmental Scanning and.
Recap Chapter 1 & 2. CHAPTER 1 The 3 Basic Functions of Business Organizations Operations Finance Marketing Organization.
©2003 Southwestern Publishing Company 1 The External Environment: Opportunities, Threats, and Industry Competition, and Competitor Analysis Michael A.
Business Fifth Canadian edition, Griffin, Ebert & Starke © 2005 Pearson Education Canada Inc. CHAPTER 2 Understanding the Environments of Business.
PowerPoint Presentation by Charlie Cook The University of West Alabama © 2010 South-Western, Cengage Learning, Inc. All rights reserved.
Strategic Management.
Slide content created by Charlie Cook, The University of West Alabama Copyright © Houghton Mifflin Company. All rights reserved. Chapter Three The Environment.
© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
CHAPTER 4 Environmental Scanning and Industry Analysis
Strategic Management: Appendix 2
Lecture 23 Electronic Business (MGT-485). Recap – Lecture 22 E-Business Strategy: Formulation – Internal Assessment Value Chain Analysis Linkages within.
PIRNAY FabriceNVS New Ventures Strategy PIRNAY Fabrice Session 8 Appendix.
The Changing Marketing Environment Chapter 3. The Uncontrollable Environment  This chapter takes an in-depth look at the uncontrollable marketing environment.
The Environment of Management
COMPETITIVE ADVANTAGE UNIT – II. EXTERNAL ENVIRONMENT Any organization before they begin the work of strategy formulations, it must scan the external.
1 Chapter 3 Environmental Scanning and Industry Analysis By Khursheed Yusuf.
STRATEGIC MANAGEMENT II Porter’s five forces module.
Lecture-5 MGT301 Principles of Marketing. Summary of Lecture-4.
F Designed to give you knowledge and application of: Section B: Key environmental influences & constraints on business & accounting B1. Political.
The Global Marketing Environment. Learning Objectives After studying this chapter, you should be able to: Understand the nature of the marketing environment.
The External Environment
CHAPTER 4 Environmental Scanning and Industry Analysis
Global Edition Chapter Three
The Changing Marketing Environment
Principles of management
© 2010 South-Western, Cengage Learning, Inc. All rights reserved.
The Marketing Environment and Competitor Analysis
Chapter One: 1.1 INTERNATIONAL MANAGEMENT AND CULTURE
Corporate Social Responsibility
Managing in the Global Environment
Janet Cookson, Eva Zaman, Faiza Ejaz, Grace Odom, & Jonathan Bryson
The Marketing Environment
Prof. Arjun B. Bhagwat Department of Commerce,
Principles of Marketing Lecture-5. Summary of Lecture-4.
What affects our business from the outside?
Presentation transcript:

Business & Technology

Course Overview Business Technology Global Society Business Models Business Environment Functional Areas / Processes Childbirth, Hunger Education, Poverty Terrorism Industrial Revolution Computing Technology Internet

Business Value Chain Collection of activities that a business (or a chain of businesses) undertakes to design, produce, market, deliver, and support products or services Suppliers Products/ Services Market Purchasing Logistics/Transportation Inventory Management Accounting Finance Human Resources Marketing Customer Acquisition Customer Retention Strategy / Information Technology / Business Analysis

Environments External Global environment – can affect all industries Business environment – pertaining to a specific industry Internal Functional areas, organization

Global Environment International Extent of involvement Political/Legal Monopoly, Consumer protection, environment, etc. Economic Growth, decline, stagnation Technological Change affects products, consumer behavior Sociocultural Fashion, tastes, demographics, ethics, diversity

Business Environment Porter ’ s 5 Forces model: 1. Suppliers 2. Buyers 3. Competitors 4. Substitute Products 5. New Entrants Also, Allies Regulators

Internal Environment Strategies Information Management Culture Organizational Structure

Functional Areas Production/Operations Finance Accounting Marketing Information Systems Overview/Service Areas – Management, Strategy, Entrepreneurship, Business Analysis, Research & Development (R&D)

Technology What is it? Broad eras of technological change Industrial Revolution – manufacturing economy Computer - Service economy Internet - Information economy

Feedback: Privacy Policy Feedback
Do Not Sell My Personal Information
About project: SlidePlayer Terms of Service

© 2024 SlidePlayer.com Inc. All rights reserved.