Comrades Marathon Association HISTORY Race established in 1921 by Vic Clapham No support or seconding for runners in the early days The Executive Committee.

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Presentation transcript:

Comrades Marathon Association HISTORY Race established in 1921 by Vic Clapham No support or seconding for runners in the early days The Executive Committee formed in 1985 A Board of Trustees was established in 1989 to oversee the properties, history and traditions of the event The BOT/EXCO merged to form the CMA Board in 2009

Comrades Marathon Association OPERATIONAL STRATEGIC PLANNING AND LOGISTICS Strategic decision taken to restructure & professionalise the CMA in full time staff employed headed up by GM Race Director manages Race Organising Committee Race attracts runners from 57 countries and contributes over R500 million in economic impact to KZN

Comrades Marathon Association CMA BOARD GENERAL MANAGER RACE DIRECTORSTAFF RACE ORGANISING COMMITTEE MarketingFinanceMedia Internat Athlets Museum STEERING COMMITTEES STARTROUTEFINISHEXPOVIPS

Comrades Marathon Association STRATEGIC GOALS AND VISION Our Vision is to be the biggest, the best and most inclusive ultra-marathon in the World To continue to be a unifying event in SA and promote social cohesion To strengthen the already strong relationship with Provincial DSR and Athletics Federation To strengthen and expand our Indigent runners program

Comrades Marathon Association STRATEGIC GOALS – continued To sustain the unique “Volunteerism aspect” To keep alive the Spirit of Comrades To increase our Corporate Social Initiatives FINANCIAL GOALS To strive for financially sustainability To maximise the commercial value of the event To increase government involvement at all levels

Comrades Marathon Association CMA CONSTITUTION CMA is a PBO which is constitutionally established and exists by special dispensation in ASA and KZNA CMA is a member of KZNA and the Constitution was amended to be in alignment with KZNA and ASA. Further amendments were made during 2012/2013 to promote further Unity and Commonality

Comrades Marathon Association CORPORATE GOVERNANCE Adopted Corporate Governance Policy: To prohibit conflict of interests at all levels To adhere to the Policies and Procedures Manual adopted by the Board To provide Annual Audited Financials

Comrades Marathon Association TRANSFORMATION An ongoing challenge for CMA as is the case for similar entities Adopted a “Transformation Policy” which addresses: Equity and accessibility Representivity Democracy Capacity building

Comrades Marathon Association TRANSFORMATION Non-racism and Non-sexism Accountability Transparency Development Social Responsibility

Comrades Marathon Association DEVELOPMENT Joint venture projects with KZNA Indigent Runners Village Youth Run Edendale Race Endurocad Outdoor gym Semi- elite athlete support and development

Comrades Marathon Association CHALLENGES Sponsorship SABC TV Broadcast production quality Fiscal implications – CMA contributes R4,3million Government infrastructure and services assistance

Comrades Marathon Association Achievements and Recognition Guinness World Record - Biggest Ultra-marathon 2012 Virgin Active Sport Industry Award – Best “MASS SPORT” participation event in South Africa AIMS Award for Africa’s Oldest Marathon and Ultra Marathon 2013 Msunduzi Mayoral Tourism Award for “City International Event” Host of the 20 th AIMS World Congress in Durban – June 2014 – first in AFRICA (350 international events)

Comrades Marathon Association In conclusion Questions Thank you