1 Expanding Solution Offering Retail and Consumer Products

2 Industry Overview Consumer Insight MerchandisingBuyingDistribution Store Management Focusing on high value customers Deep understanding of customers needs Develop and test winning offers (1) Measuring customer satisfaction Developing customer insight, loyalty and retention Category management based on needs/profits Promotion forecasting and execution Developing optimal pricing models Adjusting offering based on store demographics (2) Maximising total category return Supplier selection and management Negotiating favourable trade terms Private label development/delivery Managing procurement process efficiently Maximising total company margin (3) Managing store ordering/ forecasting Physical delivery of goods to stores (4) Reducing inventory in system Ensuring minimal out- of-stocks Improving supply chain efficiency Managing local labour processes Delivering high service levels/consumer satisfaction Maximising shelf velocity Measuring store efficiency through KPIs Optimising profits/sq ft and consumer satisfaction Process Overview Major Activities Key Challenges (1) Examples: loyalty programmes, store design, product mixes etc (3) Best practice buying aims to increase cash margin, not just reduce product cost (2) Micro-merchandising (4) Distribution also includes logistics between supplier and warehouses

3 Consumer Insight MerchandisingBuyingDistribution Store Management Analytics, Sales Marketing Analytics Customer Service Service Analytics Siebel Merchandise Planner Promotion Planner Sales Pricer, Category Price Optimiser Merchandise Planner & Allocator i2 Technologies Supplier Network Enterprise Sourcing Merchandise Planner & Allocator, Analysis Enterprise Sourcing Ariba, i2 Technologies Demand Planner Transport Manager Supply Chain Planner Replenishment Planner, EXeed Fulfill i2 Technologies, EXE Employee Relationship Management Field Service Merchandise Allocator Siebel, i2 Technologies Process Overview Satyam Competencies Alliance Practices CRMSCMSRM, SCMGLP, SCMCRM, SCM Business Solutions

4 Solution Offerings Landscape - Retailing Supply Chain Management Sourcing Merchandising Optimization Customer order Mgt Project Management Process Study Shopper/Consumer SourceProcureAnalyzeIntegrator Outsourcing 3PL Warehousing GLP SCM SRM PCP Field (In Home) Service Customer Service Sales Marketing Employee Relationship Management CRM

5 Strategy Planning Busine ss Transf ormati onal Desig n Impl eme ntati on Continuou s Operation IT Consulting IT Strategy Business Integration Strategy eStrategy Development and Integration Business Intelligence Business Integration ERP (SAP, Oracle, Peoplesoft) eAI B2B Exchanges / Integration e-Procurement Business Consulting BPO Outsourcing Procurement Logistics HR/ Payroll/ Accounting Outsourcing IT Outsourcing Desktop Outsourcing IT Infrastructure Outsourcing Application Maintenance Web Hosting Solution Offerings Landscape - Consumer Products Back Office Support Customers Marketing, Sales and Distribution CRM Customer Segmentation / Profitability New Products Development Operational Excellence Promotions Management Sales Force Automation Manufacturing Fulfillment Supply Chain Planning IT Services Value Chain Industry Value ChaInIndustry Value ChaIn Manufacturing