S-005 Collecting data: What methods to use. Common methods Interviews – Face-to-face – Focus group – Telephone – Skype / video conference Questionnaires.

Slides:



Advertisements
Similar presentations
4.12 U NDERSTAND DATA - COLLECTION METHODS TO EVALUATE THEIR APPROPRIATENESS FOR THE RESEARCH PROBLEM / ISSUE Understand promotion and intermediate.
Advertisements

Alternative Strategies for Evaluating Teaching How many have used end-of-semester student evaluations? How many have used an alternative approach? My comments.
Collecting data Chapter 5
Kotler / Armstrong, Chapter 4
Research Methods Overview of quantitative and qualitative methods.
Organizational Design, Diagnosis, and Development Session 12 Organizational Diagnosis, II Techniques of Data Collection.
SEMINAR TOPIC IS ON SURVEY METHOD AND OBSERVATION METHOD
Selecting Your Evaluation Tools Chapter Five. Introduction  Collecting information  Program considerations  Feasibility  Acceptability  Credibility.
What Do Sociologists Do? Chapter 2. Copyright © 2007 Pearson Education Canada 2-2 What Is a Valid Sociological Topic? Any kind of human behaviour & social.
Formative and Summative Evaluations
SOWK 6003 Social Work Research Week 5 Measurement By Dr. Paul Wong.
Study announcement if you are interested!. Questions  Is there one type of mixed design that is more common than the other types?  Even though there.
Choosing Your Primary Research Method What do you need to find out that your literature did not provide?
© 2001 Dr. Laura Snodgrass, Ph.D.1 Non-experimental Methods Observation and Survey Research.
‘Hints for Designing Effective Questionnaires ’
Preparing for Data Collection Need to recognize that data collection is a high level activity that cannot be just passed off to graduate assistant Need.
Evaluating Your STEM Outreach Program MISO Spring Workshop May 7, 2012 MISO Data Analytics Team Jeni Corn, Tricia Townsend, Alana Unfried
Questionnaires and Interviews
Copyright © 2011, 2005, 1998, 1993 by Mosby, Inc., an affiliate of Elsevier Inc. Chapter 15: Collecting Information Action process of gathering information.
By: Christopher Prewitt & Deirdre Huston.  When doing any project it is important to know as much information about the project and the views of everyone.
Participant Observation Purpose  Observe Human Social Behavior. Often used to observe behavior over time.  This data collection technique is used when.
Chapter 6 Surveys and Sampling - Stangor. Surveys Survey – a series of self-report measures administered through either an interview or a written questionnaire.
Authentic Assessment Lynne E. Houtz, Ph.D. Associate Professor of Education Creighton University.
Action Research March 12, 2012 Data Collection. Qualities of Data Collection  Generalizability – not necessary; goal is to improve school or classroom.
Designing 1-1 Interviews and Focus Groups Desmond Thomas, University of Essex.
Copyright © 2007 Pearson Education Canada 3-1 Marketing Research Marketing research serves many roles. It can: 1.Link companies with customers via information.
1 Hair, Babin, Money & Samouel, Essentials of Business Research, Wiley, Learning Objectives: 1.Understand data collection principles and practices.
The World of Assessment Consider the options! Scores based on developmental levels of academic achievement Age-Equivalent scores.
Chapter 11: Qualitative and Mixed-Method Research Design
Incorporating an Evaluation Plan into Program Design: Using Qualitative Data Connie Baird Thomas, PhD Linda H. Southward, PhD Colleen McKee, MS Social.
Evaluating a Research Report
Data Collection Methods
: Chapters 28, 29, 30 Marketing Research and Product Planning: Jeopardy Review Game.
1: Overview and Field Research in Classrooms ETL329: ENTREPRENEURIAL PROFESSIONAL.
Introduction to research methods 10/26/2004 Xiangming Mu.
Wells, Moriarty, Burnett & Lwin - Xth EditionADVERTISING Principles and Effective IMC Practice 1 Strategic Research Part 2: Planning and Strategy Chapter.
 Descriptive Methods ◦ Observation ◦ Survey Research  Experimental Methods ◦ Independent Groups Designs ◦ Repeated Measures Designs ◦ Complex Designs.
Should Students Have A Voice?
Chapter 2. Surveys Survey Most widely used research method for sociologists Population Everyone with the characteristics a researcher wants to study.
1 Learning Objectives: 1.Understand data collection principles and practices. 2.Describe the differences between collecting qualitative and quantitative.
Fraenkel and Wallen, The Scientific Approach Major distinguishing features: Done in ‘the public arena’ Subject to rigorous testing in controlled.
Gathering and Evaluating Information. Researching Information ► Gathering and evaluating information ●Examine what you know already and areas where you.
8. Observation Jin-Wan Seo, Professor Dept. of Public Administration, University of Incheon.
SURVEY RESEARCH AND TYPES OF INFORMATION GATHERED.
Chapter 7 School Performance. Purposes for Assessing School Performance Evaluate the achievement status of an entire school population Determine the need.
ERead and Report. What is... Independent eBook Reading with a Vocabulary and Comprehension Assessment Focuses mainly on Reading Informational Texts Aligns.
Advanced Higher Modern Studies Research Methods Research Methods.
Educational Research: Competencies for Analysis and Application, 9 th edition. Gay, Mills, & Airasian © 2009 Pearson Education, Inc. All rights reserved.
Quantitative Data Collection In Advertising Research.
Strategic Research. 6-2 Chapter Outline I.Chapter Key Points II.Research: The Quest for Intelligence and Insight III.The Uses of Research IV.Research.
CHAPTER 3: METHODOLOGY.
Cultural Anthropology. Cultural Anthropology -- an academic discipline.
Methods of Data Collection Survey Methods Self-Administered Questionnaires Interviews Methods of Observation Non-Participant Observation Participant Observation.
Strategic Research. Holiday Inn Express Stays Smart What research results led to an upgrade of all Holiday Inn Express bathrooms? How did their agency,
Unit-IX Samples sampling measurement tools, instruments.
Quantitative Data Collection In Advertising Research.
Sports Market Research. Know Your Customer How do businesses know their customers needs and wants?  Ask them/talking to customers  Surveys  Questionnaires.
Observational Methods Think Aloud Cooperative evaluation Protocol analysis Automated analysis Post-task walkthroughs.
Data Collection Technique and Tools Prepared by/Dr.Amira Yahia.
Selecting a method of data collection. Qualitative and Quantitative Research Qualitative research explores attitudes, behavior and experience through.
Overview of Types of Measures Margaret Kasimatis, PhD VP for Academic Planning & Effectiveness.
Data Collection Methods NURS 306, Nursing Research Lisa Broughton, MSN, RN, CCRN.
Qualitative Data Collection: Accuracy, Credibility, Dependability
AICE Sociology - Chapter 3
Chapter 2 Sociological Research Methods
Methods Choices Overall Approach/Design
Starter Activity Complete the worksheet provided by your teacher!
SOCIOLOGY RESEARCH METHODS.
4.12 Understand data-collection methods to evaluate their appropriateness for the research problem/issue.
Accountability and Assessment in School Counseling
Presentation transcript:

S-005 Collecting data: What methods to use

Common methods Interviews – Face-to-face – Focus group – Telephone – Skype / video conference Questionnaires – “mailed” or distributed to individuals – Completed in a group setting (classroom) – On-line questionnaires Observations – Open-ended (unstructured) Using field notes – Structured Event-driven Time sampling – Unit of observation Teacher Student group Tests – Standardized – Norm-referenced – Criterion-referenced Standards-based

More ideas Interviews Questionnaires Observations Tests Interviews Questionnaires Observations Tests Secondary data sources – Existing information that is already collected

More ideas Interviews Questionnaires Observations Tests Secondary data sources Interviews Questionnaires Observations Tests Secondary data sources Content analysis – Documents, books, newspapers – TV, media – Other artifacts

More ideas Interviews Questionnaires Observations Tests Secondary data sources Content analysis Interviews Questionnaires Observations Tests Secondary data sources Content analysis Physiological recordings – Eye movements – Heart rate, Blood pressure – Stress levels – Brain activity MRI fMRI

More ideas Interviews Questionnaires Observations Tests Secondary data sources Content analysis Physiological measures Interviews Questionnaires Observations Tests Secondary data sources Content analysis Physiological measures Unobtrusive measures – Video – Audio – Wear-and-tear assessments

More ideas Interviews Questionnaires Observations Tests Secondary data sources Content analysis Physiological measures Unobtrusive measures Interviews Questionnaires Observations Tests Secondary data sources Content analysis Physiological measures Unobtrusive measures Others? – Diaries or logs – Other ideas?

Features to consider Participation rates Costs – Time / money Flexibility Clarification Order of items – Fixed order – no looking ahead – Flexible order – based on responses Non-verbal information Literacy levels Cultural differences Participation rates Costs – Time / money Flexibility Clarification Order of items – Fixed order – no looking ahead – Flexible order – based on responses Non-verbal information Literacy levels Cultural differences Social desirability – What is the “right” answer – What do they want me to say? Sensitive topics Response sets Timing Practice / familiarity – With the topics – With the terminology – With the format Setting – School, home, other – Formal or informal Format Technology Administering – Who will do this? Social desirability – What is the “right” answer – What do they want me to say? Sensitive topics Response sets Timing Practice / familiarity – With the topics – With the terminology – With the format Setting – School, home, other – Formal or informal Format Technology Administering – Who will do this? Other issues to add?

Examples to consider We are interested in students’ attitudes toward school. How engaged and involved are they? 1. Ask with a questionnaire Consistency, face validity, efficiency. But... Will they know this? Accuracy of self reports? Superficial? 2. Observe the students in classrooms (and other settings?) Consistency, face validity. But... Who will observe? Coverage? Where to observe? Consistency? 4. Track attendance, grades, test scores, participation in school activities Unobtrusive, indirect, extended over time, quantifiable But... Validity of this? 3. Interview students, teachers, parents Direct (face validity), comprehensive But... Response rates? Knowledge of issues? Interviewer bias? Feasibility?

A mix of strategies Mixed methods tend to work best – In developing best methods – In analyzing and interpreting Quantitative and qualitative approaches – Questionnaires and interviews and observations (and others) – Open-ended and closed-option options – Expert opinions and a variety of other voices – Multiple perspectives Be rigorous and careful at all stages – Consider alternative approaches – Consider alternative interpretations Mixed methods tend to work best – In developing best methods – In analyzing and interpreting Quantitative and qualitative approaches – Questionnaires and interviews and observations (and others) – Open-ended and closed-option options – Expert opinions and a variety of other voices – Multiple perspectives Be rigorous and careful at all stages – Consider alternative approaches – Consider alternative interpretations