Cooperation Fund 8 th Liaison meeting on Trade Marks Alicante, 10 – 11 October 2012 October 2012

Intro: European TM and Design Network There are three strategic initiatives: 2 * * CP and CF are part of Line of Action 6 European Trade Mark and Design Network Programme. These 2 Programmes are related to: CF: Key Initiative No. 27 CP: Key Initiative No. 28 * *

Overview and brief description of CF Projects. Pack 1: Image search by code or by use of an image recognition ability Search Image Free search of trade marks of all official Trademark Offices TMview Assist classification of goods and services, comparisons between different classification databases Euroclass Harmonisation of seniority information across different databases Seniority Common Service charter for National Offices Quality Standards Standardised user satisfaction survey tool User Satisfaction Survey Providing online information to the user on designs by creating a common database Designview Reach transparency and consistency on decisions related to oppositions Similarity Supporting examiners Cesto Completion of a standard 2.13 XML Standards & Arch. Pack 2: Easy, consistent and efficient way to access the software developed under the Fund Common Gateway Harmonised forecasting methodology for Trademarks and designs Forecasting Extensive suite of e-tools representing the next step in business process management for the IP Offices of Europe Future Software Package Common E-Learning tool for SMEs E-Learning Common tool for user assistance Call Centre Tool Database supporting enforcement of protection of intellectual property rights Enforcement Database Tool to support strategic enforcement decision makers in measuring, determining and targeting enforcement action Counterfeiting Tool - Approval of Project Brief in October 2010, - Kick-off in January Approval Project Brief in April 2011, - Kick-off in September 2011 Overview Cooperation Fund

Prototype e-learning for SMEs Progress Seniority Database Hungary Seniority Database Czech Republic Seniority Database Ireland Prototype Quality Standards Prototype Designview Prototype Similarity Prototype CESTO Prototype Enforcement Database Prototype FSP E-Filing TM Prototype Common Call Centre Tool Prototype Search Image TMview 2 Euroclass Seniority Database Portugal Tools and/or prototypes have been put into production or designed by CF Working Groups. Prototype Common Gateway Prototype Intelligence Support Tool

Intent to implement July 2012

Intent to implement has grown over time, from 219 to 261 to 318.

Number of implementations per NO based on intent to implement from July 2012

A major undertaking According to current estimates, a significant amount of man days have been foreseen for the whole lifespan of the Cooperation Fund.

Cost estimations

Implementations of CF tools

Group 4 - Anti-counterfeiting and piracy - Group 5 - Harmonised access to CF tools - Group 3 - Classification & Figurative Search - Group 1 - Examination/Registration - Group 2 - Knowledge & business improvement- What difference will all this make? Search Image TMview Euroclass Seniority Quality Standards User Satisfaction Survey Designview Similarity CESTO 4.22 Enforcement Database 4.23 Counterfeiting Tool 2.14 E-filing 3.20 E-Learning 3.21 Call Centre Tool Common Gateway Forecasting Benefits

National offices BUSINESSES, USERS Group 1 - Examination/Registration Seniority CESTO 2.14 E-filing Improvement in quality in examination results and efficiency Increase in number of TM filings Reduction in number of calls, s and complaints Reduction in refusals on Absolute Grounds and formalities Reduction in the number of oppositions Reduction in the number of cancellations Increase in number of TM filings (without intermediaries) Reduction of time spent for calls, s and complaints Examination and registration tools Reduction of training cost due to ongoing best practice exchange Improving tempo and quality of work at OSIM

National offices BUSINESSES, USERS Increase in number of TM filings Avoided cost to develop and run own survey Savings in consultant costs to carry out survey Efficiency gains by reducing time spent on obtaining info from OHIM + IP offices Knowledge management and quality tools Group 2 - Knowledge & business improvement Quality Standards 3.20 E-Learning 3.21 Call Centre Tool Avoided costs of developing own call centre solution Reduction of training cost due to ongoing best practice exchange Reduction of training cost of users due to instructive, self- guiding tools Increase in customer satisfaction due to ease of access to information and transparency of processes

National offices BUSINESSES, USERS TM and design searching tools Group 3 - Classification & Figurative Search Search Image TMview Designview Savings in future due to TM searches in national databases free of charge Savings in future due to general searches in TMview database free of charge Time savings due to simplified and fast search mechanism Less income in future due to TM searches in national databases free of charge More income for TMview running costs at NOs Savings in marketing campaigns due to "self- selling" flagship tools Increase in number of TM filings Reduction in the number of oppositions Euroclass Improvement of examination quality and resource redeployment Reduction in refusals on Absolute Grounds and formalities Improving tempo and quality of work

National officesBUSINESSES, END USERS Increase in number of TM filings Reduction of revenue lost due to piracy and counterfeiting Anti-counterfeiting tools Group 4 - Anti-counterfeiting and piracy Enforcement Database 4.23 Counterfeiting Tool Reduction in the number of legal actions

OSIMBUSINESSES, END USERS Increase in number of TM filings Avoided cost of look and feel adaptations of individual applications Avoided cost of label translations for individual applications Reduction of time spent for calls, s and complaints Accessing tools Reduction in examiner training cost due to ongoing best practice exchange Group 5 - Harmonised access to CF tools Common Gateway Improving tempo and quality of work at OSIM

THANK YOU.

Information: (+ 34) (switchboard) (+ 34) (e-business technical incidents) (+ 34) (main fax) twitter/oamitweets youtube/oamitubes