Goudse Poort: A succefull example of integrating Mobility management into the development of a business area Bas Witte MOTION Mobility Minze Walvius Advier

Content Embedding MM in development What worked and didnt work Different target groups Measures taken OPTIMUM2 and Goudse Poort

Goudse Poort Now

Goudse Poort In the future

Embedding MM in development Being there from the start Continuous presure Structure plan Image quality plan Strategy plan Land-use plan Market accessibility

Target Groups Property developer Businesses Property owner Other governement Local government

Offer of public transport

Measures taken

Worked: Being there From scratch Till the end Didnt work: Cycling, governmental procedures, existing data, and a lot more.. Didnt work: Planning Worked: Marketing, marketing and marketing What worked and what didnt BUT

Questions or remarks??

Thank you! Bas Witte: Minze Walvius: