ISKRA Market Research A team of four friends working in renewable energy are made redundant following a company closure… They believe they have the knowledge.

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Presentation transcript:

ISKRA Market Research A team of four friends working in renewable energy are made redundant following a company closure… They believe they have the knowledge and skills to develop a product that will provide a renewable energy source… They have an idea for a product to generate/preserve renewable energy….

Team Meeting Venue: The Rose & Crown Brief: To investigate the potential market for your product idea (or the AT1-5) Resources: Primary & Secondary data, SWOT, Customer-Competitor analysis, Price (sell & buy), Business Model, Cashflow Forecast.

ISKRA Market Research You are required to produce a report outlining the viability of your product idea as a potential business/social enterprise idea. Your report should be no more than 10 pages including the executive summary.