Product Life Cycle Presentation By: Cory Saunders

Introduction: Zen Vision  The new Zen Vision just newly introduced covers almost everything, your music, photo, movie/video needs. The Zen vision made by creative is expensive $399 to preorder off of the creative website. They are being sold in Europe and Asia but not in North American stores yet but will be sold at big name retail electronic stores and straight from creative website. They are being promoted on the internet and in some magazines.

Growth: Cell Phones  Cell phones are quickly growing with cheaper prices and better quality. Though lots are being purchased it still is not matured, lots of money is still being spent on the advertisement and promotion of cell phones. Cell phones are being sold at most electronic stores, and cell phone services like Rogers wireless. The price of cell phones varies from quality to features. The range is from free to thousands of dollars.

Maturity: Computers  Computers are at maturity because the rate of growth is flat. The price of a computer varies but ranges from $600 to several thousand dollars. They are sold at most electronic stores and all computer stores. The computers are not being advertised as much anymore.

Decline: CD Players  CDs and CD players are on the decline with Mp3 players on the grow. They are sold at most electronic stores and wall-mart and other stores of the sort. The price for a Cd player can range from $20- $100 for the best of them. They are not being advertised and not marketed much these days.

Decision Point : VCR Cassettes/Players  VCR Cassettes are on the decision point being replaced by the DVD player. The price of a VCR today is around twenty to 50 dollars. They are being sold in electronic stores and not being advertised or marketed as much anymore.

Cell Phones: Decision Point  Cell Phones cheaper then ever! Now for only 20$ you can get a touch screen, video, music cell phone! For that price you can’t go wrong. Now only sold here at Rogers Wireless.

VCR: Introduction  Introducing the new way of today to watch your favourite Hollywood movies and stars. The way of the future. Come get your VCR today. For a price of $ !