3. Vocabulary Link International companies These people are talking about their companies. Read what they say. Notice the words in blue. Lesson B Big business This company employs 500 people. We manage three offices in three different countries. We produce millions of computer games and ship them to many countries. Lesson A Success stories

4. Vocabulary Link International companies These people are talking about their companies. Read what they say. Notice the words in blue. Lesson B Big business Our customers want new products. To compete with other companies, we must work to develop new products first. We advertise using TV commercials and the Internet. You can purchase our products in stores or online. Lesson A Success stories

5. Vocabulary Link Use the correct form of the words in blue from the pictures to complete the sentences below. Keys 1. Starbucks ________ and sells bottled coffee drinks. They also ________ coffee from farmers and sell it in their stores. Starbucks has over 5,500 stores and ________ thousands of people worldwide. produces Lesson B Big business International companies 2. Microsoft ________ software and Internet technology for computer users. They ____ their products to Europe, Asia, and Latin America. They ________ branch offices in more than 60 countries. 3. In 1971, Nike was a young company. Its owners paid a struggling designer only $35 for their famous “swoosh” logo. Today they use the logo to ________ their products and to _________ with other sports and fitness companies worldwide. purchase employs develops ship manage advertise compete Lesson A Success stories employ, manage, produce, ship, compete, develop, advertise, purchase

6. Speaking Tell me about your company. Talking about approximate amounts Useful Expressions Lesson B Big business Approximately 400 employees work here. The average worker earns about $20,000 per year. We have a large number of opportunities to expand our business. We spent nearly three months on the project. Our profits will decline over two percent this year. You can save up to 50% if you buy it now. Talking about approximate amounts Lesson A Success stories

7. So, welcome to our show. Why don’t you tell our listeners who you are and what you do. My name is Beverly Smith. I’m the CEO for TalkBack Communications. Can you tell us your company? Certainly. Our company was founded in 1995. We’re based in New York City. We have about 10,000 employees worldwide. What does your company do? We do business in fields, such as telecommunications and computers. Our main area of business is new cell phone technology. I hear your company is doing quite well. Well, we made five million dollars profit last year. Experts say our company will grow by 10% next year. Speaking Practice the conversation with a partner. Host: Woman: Host: Woman: Host: Woman: Host: Woman: Tell me about your company. about a large number of over Lesson B Big business up to Lesson A Success stories

8. Speaking Create your own company and complete a company profile for it. Company Profile Name of company: ___________________ Location:___________________________ Number of employees: ________________ Fields you work in: __________________ __________________________________ Main industry: ______________________ Current projects:_____________________ __________________________________ Profit/loss in past year: _______________ Growth prospect for next year: _________ __________________________________ Lesson B Big business Tell me about your company. Lesson A Success stories

9. Speaking Play the parts of a TV host and a business professional. Ask and answer questions about your companies. Use the Useful Expressions to help you. Lesson B Big business Tell me about your company. Information for practice What does your company do? Can you tell us about your company? Where are you based? How many employees does your company have? What was your profit last year? What’s your current project? What are you developing now? Is your company doing well? … Questions the host may ask Lesson A Success stories

10. Communication Read this company profile. MTV was launched on August1, 1981. A video called “Video Killed the Radio Star” was shown first. MTV was not very popular in the beginning. That changed, however, when Michael Jackson’s videos were played by the network. Today MTV is a world wide success story. It still shows music videos. Other programs are broadcast by MTV as well. MTV is consistently voted one of the most popular TV stations by young TV viewers. In 1985, MTV started a second video channel, VH1. In the 1990s, MTV Asia, MTV Latino, and MTV Russia were started. Lesson B Big business Company profiles Lesson A Success stories

11. Communication Make notes about MTV. Divide your notes into the history of MTV, and MTV today. Lesson B Big business Company profiles does music videos and other programs was launched in 1981 Lesson A Success stories History of MTV MTV Today

12. Develop the profile of the company you created in the previous activity. Include some information about its past. Then tell your partner about your company’s history and what it does today. Communication Lesson B Big business History of the Company ________________________________ ________________________________ The Company Today ________________________________ Company profiles Lesson A Success stories