© 2010 LL Global, Inc. SM Critical Success Factors in Bancassurance

2 Bucharest, 2011 Neil Diamond LIMRA

3 Welcome & Introductions  Who is Neil Diamond  What are the critical success for training in Bancassurance  Trust and why is it so important  Professionalizing the channel  How can LIMRA help?

4 Critical Success Factors “Training is a critical part of the overall business performance, some might even say the most critical”

5 Critical Success Factors

6 “Training is a critical part of the overall business performance, some might even say the most critical” 1.Who needs to receive training 2.What kind of training is required? 3.Who will be responsible for providing the training and checking the student has learnt what is required

7 Trust & why is it so important  What role does trust (or mistrust or lack of confidence) play in shaping customer engagement?  What aspects of what we do (within the retail financial markets) harm trust?  What are the drivers of trust in determining choice of service provider?

8 Professionalizing the channel  What professional standards best create a perception of trust amongst consumers?  How important are the following elements in driving trust  Qualifications  Ethical standards  Continuous personal development

9 How can LIMRA help?  Developing Successful Bancassurance Distribution – Senior Executives  Leading Successful Bancassurance Distribution – Senior Team Manager/General Supervisor  Supervising the Sale – Team Manager  Bancassurance Selling – Sales Manager  Lead Management – Bank Teller

10 Contact details Neil Diamond Mobile: Office: