FiveStreet + Online Leads January 2014 FiveStreet Overview

2 The odds of contacting a lead if called within five minutes versus 30 minutes are 100X GREATER. The odds of qualifying the lead increase 21X if called within five minutes compared to 30 minutes. Online Leads and the 5 minute rule* *Kellogg/MIT Lead Response Management System Study

3 Response Time is Crucial: Top Factors for Choosing an Agent *2013 Survey of California Home Buyers - 04/2013

4 Lead Response Time: Actual vs. Expected *2013 Survey of California Home Buyers - 04/2013

5 High Volume High Customer Expectations Scattered Lead Data Why are online leads frustrating?

6 We consolidate leads from 50+ online lead vendors. 3rd Party Tools 50+LeadVendors Consolidate Leads & SMS Response Broadcast To Team Connect to CRM

7 We help agents respond to every lead within 5 minutes. 3rd Party Tools 50+LeadVendors Consolidate Leads & SMS Response Broadcast To Team Connect to CRM

8 We import leads directly into an agent ’ s Top Producer (or CRM). 3rd Party Tools 50+LeadVendors Consolidate Leads & SMS Response Broadcast To Team Connect to CRM

9 Lead Routing with a Game Mobile Friendly Tracking and Analytics How does FiveStreet leverage my brokerage? Agent/Team Recruiting and Retention

10 A Game: ”My Agents dive for the phone when a lead arrives” Who wants this lead?

11 Mobile: ”My Team…was able to get up and running with ZERO training.” FiveStreet uses your smartphone's built in and text messaging to send lead notifications.

12 Analytics: “Automatically builds a leads database…who I’ve referred them to…across all lead sources…make better hiring and marketing decisions.” How many leads did you get? Where did they come from? Who claimed them? When? What’s their current status?

13 Recruiting/Retention: Each agent license can be used for THEIR lead consolidation, response and routing

14 Brokerage: Each agent license can be used for THEIR lead consolidation, response and routing

FiveStreet Replaces Desk Duty Receptionist enters all new phone/call-sign and walk-in leads into FiveStreet Agents assigned to "virtual desk duty" teams get instantly notified; first agent to claim the lead gets it We have been tracking the results 24x7

16 High Volume of leads / lead sources (consolidation) Poor Followup / Missing Customer Expectations How can FiveStreet help you bring order out of chaos! Lead Routing to best agent Virtual desk duty Lead Dashboard and intelligence Agent Recruiting and Retention

17 Designed for agents in the field.

18 Get and text notifications for new leads. Broadcast with a single click.

19 Agents are notified of the new lead. Claim with a single click.

20 Get notified when a team member has claimed a lead.

21 Team members are notified that the lead is no longer available.

22 View Aggregate Reports

23 View Consolidated Leads

24 View Consolidated Leads

25 Manage Your Lead Sources

26 Set Up Teams

27 Set Up Teams

28 Configure Auto-Responders

29 Automatic Lead Forwarding

30 Connect to Top Producer

31 Configure Notifications