1 Bioformix ® Copyright 2011, 2012 Making Markets for Biomass You don’t make markets - you serve them USDA’s Agricultural Outlook Forum 2012 Dr. Adam Malofsky.

Slides:



Advertisements
Similar presentations
Balance of Payments Adjustment Policies
Advertisements

BioAmber Sarnia Global Scale- Up of Renewable Chemicals Presentation to the Sustainable Chemistry Alliance Mike Hartmann, Executive VP June
Market-Based Management
The Economic Benefits of a Green Chemical Industry: Renewing Manufacturing Jobs While Protecting Health and the Environment James Heintz and Robert Pollin,
Driving the Energy Transition Together: the industrial perspective Daniele Ferrari, CEO of Versalis « SET Plan Conference 2014 » Rome, 10th December 2014.
Sustainable growth from bioeconomy The forest bioeconomy perspective
The Marketing Decade The Marketing Decade is the beginning of the Marketing Decade and our mission to open new frontiers (markets)
The downstream fuels industry: Strongly competitive or operating with uncertainty? 8 March 2012.
Vishal Korlipara.  Sorry for the extra company…. It won’t take any longer.
Green Chemistry Case Studies: Presidential Green Chemistry Challenge Awards 2012 Winners Nicole Casasnovas Hannah Needleman July
LogNet Information Technologies PLC May Innovative software company of customer experience solutions for multiple verticals Core products include.
Chapter 5 Business-Level Strategy
Tradeoffs in Competitive Positioning Strategy Dr. Theodore H. K. Clark Associate Professor and Academic Director of MSc in Information Systems Management.
Introduction to Business Analysis (and Competitive Strategy) Dr. Theodore H. K. Clark Associate Professor and Academic Director of MSc in Information Systems.
1 Industry Analysis Business Plan Preparation Frank Moyes Leeds School of Business University of Colorado Boulder, Colorado.
1 Industry Analysis Business Plan Preparation Frank Moyes Leeds School of Business University of Colorado Boulder, Colorado.
Slide 1 Policy Alternatives to Stimulate Private Sector Investment in Domestic Alternative Fuels Wally Tyner with assistance from Dileep Birur, Justin.
René van Sloten Executive Director Industrial Policy Cefic Perspectives of the European Chemical Industry EESC / EPC Conference, 12 November 2014, Brussels.
Dr Moncef HADHRI (Chief Economist) Cefic Industrial Policy September 25, 2014 The European Chemical Industry: Trends and Outlook ECSPP Members.
International Business An Asian Perspective
Introduction Opportunity Market potential of recombinant drugs Problem Lack of manufacturing capacity Solution PharmOut: Contract BioManufacturing.
INTERNATIONAL TRADE Principles of Microeconomic Theory, ECO 284
Production, Profit and Bio-Based Products Jim Imbler, President & CEO Advanced Biofuels Leadership Conference April 21, 2011.
Supply-side Indicators for the UK Economy Tutor2u Economics February 2009.
Ensuring the “Chemistry” in Europe’s Regions is Ripe for Innovation? Russel Mills Dow Europe & SusChem Fostering Competitiveness through Innovation.Brussels.
Canadian National Railway (CNI). Background Founded in 1918 by the Canadian gov’t Deregulation of 1980 Headquartered in Montreal, Quebec Largest railway.
Finnish Cleantech Strongholds VII. ISBF, 9 th February 2009 Radoslav Mizera Finpro Vienna.
2011 Advanced Biofuels Leadership Conference Virent Energy Systems Lee Edwards, CEO.
D EPARTMENT OF A GRICULTURAL, E NVIRONMENTAL, AND D EVELOPMENT E CONOMICS aede.osu.edu Making Green Jobs Work for Ohio March 3, 2011 Ohio Farm Bureau Federation.
Energy Situation, Security and Policy of China Dr. FENG Fei Development Research Center State Council, PR China.
Biodiesel Supply: How Much Can We Produce? James A. Duffield Office of Energy Policy and New Uses, USDA Presented at the Clean Cities.
UK Renewable Energy Policy with particular reference to bioenergy
Chemistry in a Biobased Economy. Agriculture, Forestry & Food $103 billion Chemicals & Polymers $89 billion Two industries make up about 40% of the GDP.
MWV : A Global Packaging Company John A. Luke, Jr. Chairman and CEO 10 th Annual Citigroup Global Paper and Forest Products Conference December 1, 2005.
GREEN CHEMISTRY: PROESA ® Technology to convert Biomass into Bio-based Chemicals Guido Ghisolfi.
BT Transformation Working with the CWU. Defend Traditional Calls decline - 5 main factors Dial IP - Market declines, driven by Broadband Price - Market.
By: Joseph J. James, President Agri-Tech Producers, LLC (ATP)
Copyright © 2016 Pearson Education, Inc.
CEO, engineer Olav Ellingsen mail: Cell phone: Environmental friendly and cost effective production of oil.
BioProducts & BioEnergy Sector Lignocellulose Techno-Business Meeting UBC Video-Conference Bob Ingratta Jan. 13, 2009.
Kansas Bioproduct Roadmap An Inventory and Plan for Bioproduct Development and Commercialization Donna Johnson Pinnacle Technology, Inc.
From Biofuels and Beyond Inspired Science to Deliver Sustainable Solutions for a Growing World Joel Velasco April 2014.
Catalyzing the Global Production of Cellulosic Ethanol John A. McCarthy, Jr. President & CEO Catalyzing the Global Production of Cellulosic Ethanol John.
N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R North Carolina – State Initiatives Supporting the Bioenergy Industry Jacob Traverse NCBiotech.
CHAPTER 17, 17-4 A Global Economy "Shift Happens".
CONDUCTING A FEASIBILITY ANALYSIS
1 Feedstock Cost and Demonstration Units renewable chemicals and fuels Rick Wilson Chief Executive Officer.
Strategies in Action Chapter 7. Integration Strategies  Forward integration  involves gaining ownership or increased control over distributors or retailers.
CHAPTER 5 BUSINESS-LEVEL STRATEGY. LEARNING OBJECTIVES  Explain the difference between low-cost and differentiation strategies  Articulate how the attainment.
Smart&Green Growth Clean transition to the bioeconomy BioNets Network and Profit CleanWeb Scale and Profit Arctic Seas Growth Campaigns.
Climate Policy and Green Tax Reform in Denmark Some conclusions from the 2009 report to the Danish Council of Environmental Economics Presentation to the.
©2015 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Phillips 66 (PSX) Chris Orndorff. Post Spin-Off Price Performance 88% price appreciation since spin-off in May 2012.
Advanced Biofuels Symposium 2016
Dr. Gabrial Anandarajah, Dr. Neil Strachan King’s College London
Operational Objectives
LEVERAGING US EXPERIENCE: INDIA’s ENERGY PRODUCTIVITY ROAD MAP
Croda International Plc
Adam Khan Aliyu Musa Cody Lample Abdikhaliq Timer
ALAFCO Aviation Lease and Finance Company (K.S.C.P.)
Prof. Dr. Claudia Kemfert Deutsches Institut für Wirtschaftsforschung
Industrial Biotech Reshaping Chemicals and Materials through Biology
Developing and Managing Products
Chapter 5: Business-Level Strategy
Chapter 7: Strategy in High-Technology Industries
Prof. Dr. Claudia Kemfert Deutsches Institut für Wirtschaftsforschung
The Strategy of International Business
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Moisture Curing Adhesives Market predicted to grow exponentially by 2025:
Presentation transcript:

1 Bioformix ® Copyright 2011, 2012 Making Markets for Biomass You don’t make markets - you serve them USDA’s Agricultural Outlook Forum 2012 Dr. Adam Malofsky President & CEO Bioformix, Inc. February 23,

2 Bioformix ® Copyright 2011, 2012 Bio-Product First Movers Lessons Learned ๏ Focused on huge commodity consumer plastics and fuels applications ๏ Low prices, huge investment and time to scale ๏ Bio-based molecules - no distinct advantages, no value based differentiation ๏ Direct substitutes, and new to world plastics - vastly underestimated technical and market hurdles ๏ If not for a green label, difficult market adoption and investment ๏ Petrol offers hundreds to thousands of plastics & chemical options ๏ Like any product, what’s the compelling argument? 2

3 Bioformix ® Copyright 2011, 2012 Green Chemistry What actually makes sense? Whatever makes business sense 3 ๏ Focus on enabling, low volume, high value specialty applications ๏ Support young biomass with initial higher value markets to support the learning curve - like all previous chemicals! ๏ High prices, low investment and short time to scale ๏ Pick new molecules that enable something dramatic - a step function change ๏ Pick molecules that can be substituted at a lower relative cost ๏ Green or not, would everyone would have invested? ๏ Any new platform, biomass or not, should exhibit a compelling case across a broad range of hundreds to thousands of plastics & chemical options ๏ Like any product, what’s the compelling argument?

4 Bioformix ® Copyright 2011, 2012 Drop in Plastics Commodities? Customers switch on half pennies, need perfection 4 ๏ Very low prices coupled with huge existing capital investments ๏ 30 to 50 years of know-how to get this far % purity - or the wrong ones ๏ Need huge plant volumes to get cost competitive ๏ Why price lower? ๏ Why deep six existing investments? ๏ Business model upside down -- almost nothing has ever gone from commodity to specialty ๏ Strong global growth – double digit demand for early movers with economies of scale

5 Bioformix ® Copyright 2011, 2012 Investors are learning... Government should too Cash efficiency, fast path to sustainable profits 5 ๏ More and more VC’s are focused on biomass where costs can be made very low for very basic building blocks from multiple sources ๏ Must lead to a true platform - looks like a barrel of petroleum ๏ Focus on specialties first at low volumes and high margins and prices ๏ A focus thus on enabling technologies across the board - applications ๏ C3 and below versus biomass C4 and above - Methane, CO2 is a feedstock ๏ A focus on the path to cash flow fast - validate the demand ๏ The dream product - a draw so powerful the incumbent is worthless

6 Bioformix ® Copyright 2011, 2012 Amyris, Inc. ๏ Cosmetics, flavors & fragrances early on ๏ Neossance TM squalene replacement ๏ Lower cost, lower price - but high margins ๏ Low volumes - fast launch, lower investment ๏ Replaces controversial shark based products 6

7 Bioformix ® Copyright 2011, 2012 ๏ Performance waxes and oils ๏ Specialty coatings, adhesives and plastics resins ๏ Initially lower volumes for specialties at high margins ๏ Low volumes - fast launch, lower investment ๏ Provides a step-wise path for the successes to larger volumes and lower prices for big markets 7

8 Bioformix ® Copyright 2011, Bioformix, Inc. ๏ Zero energy, high speed curing monomer platform ๏ Specialty coatings, adhesives, inks & composites ๏ Initially lower volumes for specialties at high margins ๏ First products - $100’s to $1000’s per pound ๏ Low volumes - fast launch, lower investment ๏ Provides a step-wise path for the successes to larger volumes and lower prices for big markets

9 Bioformix ® Copyright 2011, 2012 Bioformix, Inc. Our First Products? High Performance, Energy Efficient Adhesive and Coatings ๏ Combines super glue’s ambient, ultra-fast cure with epoxy performance ๏ Cures in seconds to a minute - dial it in ๏ Infinite pot life, no mixing, no heating, no odor, & biologically friendly ๏ Industrial Assembly Adhesives - Ultra-fast cure and high performance is new ➡ Light Assembly - Faster cure, low or no energy, high performance ➡ Wood Panel Products - Energy savings, faster curing, biodegradable, biofriendly ➡ Flexible Packaging - Instant curing, low or no energy, biodegradable, biofriendly ๏ Consumer, DIY & Professional Adhesives ➡ Retail Adhesive Customer - Fast curing with high performance ๏ Coatings - Ultra-fast, solvent free, ambient cure with high performance is new ➡ Can Coatings - Faster curing, low or no energy, solvent free, BPA free ➡ Industrial Coatings - Faster curing, low or no energy, biodegradable, biofriendly 9

10 Bioformix ® Copyright 2011, Plywood & Composites made with no energy! No ovens, no heating, biologically safe, biodegradable No formaldehyde release, no styrene 10% to 20% less costly Forest Products Lab interested Bioformix, Inc. A Great Example!

11 Bioformix ® Copyright 2011, High speed, solvent free, no bake coatings! 75% Faster, much less expensive & environmentally friendly Low/No heat enables suite of new advanced materials, high performance thermo plastics; further drives down costs, drives up performance, and achieves fuel efficiency targets with light weight materials. Encompasses EPA Green Chemistry Principles of designing from molecular level to full systems approach; reduces pollution, unleashes innovation, creates jobs, achieves sustainable manufacturing. Bioformix, Inc. A Great Example!

12 Bioformix ® Copyright 2011, Bioformix, Inc. The Results? Jobs & Economic Growth for Ohio ๏ Over $200 million in revenue within 5 years ๏ Real jobs that are market supported, not government funded ๏ High value - products sell whether green or not ๏ Better than GDP growth potential ๏ 100+ professional jobs ($90K avg) for Ohio within 5 years    

13 Bioformix ® Copyright 2011, Bioformix, Inc. The Results? Sustainable Manufacturing, Global Competiveness ๏ Jobs, jobs, jobs – stem staggering jobs loss in petrochemicals (create over 200,000 new jobs 5 years) ๏ Reverse trade deficit back to surplus in polymers/chemicals (plummeted from $20B surplus in mid 1990s to $10B deficit) ๏ Grow the bio-economy ๏ Revitalize manufacturing consistent with President’s Council on Science and Technology, Advanced Manufacturing Initiative ๏ Systems approach, less energy, less capex and opex ๏ Sustainable economics ๏ Arbitrage with renewable feedstocks and cleantech ๏ Advanced materials ๏ Win the future with global competitiveness

14 Bioformix ® Copyright 2011, 2012 Bioformix, Inc. High Performance Sustainable Polymers February, 2012 By Adam Malofsky, President & CEO 422 Wards Corner Road Cincinnati, OH Ph: (513)