Click to edit Master title style 2010 National Geothermal Meeting November 2-3, 2010 Atlanta,GA Tony Landers Director of Marketing
Click to edit Master title style State of the Industry John Bailey, Jr. Sr. Vice President of Sales and Marketing
Click to edit Master title style 2007 to 2009 AC and Heat Pumps shipments decreased by over 23% GSHP shipments increased by 45% This has created an opportunity for all of us
Click to edit Master title style Buildings Dominate U.S. Energy Use and Carbon Emissions with Heating, Cooling, and Water Heating being the Largest Contributors Thermal Loads Heating 9.2% Cooling 4.3% Hot Water 3.8% Total 17.3% ~ 20% of all U.S. Carbon Emissions
Click to edit Master title style Levelized Cost of Energy Comparison LCEO Data Source: Average price for U.S. Grid Electricity is $114
Click to edit Master title style Geothermal Heat Pump Residential Tax Incentives Federal Income Tax Credit –30% of total GHP system cost –No cap on maximum credit –Can be used to offset AMT tax –Can be combined with other tax credits –Can be used in more than one year Eligibility –Home must be located in the U.S. –Includes houses, cooperatives, condos, mobile homes –Does not have to be your main home –GHP must meet Energy Star requirements –Placed in service before 2017 –Cost need to be reasonable and necessary for the installation
Click to edit Master title style Geothermal Heat Pump Business Tax Incentives Federal Income Tax Credit: – 10% of total GHP system cost – No cap on maximum credit – Can be used to offset AMT tax – Can be used in combination with subsidized financing – Can be used in more than one year Accelerated Depreciation: – 5 year MACR depreciation for entire GHP system Eligibility: – Building located in the U.S. – Original use begins with taxpayer – Placed in service before 2017 – Can be used by regulated utilities – Must be claimed by the owner of the property (effects non-taxable)
Click to edit Master title style Geothermal Heat Pump Energy Star 3.0 Specification SUCCESS: New Specification Effective December 1, 2009 New Manufacturer Commitments – Use trained loop installers that offer 2 yr warranty – 2 yr all parts and 5 yr major parts warranty with labor – Promote use of GHP hot water heating capabilities but no longer a mandatory requirement New Definitions – Broad and clear definition of a GHP – Broad and clear definition of loop configurations – Water-to-water added
Click to edit Master title style Geothermal Heat Pump Energy Star 3.0 Specification GHP Definition –Provides space conditioning and/or water heating –Water-to-air, water-to-water, GDX –Provided in one or more assemblies –Can incorporate pumping, storage, air cleaning, humidity controls –System consists of GHPs, GHX, distribution system, controls, storage GHX Definition –Horizontal, Vertical, or surface water closed loops –Ground water, surface water, or reclaimed water open loops –GDX loops buried or submerged in surface water
Click to edit Master title style Geothermal Heat Pump Energy Star 3.0 Specification
Click to edit Master title style Current Federal Policy Initiatives Jobs Bills Home Star (Cash for Caulkers) –Silver Star would provide up to $4,000 in instant rebates Currently GHPs are left out – working hard to correct Does fund many envelope upgrades that complement GHP retrofits –Gold Star would provide up to $8,000 in instant rebates GHPs are eligible –These rebates are in addition to current tax credits Rural Energy Savings Program –Administered through electric co-ops –10 year very low interest (max 3%) financing for EE retrofits –Paid on electric bill –Strong bipartisan and bicameral support –GHPs eligible
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Example Commercial GHP Economics Depreciation reduces 7 yr payback to 1.5 yrs!
Click to edit Master title style Geothermal Heat Pump State Incentives 37 States have Financial Incentives for GHPs –Many are new –Sales tax and property tax exemptions, income tax credits, grants –17 States have tax credits or grants 28 States have Regulatory Incentives for GHPs –Green public building requirements 36 States have Utility Incentives for GHPs –Voluntary DSM –Mandated RES and EES –loans and rebates –Utility support is coming back!
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Click to edit Master title style Geothermal Heat Pump Market Perspective
Click to edit Master title style North American Geothermal Industry Shipments
Click to edit Master title style New Technology Adoption
Click to edit Master title style Geothermal Heat Pump USA: 4% of US new single-family home HVAC tons in 2008 and projected to reach 7% or more in 2010
Click to edit Master title style Geothermal Heat Pump DOE Industry Roadmap Growth Goal 1 million GHPs annually by 2017 (39% CAGR) Results in 3.3 million cumulative GHP installations by 2017 – 26 MMT annual CO2 reduction – 520 MMT lifecycle CO2 reduction over 20 yr GHP life Creates 100,000 new jobs Conventional A/C and heat pump market is 6 to 8 million units annually
Click to edit Master title style Geothermal Heat Pumps 1300 Sq. Ft. Low Energy Habitat for Humanity Homes
Click to edit Master title style Habitat for Humanity Site Energy Consumption by End Use – Std and Low Energy Homes 55% to 80% Reduction in Total Energy Use
Click to edit Master title style Habitat for Humanity Total Energy Consumption and Carbon Emissions
Click to edit Master title style Geothermal Heat Pumps are everywhere! Commercial Buildings Black Point Inn - Prouts Neck, ME Alta Condos, Washington DC French Laundry Rest.- Napa, CA Galt House Hotel - Louisville, KY Gaillardia Offices – Okla. City Statue of Liberty Gift Shop California University of PA Harvard Library – Cambridge, MA Whistler Village - BC, Canada Hirschfeld Towers – Denver, CO ASHRAE Headquarters - Atlanta, GA Yale Art Bld. – New Haven, CT
Click to edit Master title style Existing Housing Stock -2005
Click to edit Master title style Existing Housing Stock Gas – 13.1million Electric – 1.3 million Propane – 1.1 million Heat Pump – 800k Oil – 700k Other – 700k Gas – 5.3 million Electric – 1.0 million Propane – 800k Heat Pump – 400k Oil – 200k Other – 200k Gas – 5.7 million Electric – 4.3 million Propane – 800k Heat Pump – 900k Other – 400k EIA 2005 Residential Energy Consumption Survey
Click to edit Master title style Drilling Developments
Click to edit Master title style Drilling Industry Developments Goal: – Have 1,200 rigs doing geo loops by 2013 – Target markets by need and potential – Involve distributors in the process so you can build business for you and your dealers Assumptions – 1 rig = 100 residential units/year
Click to edit Master title style Drilling Industry Developments Strategic Partnerships – American Ground Water Trust – National Ground Water Association
Click to edit Master title style Drilling Industry Developments Strategic Partnerships International Association of Foundation Drilling Geo Drill Manufacturers Drilling Schools, Universities, Trade Schools
Click to edit Master title style Drilling Industry Developments Again working with the American Ground Water Trust on a series of general market development 1-day workshops that also serve as a loop contractor recruiting effort
Click to edit Master title style Drilling Industry Developments Completed 2010: – Austin, TX – Atlanta, GA – Jacksonville, FL – Tampa, FL – Asheville, NC – Columbia, SC Scheduled 2010: – Chicago, IL – Louisville, KY – Minneapolis, MN – White Plains, NY – Seattle, WA – Richmond, VA – Los Angeles, CA – Nashville, KY – Salt Lake, UT – Philadelphia, PA
Click to edit Master title style Drilling Industry Developments In 2009 we made an agreement with the American Ground Water Trust to provide back office support for a series of 2-day Driller Geo classes designed to introduce local drillers to the opportunities available in the residential geothermal industry.
Click to edit Master title style Drilling Industry Developments The drillers who pass the end of class test will letter of completion – We are averaging over 15 drillers per class and expect to have over 300 attendees by year end
Click to edit Master title style Drilling Industry Developments Baroid / Halliburton is providing grout training segment We are in discussions to add the our geo drilling class to their “mud school” effort
Click to edit Master title style Drilling Industry Developments Drilling training with universities & trade schools – Early Discussions Texas Tech Oregon Institute of Technology Humboldt State University – The stimulus bill has $10,000,000 for geothermal work force development
Click to edit Master title style Utility Industry Update
Click to edit Master title style Utility Programs Demand side management (DSM) is back – The White House budget removed $2.5 billion from the Rural Utility Service (RUS) budget – As they have disallowed funding for coal plant construction and for operating and maintenance expenses
Click to edit Master title style Peak Clipping
Click to edit Master title style Utility Programs Increasing interest in: – Consumer education – Rebates and higher rebates – Loop leasing/tariffs – One-Bill financing – Marketing programs – PACE financing Property assured clean energy
Click to edit Master title style Create Opportunities with Allies Are you having a dialog with your local Allies?
Click to edit Master title style Basic Geothermal 101 Titian Burris Residential Product Manager- Geothermal Products
Click to edit Master title style 4% absorbed by clouds. 17% reflected by clouds. 6% reflected by surface. 19% absorbed by water vapor, dust Earth 100% Solar energy maintains a nearly constant temperature throughout the year just below ground 46% absorbed by ground Earth is a Vast Solar Collector
Click to edit Master title style The Earth is a Source of Heat in Winter… Outdoor air design temperature: -5°F 72°F 50°F Geothermal heat pumps transfer underground heat into buildings to provide heating
Click to edit Master title style …and an Efficient Place to Reject Heat in Summer… Outdoor air design temperature: 95°F 74°F 50°F Geothermal heat pumps transfer heat from buildings into the ground to provide cooling
Click to edit Master title style Geothermal heat pumps circulate water through a sealed underground piping loop where it is naturally warmed (or cooled) by the Earth …using Heat Pump Technology
Click to edit Master title style Heat Pumps Are All Around Us…
Click to edit Master title style Residential Site Energy Conventional System Over 70% of the energy consumed by a typical home is used to meet thermal loads
Click to edit Master title style Residential Site Energy Geothermal Heat Pump System Total site energy consumption is cut in half
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System Basics Parts and Pieces
Click to edit Master title style Equipment Applications Horizontal Unit- Attics, crawl spaces and dropped ceilings Vertical Unit- mechanical closets, basements and attics Outdoor Splits- true condenser retrofit applications Indoor Splits-Ideal for retrofit mechanical closets, crawl spaces and attics
Click to edit Master title style Equipment Accessories Auxiliary Heaters Recommend use of our Auxiliary Heater packages for easy installation/compatibility Pumping Slave Modules Application for multiple units and one flow controller Unit Sound Isolation Pads Recommended on any packaged vertical units or indoor split
Click to edit Master title style Accessory - Closed Loop Applications Flow Controller Pump Selection Up to 3 ton size units - typically single pump AFCGI 3.5 to 6 ton size units - typically two pump AFCG2 Choose Composite or Brass 3-way Valve option Flow Controller style Choose either UP26-99 or UP motor size
Click to edit Master title style Flush Cart / Closed Loop Flushing Critical Cleans any debris from the loop Flushes air from the system Mixes antifreeze solution in loop Pressurizes loop Vertical Loops Horizontal Loop Pond Loops = Closed Loop System under Pressure We recommend you have these available to your dealers for rent
Click to edit Master title style Accessory - Open Loop Applications Ground Water Open Loop (well water pump and dump) Accessories : Solenoid/Motorized valves - to be located in Leaving water side piping Flow Regulators- to be located after Solenoid/Motorized valve Pressure/Temperature Ports (P/T fittings) should always be located on unit water coax inlet/outlet to provide unit performance data access P/T fittings - choose either.25” or.50” diameter Typically 1.5 to 2 GPM per ton on open loop systems Cupro-Nickel Heat Exchangers are recommended Depending on water quality
Click to edit Master title style Loop Pipe and Fittings Each loop configuration/job is custom designed, Rules of Thumb should NOT BE used. See a qualified person for assistance in Design/Sizing/Selection and Fusion Welding.
Click to edit Master title style Install/Service Tools Install/Service Tools – Ask if the Technicians have these water source specific tools (1 set min. needed). - Gauge Probe Adapter APTGA P/T (Pressure/Temperature) Port Adapter for use with APG100 - Pressure Gauge APTGA 0 – 100 psi for use with APTGA P/T Port Adapter - Anti-Freeze Tester/Hydrometer AHYDA for Alcohol or AHYDG for Food-grade Propylene Glycol We recommend you have these available to your dealers to purchase
Click to edit Master title style Where do I find all of this stuff? EASY! Price List - Tab 6 Dealer Marketing Manual
Click to edit Master title style Thank You Questions?
Click to edit Master title style Geothermal Products Dee Brower Product Manager- Geothermal Products
Click to edit Master title style Rheem / Ruud Product Overview
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units 025, 036, 048, 062 & 069 models Upflow, horizontal, and downflow configurations Copeland Ultra-Tech two- stage unloading scroll compressor Variable speed ECM fan motor – ½ hp max esp = 0.5” – hp max esp = 0.75” Tin-plated coil for corrosion resistance Stainless steel drain pan
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units Dual-level compressor isolation Internally trapped condensate (upflow) 20 o F – 120 o F extended range operation Circuit breaker protection for loop and HWG pumps Two inch full filter frame with MERV 11 filter
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units Field-selectable low temperature protection Hot Water Generator with intelligent logic Foil-backed insulation in blower compartment Optional internal electric heat Optional cupro-nickel heat exchanger
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units
Click to edit Master title style Prestige/Ultra (RPH/V/D) Packaged Units
Click to edit Master title style Prestige/Ultra Indoor Split (RPVS)
Click to edit Master title style Prestige/Ultra Indoor Split (RPVS) 025, 036, 048, & 062 models Copeland Ultra-Tech two-stage unloading scroll compressor Dual level compressor isolation 20 o F – 120 o F extended range operation Circuit breaker protection for loop and HWG pumps
Click to edit Master title style Prestige/Ultra Indoor Split (RPVS) Field-selectable low temperature protection Built-in Hot Water Generator with intelligent logic Brass swivel connectors AHRI matched with the RHPL-HM air handler
Click to edit Master title style Prestige/Ultra Outdoor Split (RPVE)
Click to edit Master title style Prestige/Ultra Outdoor Split (RPVE) 025, 036, 048, & 062 models Copeland Ultra-Tech two-stage unloading scroll compressor Dual level compressor isolation 20 o F – 120 o F extended range operation Circuit breaker protection for loop pump(s)
Click to edit Master title style Prestige/Ultra Outdoor Split (RPVE) Field-selectable low temperature protection AHRI matched with the RHPL-HM Fully insulated water and refrigerant lines Optional external Hot Water Generator Low temperature pump switch Crankcase heater
Click to edit Master title style Prestige/Ultra Outdoor Split (RPVE) Built-in Loop pump(s) with stainless steel hoses and flushing valves
Click to edit Master title style Prestige/Ultra Outdoor Split (RPVE) Built-in expansion tank for more stable loop pressures
Click to edit Master title style Water-to-Water Heat Pumps
Click to edit Master title style Water-to-Water Heat Pumps 3, 5, & 10 ton models High efficiency scroll compressor Fully insulated water and refrigerant lines Dual level compressor mounting System operating LEDs 1” swivel connections (3 & 5 ton) Extended range operation (20 o F-120 o F)
Click to edit Master title style Water-to-Water Heat Pumps Dual refrigerant circuits on 10 ton model Flush securely mounted corner post water connections (10 ton) Optional Hot Water Generator with internal pump
Click to edit Master title style Desuperheater Controller
Click to edit Master title style Desuperheater Controller Intelligent logic Monitors two temperatures –Compressor discharge line temp –HWG “water in” temp Pump sampling HWG pump test (SW10) HWG temp (SW11) –125°F setpoint –150°F (requires anti-scald valve) HWG status (SW12) Fault LEDs
Click to edit Master title style Desuperheater Controller
Click to edit Master title style Flow Controller
Click to edit Master title style Flow Controller Double O-ring connections 230 vac Single pump or dual pump Bronze or composite valves UP26-99 or UP pumps
Click to edit Master title style Flow Controller Double O-ring connection fittings Socket fusion, barb, cam lever, or MPT
Click to edit Master title style Unit Sound Pad
Click to edit Master title style Secure Start
Click to edit Master title style Secure Start Reduces starting current by up to 75% Improves compressor starting characteristics Reduces nuisances such as light flicker caused by current variations Protects compressor from voltage sags Short cycle protection Compatible with all Premier/Prestige residential equipment with Copeland scroll compressors
Click to edit Master title style Secure Start
Click to edit Master title style Thank You Questions?
Click to edit Master title style Marketing Materials Website Information Software Programs
Click to edit Master title style All Systems Brochure
Click to edit Master title style Different Application Methods
Click to edit Master title style All Systems Brochure Inside
Click to edit Master title style All Systems Brochure Inside
Click to edit Master title style Packaged Unit Brochure
Click to edit Master title style Packaged Unit Brochure
Click to edit Master title style Packaged Unit Brochure
Click to edit Master title style Indoor Unit Brochure
Click to edit Master title style Indoor Unit Brochure
Click to edit Master title style Outdoor Unit Brochure
Click to edit Master title style Outdoor Unit Brochure
Click to edit Master title style RheemGeo.com and RuudGeo.com
Click to edit Master title style Literature Link
Click to edit Master title style Software Link
Click to edit Master title style Training Link
Click to edit Master title style Tax Credit Info Link
Click to edit Master title style Tax Certificate
Click to edit Master title style Geothermal Incentives
Click to edit Master title style CLM Business Center BC Log In Procedure
Click to edit Master title style CLM Business Center
Click to edit Master title style CLM Business Center
Click to edit Master title style CLM Business Center
Click to edit Master title style GeoDesigner for Operating Costs and Loop Info Sales Proposal for ROI and Total Monthly Payment Pressure Drop to Confirm Loop Design and Pump Selection Electronic “Pitch Book” All Free Software Programs
Click to edit Master title style Load From Respective Website or Can Be Loaded From CD Select Weather City and Input Building Loads and Utility Rates Select Geo Unit, Options and Loop Type Plus any Comparative Systems Obtain Operating Costs for up to 3 Systems Plus Loop Requirements
Click to edit Master title style $117 Per Month Savings Against a 93% GAS/AC $89 Per Month Savings Against ASHP
Click to edit Master title style Sales Proposal Program Input Operating and Installed Costs for Systems to Perform Comparison Select # of Years for Loan, Credits/Rebates and Input Inflation Rates for Fuel Costs Obtain Financial Results for a Replacement or New Construction Project Program Will Provide ROI or Total Monthly Payment
Click to edit Master title style New House Example for Total System Installed Costs
Click to edit Master title style Consumer Would Have to Invest Cost Difference at 25% Rate of Return for ASHP to be a Better Buy Than Geothermal System!!
Click to edit Master title style Total Monthly Payment $41 Less per Month VS GAS / AC $75 Less Per Month VS ASHP
Click to edit Master title style Input Loop Design Data
Click to edit Master title style Determine Antifreeze Amount and Flushing Requirements
Click to edit Master title style Pitch Book Power Point or Hard Copy Helps Dealers “Tell the Geothermal Story” and Sell More Systems!!
Click to edit Master title style Your District Region Manager is Here to Support Your Company in All Your Geothermal Efforts!! Training, Marketing and Sales Let Us Help You GROW Your Geothermal Business
Click to edit Master title style Thank You Questions?
Click to edit Master title style Business Center Review Cindy Perry Director of Customer Service
Click to edit Master title style Login
Click to edit Master title style Login
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Click to edit Master title style Registration Form
Click to edit Master title style Homepage
Click to edit Master title style Homepage
Click to edit Master title style E-News
Click to edit Master title style Literature
Click to edit Master title style Ordering Literature
Click to edit Master title style Ordering Literature
Click to edit Master title style Ordering Literature
Click to edit Master title style Ordering Literature
Click to edit Master title style Ordering Literature
Click to edit Master title style Parts Look Up
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Click to edit Master title style Select Shipping Method & Address
Click to edit Master title style Shortcut for Parts Look Up
Click to edit Master title style Warranty Look Up
Click to edit Master title style Warranty Parts Breakdown
Click to edit Master title style Ordering Warranty Parts
Click to edit Master title style Sheet Metal Look Up
Click to edit Master title style Business Services
Click to edit Master title style Business Services
Click to edit Master title style Business Services
Click to edit Master title style Ordering Equipment
Click to edit Master title style Account Information My Contacts
Click to edit Master title style Unconfirmed Orders
Click to edit Master title style Customer Multipliers
Click to edit Master title style Order Search
Click to edit Master title style Orders
Click to edit Master title style Copy of Order
Click to edit Master title style Tech Support Center
Click to edit Master title style Tech Support Center
Click to edit Master title style Tech Support Center
Click to edit Master title style Thank You Questions?
Click to edit Master title style Technical Training 101 and 202 Review Steve Johnson- Training and Utility Program Development Manager
Click to edit Master title style Technical Training Scheduling Process Schedule with your District Manager
Click to edit Master title style Technical Training The future of GSHP is Bright It is ours to lose – How? Bad installs Poor service Inferior equipment
Click to edit Master title style Technical Training New Institutional Requirements Ahead States and cities are requiring IGSHPA certification Utilities are requiring IGSHPA or factory certifications Federal Government is considering requiring certification for rebates and tax credits.
Click to edit Master title style Technical Training The Response: –Increased the trainers from one part time to three full time –Achieved NATE and IGSHPA “Training Organization” status –Expanded our training program offerings –Instituted a Train-the-Trainer program Result: In excess of 1,400 individual trained in the last 16 months
Click to edit Master title style Technical Training Our Goal To develop and maintain the most technically competent distributor and dealer network in the industry
Click to edit Master title style Technical Training Factory Training 303 Advanced Service and Install –Three day intense training on loop design and equipment installation and servicing Service and Install/IGSHPA –Four day intense training including IGSHPA certification Train-the-Trainer –The Key program in developing network competence
Click to edit Master title style Technical Training Train-the-Trainer Distributors must have at least one factory trained Trainer –Individual should be a senior technical personnel –Must have been factory accredited –Must hold a trainer session within 120 days accreditation –Training must be audited by trainer or DM
Click to edit Master title style Technical Training Field Training 202 Service and Install IGSHPA Train-the-Trainer support and review Vertical Installation – IGSHPA
Click to edit Master title style Technical Training New for 2011 NATE CEU’s awarded for all training Increased TtT support visitations
Click to edit Master title style Questions?
Click to edit Master title style Validating Peak Shaving Peaks Without Ground Source Heat Pumps
Click to edit Master title style Peak Shaving Impact of GSHP
Click to edit Master title style E Quest Modeling Developed by Department of Energy All Analysis Reviewed by Oak Ridge NL
Click to edit Master title style E Quest Modeling Goal: Compare GSHP vs Conventional Systems Evaluate GSHP on Utility Demand Curve
Click to edit Master title style Cities Modeled Albany, NY Atlanta, GA Baltimore, MD Boston, MA Charolette, NC Denver, CO Houston, TX Kansas City, MO Knoxville, TN Milwaukee, WI Phoenix, AZ Sacramento, CA Salt Lake, UT Seattle, WA
Click to edit Master title style Baseline Building - 2,400 ft 2 – Four Tons GHP Building Building TypeResidential Building Area (ft2)2,400 SpaceLiving Room Building Conditioned Space (ft2)2,400 Number of Floors2 Floor Height (ft)8 Ceiling Height (ft)8 Exterior Wall ConstructionUroom=0.077,Ugrade=0.372 Roof ConstructionUattic=0.465 Floor/Slab ConstructionUroom=0.001 Window-to-gross wall ratio18% Fenestration U-factor0.613 Fenestration Shading Coefficient0.75 Fenestration Visual Light Transmittance0.7
Click to edit Master title style Baseline HVAC System HVAC System HVAC System Name GSHP with DesuperheaterPackaged Single Zone Unit with Gas Furnace Central Cooling SourceDX Cooling EER/SEEREER=17.9SEER=10 CondenserWater-CooledAir-Cooled Central Heating SourceDXGas Furnace COP/AFUE4.078% Supply Fan Static in WG11 Supply Fan Efficiency50% Fan ControlVariable Volume DHW Heater Efficiency76%
Click to edit Master title style Initial Findings Sacramento, CA
Click to edit Master title style Initial Findings Atlanta, GA
Click to edit Master title style Initial Findings Electrical Demand Reductions Sacramento Electric Demand Saving (kw) – 2.5 Electric Demand Saving (kw/ton) – 0.7 Atlanta Electric Demand Saving (kW) – 2.6 Electric Demand Saving (kw/ton) – 0.7
Click to edit Master title style Future Iterations GSHP vs 14 SEER AC GSHP vs. Air Source vs 14 SEER HP
Click to edit Master title style Thank You Questions?
Click to edit Master title style Where do we go from here?