Future Trends Impacting CAPS Customers ain’t what they used to be Annimac Futurist Trend Forecaster Challenger TAFE CAPS PD End of Year Forum 30 th November 2006

30 November Rate of Change - exponential Amount of change now in 1 day grandparents had in 1 year Younger means faster Generational gap widening

30 November I’m never having kids. I hear they take nine months to download.

30 November Customer driven world Product driven world shrinking  Institutions - educ relig prof  Bureaucracies - PS Big Biz Customer driven dominance global awareness - WWW knowledge expectations

30 November By % of job types then do not exist now because Driving all Change : Technology

30 November By % of technology then is not imagined yet Driving all Change : Technology

30 November Japanese Robanoid 2006 Future Receptionist … ?

30 November Imagine what some of those jobs might be ….. ?

30 November Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Biotech Hair Stylist Virtual Lifestyle Designer Nano Beautician Technician Chief Imagination Retailer Hacker Relations Manager Holographic Florist Modeller Online Client Consultant

30 November Generations see the world differently The gap is

30 November Parallel Universes ? Kids live them.

30 November Looking at generational : Consumers Product innovators R & D executives Product providers Service providers

30 November Ask yourself : What does this mean for TAFE Right now Into the future For students For staff For industry

30 November Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – DotComs 1975 – Ferals 1990 – now to 15 annimac Generation X 1960 – – 45 Generation Y 1980 – now to 25 wikipedia

30 November But first : Quick look at the changing Nature of Work

30 November

30 November Changing Nature of Work From competitive capitalism to co opitalism From commodification to sustainability

30 November Sustainability Farmers’ sign Albany Highway Williams WA 2003

30 November Changing nature of work :  Project based Team based  Relationships  One off alliances - partnerships  Globally networked  Fast flat skilled decision making  Value driven

30 November Values shift Tai Chi morning coffee break MIT Engineers USA

30 November Changing Nature of Employment From full time permanent to Casualisation  Contract - Part time  Self employment - options  Five Career changes  Multi skilled employees  Small businesses  Increase in low income jobs  SOHO : small office home office

30 November Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – DotComs 1975 – Ferals 1990 – now to 15 annimac Generation X 1960 – – 45 Generation Y 1980 – now to 25 wikipedia

30 November Baby Boomers

30 November Baby Boomers Downsizing lives Empty nesters Retired or part time work Male identity from job Questioning material status

30 November Boomers & technology

30 November Baby Boomers : Sense of community Seek new safe experiences Security & Health conscious Defer to authority Love / hate change

30 November Boomers Care

30 November Impact for CAPS Baby Boomers  Winding down : leisure indulgence  Group oriented - still volunteer  Respect rank  Steady relationships  Need  relationship continuity  organising  safe familiar experiences  positive group identity

30 November Gen Xers

30 November Generation Xers Single Childless Net Dating Varied lifestyles Varied workstyles SOHO

30 November Gen X Singles

30 November Generation Xers Risk takers Personal journey Fast decisions Materialism assumed Environmental values Defer to heroes Expect & accept change

30 November Gen X Lifestyle Dog

30 November Impact for CAPS Generation X  Individual attention  Fast action  Short term pitch - staging pitch  Results oriented  Need  choices  short term immediacy  complete – stand alone  skills oriented  demand quality of experience

30 November DotComs

30 November DotComs  Own path  Temporary pairing  Group socialising  Internet relationships  Wired Immediacy  No home  No single careers

30 November DotComs Relationships

30 November DotComs I.d. from activity Multi channeled Multi actions Planetary group mission Temporary deference Need change Cluetrain Manifesto

30 November Impact for CAPS DotComs  Passionate – value driven  Team + personal relationships  Short term fast involvement  Multi channel activities  Need  choices no spin  very short term  flexibility innovation  real positive outcomes

30 November Ferals

30 November Ferals Wild Child No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic

30 November Ferals Virtual World

30 November Ferals to 15 Future jobs unimportant Non consumers Global i.d. from self values No deference Respect only when useful Live change & ignore barriers

30 November Ferals

30 November Impact for CAPS Ferals to 15  Influencing market  Expect new relationships & things  Virtual world unknowns  Need  personal power trust  clear values nb: super spin detectors  no rules no hindrance  ICT resource access  multi channel everything

30 November Summary …

30 November CAPS Trends Forecast Summary  exponential rate of change  younger generations drive change  personal communication → telepathy  paradigm shift in values → feminine  QBL - how things are done = profit  relationships key for all success  open options for Work / Life styles  less governance more community power  individual responsibility ! Virtual world emerging !

30 November Facing the future at CAPS :

30 November thank you www. annimac.com.au