Business Driven Technology Unit 4 Building Innovation Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

14-2 Unit Four O Chapter Thirteen - Creating Innovative Organization O Chapter Fourteen - EBusiness O Chapter Fifteen - Creating Collaborative Partnerships O Chapter Sixteen - Integrating Wireless Technology in Business

Chapter 14 Ebusiness 14-3

14-4 LEARNING OUTCOMES 1. Compare the four categories of ebusiness models 2. Describe the six ebusiness tools for connecting and communicating 3. Identify the four challenges associated with ebusiness

14-5 EBUSINESS MODELS O Ebusiness model – A plan that details how a company creates, delivers, and generates revenues on the internet

14-6 EBUSINESS MODELS

14-7 Business-to-Consumer (B2C) Common B2C Ebusiness Models

14-8 Ebusiness Forms and Revenue- Generating Strategies O Common ebusiness forms O Content providers O Informediaries O Online marketplaces O Portals O Service providers O Transaction brokers

14-9 Ebusiness Forms and Revenue- Generating Strategies O Ebusiness revenue models O Advertising fees O License fees O Subscription fees O Transaction fees O Value-added service fees

14-10 EBUSINESS TOOLS FOR CONNECTING AND COMMUNICATING

14-11 EBUSINESS TOOLS FOR CONNECTING AND COMMUNICATING O O Instant messaging O Podcasting O Videoconferencing O Web conferencing O Content management system O Taxonomy O Information architecture

14-12 THE CHALLENGES OF EBUSINESS

14-13 LEARNING OUTCOME REVIEW O Now that you have finished the chapter please review the learning outcomes in your text