Copyright Permissions and Blackboard ™ Tuesday, February 28, :15 PM – 5:20 PM

Welcome! Today’s speakers: –Dru Zuretti Client Relationship Manager, Copyright Clearance Center –Mona Doherty Technical Support Specialist, Copyright Clearance Center –Jeff Schwartz Education Technology Application Administrator, Duquesne University

Session Agenda Copyright & Digital Course Content Best Practices & Guidelines Copyright Permissions Building Block The Copyright Permissions Building Block in Action at Duquesne University Questions

Copyright Clearance Center The world’s largest provider of copyright licensing and compliance services for the reuse of text materials Founded in 1978 at the suggestion of Congress Not-for-profit intermediary between rightsholders and copyrighted content users Provide copyright permissions to over 1000 colleges & universities Extensive rights licensing database –1.75M titles –9600 publishers & authors –Accessed via copyright.com

Where Are We Now With Copyright? Just as in the past, changes in technology have brought about some changes in copyright law Now concerns are around digitization of content This concern runs the gamut from music, to film to text

How Does This Affect The Campus? Confusion and concerns around copying and distributing text materials Course management systems and copyrighted material –Copyrighted materials on the professor’s site Electronic reserves DMCA The TEACH Act

Back to Basics: The Copyright Owner’s Exclusive Rights The right to reproduce the work The right to create a derivative work The right to distribute copies The right to perform the work publicly The right to display the work publicly

Fair Use Fair use factors - Section 107 –Purpose and character of the use –Nature of the copyrighted work –Amount and substantiality used –Market effect

What Is Fair Use In The Classroom? Classroom Guidelines give a “rule of thumb” for what can be distributed in the classroom without needing to obtain permission –A single copy, for research or teaching purposes, is permitted without first obtaining permission under certain circumstances –Multiple copies must meet tests of brevity, spontaneity, and cumulative effect –Each copy must include a notice of copyright –It is never permissible to make copies of consumable materials such as workbooks, tests and answer sheets

Classroom Teaching Traditional face-to-face teaching Covered under § 110 –All performances are allowed Videos, readings from text or poetry –All displays are allowed pictures, charts, graphs, still works

The TEACH Act DMCA (October 1998) –Report from Register of Copyright on Copyright and Digital Distance Education Technology, Education and Copyright Harmonization Act of 2002 (November 2, 2002) Amends sections 110(2) and 112 (f) of the Copyright Act Expand instructor rights

Posting Content Within a Course Management System Copyright requirements for CMS are similar to those for classroom handouts If the use is planned, repeated or involves works that one could reasonably expect to receive permission, permission must be obtained Digital or electronic content is subject to the same protections under the U.S. Copyright Act as non-digital, traditional or analog works

Best Practices and Guidelines Online doesn’t mean “free” Course management system postings require the same permissions as coursepacks Use article links Get permission before posting Passwords are a good start

Best Practices and Guidelines (cont.) Know What You’ve Paid For Work From Authorized Originals Remove Expired Course Materials Promptly Include Copyright Notices

Concerns for Administrators Managing electronic resources Understanding rules around digital content Educating faculty about fair use in a digital environment

The Copyright Permissions Building Block 16

Description Allows faculty, staff, and librarians to quickly and easily obtain copyright permissions within Blackboard when posting text-based copyrighted materials within online courses Examples of copyrighted content –Journal articles –Book excerpts –Website articles

Campus-Wide Benefits Faculty & Staff System Administrators Senior Administrators Quick and easy permissions within Blackboard and your workflow Reliable – professionally developed and rigorously tested Helps ensure campus-wide copyright compliance Intuitive - easy to use, minimal training required Installs in minutes, compatible with Bb v6 app packs 2 & 3 Flexible – maps to your existing copyright permissions process Includes educational resources and tools Fully supported by Copyright Clearance Center Saves time and increases productivity

Decentralized vs. Centralized Permissions Processes CENTRALIZED Faculty & Staff Central Copyright Administrator Copyright Clearance Center Faculty & Staff Copyright Clearance Center DECENTRALIZED

Copyright Permissions Building Block - Faculty/Staff View

Course Content

Title Search

Search Results

Price Title or Request Permission

Quick Price

Confirm Request

Course Content Updated

Title Search

Search Results

Request Permission

Confirm Request

Course Content Updated

View Requests

Copyright Permissions Building Block – © Administrator View

Search Requests

View Requests

Custom Comment

Help and Information Pages

How To Get The Copyright Permissions Building Block Building Block Online Catalog – nd/b2www.blackboard.com/exte nd/b2 –Keyword: Copyright –Production and test versions posted –JDK 1.5 and versions Cost to download: FREE

41 The Copyright Permissions Building Block In Action

Duquesne University Location: Pittsburgh, PA Founded: 1878 Private Catholic Institution Schools of Study: 10 No. of Students: 10,000 No. of Faculty: 910 (FT/PT) Blackboard User Since: 1998 (Blackboard Basic) Blackboard Enterprise Client since 2004

Why We Chose to Investigate CCC’s Building Block Introduced to the Copyright Permissions Building Block at the Blackboard Building Block Developer’s Conference (July 2005). Suggested it to the Director of Educational Technology and it seemed like a good fit with the plagiarism detection products that were being proposed.

How We Implemented The Building Block Installed the Copyright Permissions Building Block (Test/Demo Version) in our Development environment After training sessions with CCC, our team reviewed it and it was decided to continue evaluation. CCC provided additional overview sessions with the Library staff. They seemed very interested in its features. Installed the Building Block in our Test environment. Conducted training session with 2 library representatives who are performing more detailed testing and analysis of demo system.

The Copyright Permissions Building Block at Duquesne

Considerations For Analysis Determine Policy and Procedure Changes –Policies the University will be using (Driving Force). –Billing/Invoice process to implement bill-back system Determining Proper Budgeting Levels Faculty Training

Next Steps 1.Determine University policy changes 2.Library staff to finalize: a)Process and procedure changes for faculty to utilize tool effectively b)CCC Invoice and bill-back process c)Determine proper budget levels 3.Possible customization to the Building Block 4.Obtain final approval from library & committees 5.Develop training plan for faculty 6.Schedule implementation date

Lessons Learned/Challenges Learned how involved the implementation process is (evaluation, approval committees, installation, training) Due to many steps involved, feedback from other departments and committees is rather slow. Maintaining communications with CCC has also been helpful in working with Library department

Contact Information Jeff Schwartz Education Tech. Application Admin. Duquesne University Bruce Johnston Access Services Librarian

Thank You! For more information about: The Copyright Permissions Building Block, Copyright Clearance Center or Copyright education Please contact CCC: By phone at By at On the Web at