Individual Australian physical activity promotion initiatives and strategies.

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Presentation transcript:

Individual Australian physical activity promotion initiatives and strategies

Who promotes physical activity in Australia? Federal Government State Government Private sectors Local Government

Federal Government The federal government funds the Australian Sports Commission which has 3 aims: To develop and maintain Australian sports infrastructure To increase participation in physical activity by Australians To encourage excellence in sporting performance by Australians – A.I.S

Australian Sports Commission Innitiatives

State Government State governments are essential to the success of the Active Australia program. The Victorian Government developed the Active for Life program in 1995 with the aim of encouraging Victorians to participate in 30 minutes of PA every day.

Programs and Initiatives Go for your life Regional Sports Assemblies Surf Life Saving Victoria Sports Development officer scheme Vic Talent Program Compulsory PE and sport in Govt schools – Result of the Moneghetti report VICFIT – Sport and Rec

Local Government Local governments assist through the development and improvement of facilities and distribution of funds to sporting bodies.

Private Sectors aim to increase the health and fitness of Australians whilst generating a profit. Many of these are supported by the government through the Active Australia and Active for Life programs. E.g include: VicHealth, ACHPER, YMCA, National Heart Foundation, Vicswim, Masters Sports, Private Gyms and sporting organisations (AFL).

Strategies for promoting Physical Activity Stages of Change Model Print and web based counseling

Individual Changes to Physical Activity Focussing on on the individual making a change to their Physical Activity behaviour. Health professionals, health educators and medical practitioners focus on changing behaviours of individuals. There are theoretical models that help us understand factors and influences on an individuals ability to be PA.

Print and Web based counseling Print materials promoting PA can be seen in news papers, magazines, handouts, brochures and billboards. Web based media provides great info, can be interactive and can be tailored to match a persons place within the SOC model. Eg biggest loser website or personal training websites

Counseling Widely used approach to PA promotion. Could be a personal trainer, GP, or fitness instructor.