OW Web Taxonomy and IA Development and Application OW Website Coordination and Organization Project Presented to the Gilbane Conference by Cy C. Kidd, OW Web Manager and Web Infrastructure Coordinator Tuesday, June 5 th 2007

Project Initiation Phase February 2006 Project concept presented to OW Web Council February – July 2006 Project steps and concepts explained to OW Web staff and managers: Approximately 24 meetings Approximately 24 meetings Several lively follow-up meetings Several lively follow-up meetings July 2006 Senior Management Approval August 2006 AA and DAA approval and funding October 2006 Project start

Project Tasks Develop the OW web taxonomy Develop the OW web taxonomy Develop the OW web information architecture (IA) Develop the OW web information architecture (IA) Implement the OW Web CMS Implement the OW Web CMS Consolidate existing OW dynamic web page/ application, back-end oracle databases Consolidate existing OW dynamic web page/ application, back-end oracle databases Revise the OW web standardized operating procedure (SOP) Revise the OW web standardized operating procedure (SOP)

Goals and Objectives Close coordination with the Agency taxonomy and IA development efforts Close coordination with the Agency taxonomy and IA development efforts Broad OW Program Office participation Broad OW Program Office participation Significant input into the further development of the Agency taxonomy Significant input into the further development of the Agency taxonomy Goals Goals Unified, coordinated OW IAUnified, coordinated OW IA Improved, standardized navigationImproved, standardized navigation More targeted content searchesMore targeted content searches More predictable search resultsMore predictable search results Automatic metadata generationAutomatic metadata generation Searchable content inventory/IASearchable content inventory/IA

Initial OW Taxonomy/IA Development Plan Taxonomy/IA development interviews with OW staff (3 rounds) Taxonomy/IA development interviews with OW staff (3 rounds) Interview OW web staff to collect OW- specific taxonomy terms Interview OW web staff to collect OW- specific taxonomy terms Train staff to tag content Train staff to tag content Collect content tagging data Collect content tagging data Prepare draft IA Prepare draft IA Collect staff feedback and finalize IA Collect staff feedback and finalize IA

Revised Plan Content Tagging Challenges Content Tagging Challenges Varied staff understanding of tagging principalsVaried staff understanding of tagging principals Staff workloadStaff workload Culture ChangeCulture Change Revised Strategy – Centralized Tagging Revised Strategy – Centralized Tagging Consistent content tagging/Quality controlConsistent content tagging/Quality control Automated tagging/Human review Automated tagging/Human review Simultaneous taxonomy/IA developmentSimultaneous taxonomy/IA development Web IA Development Work SessionsWeb IA Development Work Sessions Four 3-hour Sessions Four 3-hour Sessions 500 additional hours of work500 additional hours of work

OW Taxonomy/IA Summary OW Taxonomy extension complete OW Taxonomy extension complete As a result of the work done in Task 1 and 2 OW has suggested:As a result of the work done in Task 1 and 2 OW has suggested: 81 new terms for the Agency taxonomy 81 new terms for the Agency taxonomy 1 to 7 synonyms for 810 existing Agency taxonomy terms 1 to 7 synonyms for 810 existing Agency taxonomy terms 1284 folders tagged 1284 folders tagged 16,114 pages inherited folder-level attributes 16,114 pages inherited folder-level attributes Fixes needed Fixes needed 4524 directories currently do not contain an index.html file4524 directories currently do not contain an index.html file OW IA Version 1.0 Complete! OW IA Version 1.0 Complete!

Navigation And Metadata Navigation Benefits Navigation Benefits Automatic Navigation Controls GenerationAutomatic Navigation Controls Generation All navigational links are automatically generated and based on the IA All navigational links are automatically generated and based on the IA Intuitive NavigationIntuitive Navigation Consistent navigation features and placement Consistent navigation features and placement Additional, automated navigation controls Additional, automated navigation controls Automatic Metadata Automatic Metadata Default metadata valuesDefault metadata values IA position IA position Author/Organization Author/Organization

OW IA Version 1.0

Next Steps Project Tasks Project Tasks Implement the OW Web CMSImplement the OW Web CMS Content AlignmentContent Alignment Web IA Quick Reference Web IA Quick Reference Web IA Quick Reference Web IA Quick Reference Content MigrationContent Migration Additional Tasks Additional Tasks Revised OW Web SOPRevised OW Web SOP Automated Cross-Office Topic pagesAutomated Cross-Office Topic pages

Project Team Project Creator and TOPO Project Creator and TOPO Cy Kidd OW Web Manager and Web Infrastructure Coordinator Kidd OW Web Manager and Web Infrastructure Coordinator Contracting Team Contracting Team Primary – Lockheed-Martin IT (ITS-ESE)Primary – Lockheed-Martin IT (ITS-ESE) Sub-ContractorsSub-Contractors Taxonomy Strategies Taxonomy Strategies Welchman Consulting (IA) Welchman Consulting (IA)

Questions and Answers