OECD SPAM TOOLKIT Lindsay Barton Manager, Online Policy Department of Communications, Information Technology and the Arts (Australia)

Background Following the conclusions of the Brussels OECD workshop and APAC. A key element of the Task Force work-programme on spam Still scoping elements and timeframes – what you see here today are possible elements/concepts. Broad input – government, industry, civil society etc The OECD Spam Task Force is finalising the shape of, priorities for and contributions to the toolkit. Still a work in progress.

OECD Spam Toolkit - aims The “toolkit” is a set of linked deliverables/projects designed to help attack spammers from every angle – to progressively “deprive them of oxygen”. The aims of the toolkit are to: provide tools to assist policy, legal and cooperative framework development progressively attack spammers on every front, make it hard for them to do “business”, make detection and prosecution likely and help recover trust and confidence in the medium.

Who benefits? Any country developing or reviewing their spam policies or regulatory environment or arrangements Any country or group seeking to improve cross border coordination and/or enforcement Anyone developing education or awareness resources about spam Developing economies E-security generally Civil society Business and Industry

Elements of the “Toolkit” Spam Regulation “Compendium” An reference to spam regulation Not a comparison of regimes, but of elements (decision points) Identify the likely reactions to particular decisions Identify how particular strategies can be legislated International Enforcement and Cooperation Index of cases/ laws Capturing the present – how can we make the most of what we already have Moving to the future – how can we “link up the patchwork”? Industry-led Solutions What has been tried? What worked? Are there any consistent models/lessons?

Elements (Continued) Anti-spam Technologies A snapshot of the state-of-play Consequences of current measures What is on the horizon – eg authentication Education and Awareness Resources Leverage existing work Minimise duplication/ Maximise quality Partnerships against spam Options, lessons, models Opportunities

Elements (Continued 2) Spam Metrics A basket of existing measures to clarify trends Helps identify what is working, and where to focus efforts Outreach and Coordination Co-ordination of efforts between the OECD, ITU and APEC eg contact lists and other information resources

To conclude A useful set of tools Some elements will take longer than other to come to fruition Resources are always needed (and welcome!) The toolkit will complement other emerging spam and e-security initiatives (e.g. “model” legislation) National anti-spam frameworks remain a fundamental building block – the toolkit will help this to happen