1. 1 OECD anti-spam initiatives Anti-SPAM Strategies – The Way Forward for the ASEAN Telecommunications Regulators’ Council (ATRC) 3-4 May 2005, Cyberjaya, Malaysia www.oecd.org/sti/spam claudia.sarrocco@oecd.org

2. 2 Spam evolution Mobile phones Spam Over IP? 2005 Phishing Viruses Worms Ascii URLs Links to spam webs HTML 2001 Severity/Complexity 2006 Based on E. Salem (Symanthec) presentation (http://www.itu.int/osg/spu/spam/background.html)http://www.itu.int/osg/spu/spam/background.html

3. 3 Spam characteristics Fraudulent spam Spam – security threat Anonymous spam No prior consent

4. 4 OECD Spam Task Force: Spam Toolkit To provide member (and non-member) countries policy orientation and support in their decisions regarding spam issues (regulation, technologies, education…); Promote/facilitate cross-border coordination among anti- spam authorities, and between public and private entities; Raise awareness different stakeholders on the complexity and gravity of the issue, also providing informational and educative materials;

5. 5 Spam Toolkit: content Eight elements: –Regulation –Enforcement –Industry driven initiatives –Technical solutions –Education and awareness –Co-operative partnerships against spam –Spam metrics –Outreach

6. 6 Element 1: regulation Report on possible approaches to anti-spam regulation: –Basic principles –Cross-border provisions –Spam as a security threat –Sanctions –Players –Additional elements

7. 7 Element 2: enforcement Report on cross- border enforcement Contact list (country profiles) Possibility to extend the applicability of OECD cross- border guidelines on fraud to spam cases

8. 8 Elements 3: Industry solutions Activities undertaken by private sector entities to counter spam, such as for example ISPs and ISPs associations : –ISPA code of conduct –MAAWG initiative (www.maawg.org)www.maawg.org –Etc. Element 4: Technical solutions Study on technical solutions applicable to spam at different levels

9. 9 Element 5: Education and awareness Report on activities on education and awareness in OECD member countries (information and best practices) Education and awareness website (in cooperation with ITU) for all interested countries Element 6: cooperative partnerships Advantages and examples of cooperation between public and private entities in the spam sector

10. 10 Element 7: spam metrics Gathering of data and information from different sources, and elaboration of a sort of “basket” from which it will be possible to extrapolate a spam TREND February-April 05 – Comendo (Dk) 2005-2005 - Messagelabs 68.81%

11. 11 Element 8: outreach activities Spam is a global problem  the spam Toolkit is not directed only to OECD countries –Cooperation with ITU, APEC, etc, to ensure a larger diffusion of the toolkit and to include non- OECD economies in its elaboration –More attention to private-public dialogue –Report on spam in developing countries (public) –Contact list: open to all interested countries (see template) –OECD Spam Toolkit Website ( www.oecd.org/sti/spam ) www.oecd.org/sti/spam

12. 12 Spam authorities contact list   CP=Consumer Protection Agency, Crim=Criminal prosecutor’s office and police; DP=Data Protection Agency, Sec=Securities and Investment Regulators. TC=Telecommunications authority. please fill it in and return to claudia.sarrocco@oecd.orgclaudia.sarrocco@oecd.org

13. 13 Thank you www.oecd.org/sti/spam