Corporate Communications 2012 Cardiology Specialty Survey November 2012

Practice Size Survey Overview 12% Solo31% Hospital 6% Partnership 14% Large (More than 10 physicians) 22% Mid-size (5-10 physicians) Survey included 406 cardiologists who use Epocrates Survey was conducted in October 2012 Cardiologists randomly selected to participate 2 Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit n=406 12% Small (3-5 physicians)

Over 1 in 3 Cardiologists use a Tablet in Practice > = > Other devices primary; tablet supplemental Tablet only device used Rarely uses tablet Tablet primary; other device supplemental Tablet & other devices used equally 40% 28% 17% 8% 8% 45% Plan to purchase iPad mini45% Tablet utilization in practice Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 3 n=137 n=406

Cardiologists Access Epocrates Over 4.5 Million Times Annually with a Patient* Nearly 70 % Over 65 % Use Epocrates Outside of the office Outside of the office daily Use Epocrates During office hours 3+ During office hours 3+ times daily Use Epocrates With a patient daily Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 4 n=406 Number of times physicians access Epocrates Over 45 % *Statement based on self-reported usage and extrapolated across the Epocrates member base

Over 1 in 3 Cardiologists Avoid 2+ ADEs Weekly with Epocrates Over1,000,00 ADEs are potentially avoided annually with Epocrates* Over1,000,00 ADEs are potentially avoided annually with Epocrates* Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 5 Percentage of ADEs avoided with Epocrates n=406 *Statement based on self-reported usage and extrapolated across the Epocrates member base

>800,000 Hours Likely Saved by Cardiologists Annually with Epocrates* Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit minutes saved daily n=406 *Statement based on self-reported usage and extrapolated across the Epocrates member base cardiologists report saving 20 minutes or more daily Nearly 1 in 2 Daily minutes saved

57% Frequently or somewhat frequently learn new information from DocAlerts57% Drug Interaction Checker #1 Feature Attributed to Changing Rx Decisions 70 % Drug interactions 56 % Dosing information 45 % Adverse reactions 46 % Contraindications & cautions 18 % Formulary information 18 % Other safety info 93% Change Rx decisions based on Epocrates information93% Top features factoring in Rx changes* Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 7 n=406

41% Yes, significantly 35% Yes, moderately 16% Yes, somewhat 8% No Uncertainty About Government Cardiologists’ Greatest Challenge Years in practice Has the level of stress grown over the years as practicing physician? Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 8 n=406

9 Fragmented Care Biggest Challenge Facing Patients Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit Top 5 greatest challenges for patients 92% Diagnosis 89% Tx Options 78% Prognosis 68% Viability estimates Extremely Confident to Confident Confidence in information disclosed to patients n=406

Lifestyle change tools Rx information Medical adherence Chronic Dx mgmt EHR portal Patient education >45% of Cardiologists Have Recommended an App to Patients 72% 55% 30% 25% 28% 7% Apps recommended to patients Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 10 n=181 Calorie counter/ tracker Weight loss tracker Fitness app (e.g. myfitnesspal.com) Drug information (e.g. Epocrates) Patient educational apps Calorie counter/ tracker Weight loss tracker Fitness app (e.g. myfitnesspal.com) Drug information (e.g. Epocrates) Patient educational apps

Where physicians learn about apps to recommend Nearly 50 % Report not knowing which apps are ‘good to share’ Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit 11 n=181 n=226 Physicians Struggle with App Discovery and Recommendations for Patients

“Phone Calls” Remain Primary Communication Platform for Patients and Peers 12 Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit Physician to Patient Physician to Colleague Phone call 81% Phone call 41% 9% 18% SMS Message 1% Patient Portal 5% Direct Mail Video Chat 4% 0% SMS Message Direct MailVideo Chat 5%0% EHR SystemSecure Messaging 2%9% 26% Primary methods of communication with colleagues vs. patients n=406

1 in 3 of Cardiologists Report 50% or More of Patient Population is Obese 13 Copyright © 2012 Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit >75% Believe percentage of clinically obese increased in the past 5 years>75% Percentage of clinically obese patients #1 heart healthy tip “For patients to quit or stop smoking” n=406