City Tourist Information Bureau of Saint Petersburg

 Tasks and objectives  Main areas of work  National Association of Tourist Information Organizations  Baltic Sea region in St.Petersburg 2

Tasks and objectives  Founded in 2000  Project goal: incoming tourism promotion in Saint Petersburg  Tasks:  Development of convenient tourist information environment in the city  City promotion on the international and regional tourist markets 3

Information support of tourists  Information pavilions and offices  Official Tourist portal and Official CTIB web-site  CTIB pages on Vkontakte and Facebook websites Security and comfort are the main priorities of St.Petersburg. Tourist information offices of the city provide tourists with all necessary information about the city and are ready to help in emergency cases. 4

Information support of tourists Alexander Park Palace Square Vosstaniya Square Rastrelli Square St. Isaac’s Cathedral 14, Sadovaya St. 37, Sadovaya St. Pulkovo Airport Morskoy Fasad Sea Port 5

Information support of tourists Statistics for Saint Petersburg Tourist Information Bureau (individual tourists addressing to CTIB) st quarter 2014 Russian tourists Foreign tourists Total

Presenting St.Petersburg at tourism fairs Annual participation in more than 30 international and regional tourist exhibitions:  Informing potential tourists about tourist opportunities in Saint Petersburg  Popularization of image symbolics of the city  Rating increase of Saint Petersburg as a tourist destination «MATKA» Helsinki, Finland «FITUR» Madrid, Spain «BIT» Milan, Italy «ITB» Berlin, Germany «Partnership in tourism» Kharkov, Ukraine «Arabian Travel Market» Dubai, UAE «IMEX» Frankfurt, Germany «CIBTM» Beijing, China «TOP RESA» Paris, France «JATA» Tokyo, Japan «THE MOTIVATION SHOW» Chicago, USA «PHILOXENIA» Thessaloniki, Greece «WTM» London, UK «EIBTM» Barcelona, Spain «MATKA» Helsinki, Finland «FITUR» Madrid, Spain «BIT» Milan, Italy «ITB» Berlin, Germany «Partnership in tourism» Kharkov, Ukraine «Arabian Travel Market» Dubai, UAE «IMEX» Frankfurt, Germany «CIBTM» Beijing, China «TOP RESA» Paris, France «JATA» Tokyo, Japan «THE MOTIVATION SHOW» Chicago, USA «PHILOXENIA» Thessaloniki, Greece «WTM» London, UK «EIBTM» Barcelona, Spain «INTOURMARKET» Moscow «MITT» Moscow «Yenisei» Krasnoyarsk «Rest without borders– Summer» Saint Petersburg «Summer» Yekaterinburg «Tourism industry» Kazan «MITF» Moscow «Leisure» Moscow «Expotravel» Yekaterinburg «INWETEX CIS TRAVEL MARKET» Saint Petersburg «Resorts» Saint Petersburg «MICE industry» Saint Petersburg «Rest without borders– Winter» Saint Petersburg «INTOURMARKET» Moscow «MITT» Moscow «Yenisei» Krasnoyarsk «Rest without borders– Summer» Saint Petersburg «Summer» Yekaterinburg «Tourism industry» Kazan «MITF» Moscow «Leisure» Moscow «Expotravel» Yekaterinburg «INWETEX CIS TRAVEL MARKET» Saint Petersburg «Resorts» Saint Petersburg «MICE industry» Saint Petersburg «Rest without borders– Winter» Saint Petersburg 7

Promoting St.Petersburg as a center for MICE-tourism  Participation in the international associations of business congress tourism  Assistance in organization of large-scale international events in Saint Petersburg  Participation in the field-oriented exhibitions, seminars and conferences dedicated to congress tourism  Publication of brochure about congress facilities of Saint Petersburg 8

Cooperating with tourist information organizations Cooperation objectives:  Collaborative participation in the development of a unified information environment with the aim to provide participants of the tourism sector with accessible, relevant and reliable information about tourist potential of cities and partner regions.  Improving quality of information services for the cities and partner regions.  Assistance in arrangement of conditions which encourage active use of natural and cultural potential of cities and partner regions.  Assistance in promotion of tourist products in cities and partner regions. 9

Cooperating with tourist information organizations  At the moment Saint Petersburg Tourist Information Bureau’s list of partners includes 47 tourist information centers: 37 Russian and 10 international centers.  Vilnius Tourist Information Centre and Vilnius Convention bureau have been CTIB partners since March  Under current agreements there is information exchange on partners’ websites as well as exchange of printed reference materials. Bookmarks from Veliky Novgorod, 14, Sadovaya St. office Bookmarks from Veliky Novgorod, 14, Sadovaya St. office Leaflets from Gdansk (Poland) 14, Sadovaya St. office Leaflets from Gdansk (Poland) 14, Sadovaya St. office Vilnius contact information on CTIB website 10

National Association of Tourist Information Organizations  In July 2012 CTIB together with Ministry for Culture of Russia initiated the foundation of a non-profit organization which could unite tourist information organizations of Russia.  In November 2013 the National Association of Tourist Information Organizations (NAITO) was founded. Its main aim is to create a unique tourist information environment in Russia.  Currently NAITO under the supervision of Alla Manilova, the Deputy minister for culture of Russia, are working out unified standards for tourist information organisations of Russia.  The new standards will transfer DMO functions to Russian Tourist Information Organizations, starting a new page in Russian tourism development. 11

Baltic Sea region in St.Petersburg St.Petersburg has official partnership relations with countries of the Baltic Sea Region and Scandinavian countries, including Denmark, Latvia, Lithuania, Estonia, Sweden, Finland, Norway and Iceland. Baltic and Scandinavian countries are present in St.Petersburg via culture centers and institutes. These include: Suomi-talo in St.Petersburg Finland institute in St.Petersburg Danish Culture Institute Lithuanian center of culture, education and information Norwegian University Center in St. Petersburg Nordic School in St.Petersburg Baltic and Scandinavian countries are present in St.Petersburg via culture centers and institutes. These include: Suomi-talo in St.Petersburg Finland institute in St.Petersburg Danish Culture Institute Lithuanian center of culture, education and information Norwegian University Center in St. Petersburg Nordic School in St.Petersburg Consulates of all Baltic Sea and Scandinavian countries are based in St.Petersburg All these makes St.Petersburg an ideal partner for futher cooperation between Baltic, Scandinavian countries and Russia. 12

Thank you for attention! 13