Dr. Tom Seymour

 Definition  Judicial and Administrative lawmaking not discussed  Lobbying techniques, methods and strategies  The first step: Organize a plan  When to lobby  A lobbying effort doesn’t have to be expensive, but it does take lots of time

 Obtain a bill drafting manual  Research the subject  Prepare a rough draft for discussion  Get a professional opinion  Talk to local legislators  Approval for form and style

 Don’t just get a sponsor – get the right one(s)  Do some investigation to identify likely sponsors  How to get information  How to use this information  Intangible considerations  Number of Sponsors  Ask the legislator personally

The importance of understanding parliamentary procedures  Step 1: Introduction  Step 2: Referral to Committee  Step 3: Scheduling Committee hearings  Step 4: Committee hearings

 Step 5: Committee action  Step 6: Committee reports  Step 7: Second reading and final passage  The battle isn’t over yet.

 Problems! Problems! Problems!  Unfavorable committee report  Divided committee report  Amendment and re-referral

 Engrossment  Motion for reconsideration  Clincher motion  Recalling from committee  Refusal to return a measure

 Don’t rely on testimony alone  The KISS formula  Keep the sponsor informed  Don’t get involved in mudslinging  Avoid controversy  Stick to the facts  Form coalitions  Conduct briefing sessions

 Communicate the importance of appropriated appearance  Meet with legislators  Always get a commitment for support

 Informal hearings  Order of testimony  Organize the presentation  Introduce yourself immediately  Always address the chairman  Summarize testimony in writing  Make testimony interesting  Things no to do

 Using the facts  Poisoning the well  Feigning friendship  Flyspecking  Asking loaded questions  Waving the red flag  Predicting the end of the world as we know it

 Killing with kindness  Adding an appropriations clause  Bring in the big fiscal note  Packing the stands  Fuss and bluster  Glittering generalities  Transfer  Testimonial

 Plain folks  Mythical solutions  Threaten a Big Mac attack

 Who must register  Registration with secretary of state  Information and fee required  Written authorization  Annual reports  Regulation by secretary of State  Invitations and gifts to legislators  Unlawful means to influence legislators

 Is it necessary to hire a lobbyist?  What is a lobbyist?  What does a lobbyist do?  What are different kinds of lobbyists?  Hiring a Lobbyist?  Why can lobbying be so expensive?  What makes a lobbyist effective?  What are the intangibles?  The lobbying team

 Communicate with the members  Newsletters  Telephone networks  Acquiring and using a data base  Directing letter-writing and telephone campaigns

 Everything gets 15 minutes in the spotlight  Develop a media plan  Appoint a media spokesperson  Write good news releases  Newsworthiness vs. free publicity  News events  Letters to the editor  Call-in shows

 Inventory resources  Establish realistic goals  Creating a tactical mix

 Powers reserved to the people  Basic steps for petitioning  The election campaign

 Be a good citizen  Vote early and vote often  Know your legislators  Communicate with your legislators  Do’s and don’ts about writing or calling a legislator

 Be informed  Express gratitude when it is due  Treat everyone with dignity and respect  Get involved  Ethics  Conclusion