Ivey Visual Identity Update
To date, accepted names were Richard Ivey School of Business and for secondary references Ivey Business School. Feedback indicated there was a preference for standardization. Ivey Visual Identity Update
The Ivey family participated in this discussion and the result is a name that honours the Ivey family’s long-term commitment to the school…. IVEY BUSINESS SCHOOL (The building will remain The Richard Ivey Building.) Ivey Visual Identity Update
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COLOUR… Ivey Visual Identity Update
White…. innovation possibility brilliance Ivey Visual Identity Update
Green…. growth learning transformation Ivey Visual Identity Update
Purple…. heritage wisdom individualism Ivey Visual Identity Update