Dr. Anastasios E. Politis 11 June 2010 Lecture 2: Print Production Management and Standardization

GRAPHIC ARTS EDUCATION IN GREECE Structure and characteristics Similar content as in other European Countries but: n Different structure n Influenced by other parameters - most important: the structure of the formal Hellenic Educational System Small to medium sized businesses with a few, however, very important exceptions ØStrong dependency from the advertising industry ØContinuously tough competitive pressure due to ･ Massive over capacities ･ The entrance of new suppliers in the market ･ The penetration of the electronic media into the market

GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM STRUCTURE OF THE FORMAL HELLENIC EDUCATIONAL SYSTEM POST GRADUATE STUDIES UNIVERSITIES (AEI) TECHNOLOGICAL EDUCATIONAL INSTITUTIONS TEI GENERAL EXAMINATIONS IEK Institutions of vocational (initial) training 2 years Vocational training 1 year Tertiary Post secondary education Secondary education years Compulsory 9 years education 6-15 years GENERAL LYCEUM (3 years) Integrated Lyceum (3 years) Technical & Vocational Lyseum (3 years) Technical & Vocational Schools (Initial Training) (2 years) PRIMARY SCHOOL 6 years NURSERY SCHOOL LABOUR MARKET

GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM POST GRADUATE STUDIES UNIVERSITIES TECHNOLOGICAL EDUCATIONAL INSTITUTIONS GENERAL EXAMINATIONS IEK Institutions of vocational (initial) training 2 years Tertiary Post secondary education Secondary education years Compulsory 9 years education 6-15 years LYCEUM (3 years) Technical Educational Units (3 years) Technical & Vocational Schools (2 years) GYMNASIUM 3 years NURSERY SCHOOL LABOUR MARKET PRIMARY SCHOOL 6 years

GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM LYCEUM Technical Educational Units Institutions of Vocational training (IEK) LABOUR MARKET Compulsory education THE VOCATIONAL - TECHNICAL TRAINING SYSTEM IN GREECE CompulsorySecondaryPost secondary

CHARACTERISTICS OF FORMAL HELLENIC EDUCATIONAL SYSTEM (1) GENERAL LYCEUM: TECHNICAL - VOCATIONAL LYCEUMS - SCHOOLS: GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM 85% * of pupils 15% * of pupils *approx. Numbers, slide variation every year

CHARACTERISTICS OF THE FORMAL HELLENIC EDUCATIONAL SYSTEM (2) n Most pupils want to succeed within the General Examination (Abschlusspruefung/ Matura) and attend a University n Most pupils attend additional courses in private schools where they are prepared for the General examination n Those pupils that do not succed at the General examination: 4 Attend a private post-secondary technical course or a college 4 Immigrate to a University in another country 4 Try again to succeed within the General Examination by attending a preparation course. GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

YOUNG PEOPLE THAT STUDY IN ANOTHER COUNTRY IN RELATIONSHIP WITH THE TOTAL NUMBER OF STUDENTS AT THE HIGHER EDUCATION IN EACH COUNTRY GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

University and/or TEI graduates and graduates from General Lyceum Graduates from the secondary technical and vocational educational system

GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM University - TEI graduates Secondary technical - vocational educational graduates

GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM SCHOOLS OFFERING GRAPHIC ARTS COURSES WITHIN THE FORMAL EDUCATIONAL SYSTEM Technological Educational Institutes: Athens TEI: Faculty of Graphic Arts Technology Faculty of Graphic Design IEK - vocational training Institutes (Public and Private almost exclusively in graphic design) Higher Secondary Post secondary - Technical Schools (offering some graphic arts and design courses) Approx. 30 all around Greece Vocational Training Schools Only a few

STRUCTURE OF EMPLOYMENT IN THE GREEK GRAPHIC ARTS INDUSTRY Main specializations: n Graphic Designer n Page-layout maker n Prepress systems operator n Monteur n Plate maker n Printer n Bookbinder n Packaging printing and finishing operator GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

INFLUENCES ON THE GREEK GRAPHIC ARTS INDUSTRY : n Many graphic designers graduate from various schools n Low quality of education at many of these courses mainly offered by private schools n Quite limited opportunities for employement n A few schools for printing - graphicarts technology n High degree of requests for printers - unexperienced people enter the industry n Training on -the-job GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

CHARACTERISTICS OF GRAPHIC ARTS EDUCATION IN GREECE Old-fashioned curricula.  Many schools offering graphic design modules - courses.  Only a few schools offering graphic arts education (Pre-press, Printing, Finishing).  Special needs and requirements of certain branches of the industry such as Graphic Arts are ignored from the educational organisations (Public and private). GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

CHARACTERISTICS OF GRAPHIC ARTS EDUCATION IN GREECE (cont):  Application of in-job training by the companies.  Unions of Federations of employers and trade unions employees do not have access in the desing of education within the sector and to educational reforms.  Reforms within the educational and training systems are taking place only atis done on a horizontal level (no sector approach). GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

THE FACULTY OF GRAPHIC ARTS TECHNOLOGY ATHENS TEI GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

HISTORY OF THE FACULTY GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM ESTABLISHMENT: 1973 FIRST OPERATION: 1974 (As Higher School of Graphic Arts) DURATION OF STUDIES: 7 semesters of study, 1 semester of practical employment (work placement), Diplom project. CONTENT OF STUDIES: Graphic Arts Technology, Printed matters design and production, Colour, Mathematics, Physics, Chemistry,Materials, Prepress, Printing Methods, Finishing, Packaging, Management, Production organization, Quality control. TITLE OF GRADUATES: Graphic Arts Technologists (Diplom-Ingenieur) Number of graduates : 1100 (an approximate number)

GRAPHIC ARTS GRADUATES FROM THE FACULTY OF GRAPHIC ARTS TECHNOLOGY GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM Source: Politis Research

GRAPHIC ARTS GRADUATES FROM THE FACULTY OF GRAPHIC ARTS TECHNOLOGY (cont) : GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM YearGraduates

EMPLOYMENT OF GRAPHIC ARTS GRADUATES A) ACCORDING TO THE PRODUCTION FIELD: Prepress, Publishing 35% Offset printing, Finishing Packaging 10% Advertisement - Screen Printing 5% Management, administration 25% Education 25% B) ACCORDING TO THE FORM OF EMPLOYMENT: Freelancers - Owners of a private company 35-40% Empoyees at a Graphic Arts Company 60-65% Source: Politis Research GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

REFORM FOR THE FACULTY WITHIN THE NEW CONDITIONS IN EDUCATION AND INDUSTRY: n NEED FOR REORIENTATION OF STUDIES n NEED FOR A NEW CURRICULA n NEED FOR CLOSER COOPERATION WITH THE INDUSTRY / ORGANISATIONS / OTHER COUNTRIES AND UNIVERSITIES GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

PARAMETERS FOR CONSIDERATION: n STRUCTURAL CHANGES OF THE GRAPHIC ARTS INDUSTRY n FORMATION OF THE WIDER MEDIA INDUSTRY n REQUIREMENTS FOR NEW SKILLS AND QUALIFICATIONS n FLEXIBLE WORKING ENVIRONMENTS n NEW LEARNING ENVIRONMENTS GRAPHIC ARTS EDUCATION IN GREECE - Dr. Anastasios Politis, FHM

Thank you for your attention! Dr. Anastasios E. Politis Questions?