RACbay Consulting International Business Simulation October 2003CCBC1 The company 1.Why was the company founded? What are our aims? The company was founded to help business partners or private persons to sell their stuff through Ebay. The company will offer their customers direct help with sales training for successful sales supervision during sales There are many tools one needs to know and master before using Ebay successfully and without any risks. Our aims are to give Ebay users the advice to sell their goods safely and with the best possible profit.

RACbay Consulting International Business Simulation October 2003CCBC2 2.Who are the heads of the company? The heads of Racbay are: Christopher Blümlein (director) Sabrina Jacksteit (deputy director)

RACbay Consulting International Business Simulation October 2003CCBC3 3.What are the specific tasks of the different departments? These are the different task of the departments: Chief Executive delegation of all tasks total responsibility time management Public Relations web pages inform everyone within the company  news mails CI – Corporate Identity Contact to European partners

RACbay Consulting International Business Simulation October 2003CCBC4 Research and Development experimental sales in Ebay create statistics, graphics create concepts based on the Ebay experience Marketing trend scouting develop an advertising concept mail shots, brochures and flyers Finances keep account at bank create and adapt invoices accounting determine prices for the company’s products (concepts)

RACbay Consulting International Business Simulation October 2003CCBC5 Sales sell products to partners receive/sent offers and inquiries from/to partners handle complaints from partners  customer service Purchases trade with business partners (receive offers/enquiries/…) keep close contact with Finances Dept.

RACbay Consulting International Business Simulation October 2003CCBC6 4.What kind of qualities must our employees have? Here are the desired qualities and qualifications of the different departments: Our chief executive department keeps their head when it is getting stressful. They have a big amount of soft skills and experiences with managing international projects. They are good at planning ahead and designing strategies. They keep constant contact with the departments The Public Relations Department is good at working under time pressure. They are committed team workers. They know how to find the right tone for communications and publications. They create contacts to publishing media and to our partners.

RACbay Consulting International Business Simulation October 2003CCBC7 People in the Research and Development Department have good experiences with Ebay and other E-Business services. They all have good knowledge of Internet, web design and online-research. They design procedures for developing the concepts that will be sold. They have a feeling for “concepts that sell” and develop products that have unique selling points compared to similar products on the market. In our Marketing Department, there are young, flexible workers full of creative ideas and top motivation. They are strong communicators, people with knowledge of e-Commerce and they have practices in marketing with the helpful talent to organise in a team. They keep constant contact with the R&D department to make sure that their advertisements contain the best products and concepts. They also advise the R&D department on where to develop new concepts that will be marketable.

RACbay Consulting International Business Simulation October 2003CCBC8 The experts of the Finance Department already collected experiences as workers in different companies, they have good knowledge in accounting with the typical German reliability mixed with a good sense of humour. They make sure that the company does not overspend and that the departments receive the money they need to develop. Our Sales Department is very good in planning, organising and handling projects. Two special qualities are to compose between people in conflict situations on the one hand - what keeps customers happy – and the second quality is the reliability with which they always try to achieve the best solution. They try to be in constant contact with the (potential) customers and prepare the ground for good sales. They work in close relationship with Marketing and PR.