Email Marketing. Categories of Buyers Retail Retail Lease Option Lease Option Landlord Landlord Rehabber Rehabber Cash Buyers Cash Buyers.

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Presentation transcript:

Marketing

Categories of Buyers Retail Retail Lease Option Lease Option Landlord Landlord Rehabber Rehabber Cash Buyers Cash Buyers

Building a Relationship with Your List

Local real estate news - 1 to 2 articles Local real estate news - 1 to 2 articles National real estate news - 1 to 2 articles National real estate news - 1 to 2 articles Real estate tips - 1 to 2 articles Real estate tips - 1 to 2 articles Business tips - 1 to 2 articles Business tips - 1 to 2 articles Educational corner Educational corner Company news Company news Property updates Property updates Newsletter

Weekly Communication

Properties for sale Properties for sale Excellent blog posts you made (1-2 a month) Excellent blog posts you made (1-2 a month) Newsletter release Newsletter release Educational content Educational content Formula - 1x a week

Getting People to Pay Attention to Your s

Getting people to pay attention to your s Copywriting Formula Provide serious value Provide serious value Don’t be boring - create an edge & personality Don’t be boring - create an edge & personality Be real & entertaining Be real & entertaining Keep people on their toes Keep people on their toes

Marketing a Wholesale Deal

Compelling subject line Compelling subject line Partial details and curiosity Partial details and curiosity Terms of the Deal Terms of the Deal Pictures of the property Pictures of the property Video of the property Video of the property Comps - PDF Comps - PDF Pictures/Video of 3 comps Pictures/Video of 3 comps Repair Estimate - PDF Repair Estimate - PDF Profit Calculator - PDF Profit Calculator - PDF Wordpress Blog Post Facebook Twitter Personal profile post Personal profile post Business page post Business page post Tweet Tweet

Tips

When someone buys quickly - update the list When someone buys quickly - update the list When someone makes money - update the list When someone makes money - update the list Education is HUGE! Education is HUGE! Incorporate Facebook & Twitter Incorporate Facebook & Twitter Survey your list - seek information Survey your list - seek information

How We Make Money Wholesaling & Rehabbing Properties (Core Business) Multi-Family Rental Properties Single Family Rental Properties Lending Wholesaling Bulk REO’s Realtor Referrals Hard Money Lender Referrals Real Estate Educational Income Loan Modification Referral Income Loan Referrals Credit Repair Income

Seller Leads

 Loan referrals to Mortgage Brokers  Title Company referrals  Attorney referrals  Moving company affiliate income  Junk removal affiliate income   Listing referrals to Realtors   Loan modification affiliate income

Buyer Leads

 Loan referrals to mortgage brokers  Buyer referrals to mortgage brokers  Insurance referrals  Contractor referrals  Home warranty affiliate income   National properties we provide for sale   Real estate educational affiliate income   Credit repair affiliate income   Hard money loan affiliate income

Lead Capture Website Video Ad Cash Buyer Letter Lead Survey Database

Lead Survey

Database National Homes for Sale Credit Repair Campaign Real Estate Products Realtor Referral Campaign

Real Estate Products Campaigns Credit Repair Campaign Hard Money Lender Referral Campaign Realtor Referral Campaign = $1500 per closed listing/purchase = $250 per credit repair sign up = $ $2000 per loan = $1,000 to $10,000 a month