The Nerds By Homa Moshari

Hi-Tech Entrepreneurs The Nerds The computer “Nerds” who changed the world instead of following conventional careers are widely celebrated. Their social ineptness is a stereotype that is often inaccurate.

BEFORE MICROSOFT Family and early childhood First computing experience Roots of business career The birth of Microsoft

PERSON-DATA Born: October 28, 1955 ) (age 53) Seattle, Washington SeattleWashington Residence: United States Alma mater: Harvard University (dropped out in 1975, honorary degree in 2007) Occupation: Chairman of Microsoft Co-Chair of Bill & Melinda Gates FoundationMicrosoftBill & Melinda Gates Foundation Net worth ▲ US$58 billion (2008) US$billion Spouse : Melinda Gates (1994–present)Melinda Gates Children: Jennifer Katharine Gates (1996), Rory John Gates (1999) and Phoebe Adele Gates (2002)

MICROSOFT Basic IBM Partnership Windows Management Style Antitrust Law Violations Appearance in Ads

BEST KNOWN FOR AN AMERICAN BUSINESS MAGNATE PHILANTHROPIST THE WORLD’S THIRD RICHEST PERSON (AS OF FEB 8, 2008) SECOND RICHEST AMERICAN (AS OF OCT 10, 2008) CHAIRMAN OF MICROSOFT

Bill Gates “was impatient with those not as quick as he was, teachers included.” He did better when his parents sent him to an elite private school Started a small business while in high school He dropped out of college to go into the software business

Bill Gates’ father took a red eye from Seattle to Boston to warn him he would never be a success if he dropped out of college...

Steve Jobs was adopted, a loner and nonconformist in school, dropped out of Reed College Experimented with Indian mysticism, hallucinogenic drugs, communes, vegetarianism, fasting “I’m just a guy who should have been a semi-talented poet on the Left Bank. I got sidetracked here.”

APPLE Company Marketing Products Market share

1.Company Established on April 1, 1976 in California (Cupertino) Starting capital Steve Jobs:1.750 $ Foundation Locations Headquarter Founder Employees

Company 284 FoundationLocations Headquarters Founder Employees

Company California (Cupertino) Foundation LocationsHeadquarter Founders Employees

Steve Jobs Foundation Locations HeadquartersFounders Employees

Products Software Quicktime OnlineHardware Notebooks iPods

Products Apple DOS iPhone / iPod OS Mac OS X iLife / iPhoto / iMovie / iWork Logic Pro Software Quicktime Online Hardware Notebooks iPods

Markt share 3,3 % PC Market World PC Market USA MP3-Player USA Musicdownloads

Markt share 8,5 % PC Market World PC Market USA MP3-Player USA Musicdownloads

The Fame Among America top 10 most admired companies by fortune magazine. Appreciated for recruiting and retaining the best talent across the world. Success attributed to skilled diverse workforce

Employee talent Innovation Use of corporate assets Social responsibility Quality of management Financial soundness Long-term investment value Quality of products/services Attributes of success

History of Diversity 1953-Thomas.J.Watson jr. issued letter to management. Late 1950’s-Letter used as foundation of company policy in negotiation to establish IBM Subsidiaries in southern US EEO Became a legal obligation as per Civil Rights Act Women and Minorities Recruited actively & creation of well Structured career development plan.

Cont &1980- Expansion throughout the world diversity council and network groups formed to promote diversity. Early 2000 – skilled workforce gave edge to IT GIANT. Concentrated on reducing the wastage of talent – HCMS Software developed to implement a talent model.

BACKGROUND OF IBM 1911-: Computing-Tabulating-Recording company(CTR)=International time recording co.+computing scale co.+tabulating machine co :Thomas J.Watson Sr joined CTR as GM 1924-:CTR renamed as IBM(international business machines corporation) Watson as president-:self-respect & self-confidence.

Optimism Of Watson 1932-:Formation of ‘Education Department’ :Schoolhouse at Endicott, New York :Group Life Insaurance,Survivor benefits,paid vacations 1935-:THINK(magazine for employees) 1935-:1 st Woman training classes 1937-:1 st payment for six annual holidays

World War II 1942-:Funds & Program for disabled people 1943-:Hiring of disabled people 1943-:Ruth M.Leach,1 st female corporate,vice-president of IBM 1944-:UNCF watson joining the advisory board 1952-:son of Watson Sr became president 1961-:non-discrimination policy 1966-:’Special Care’

1981-:Michael Coleman featured in journals 1985-:10,250 employees 45%woman,22%minorities Mid :slowdown of IBM :reduction of operating costs 1988-:Employer of the year 1993-:Louis V.Gerstner Chairman & CEO 1997-:1 st Global Women’s Leadership Meeting

Important Facts The company promotes social networking. Has presence in over 170 countries. It has over 398,455 employees worldwide. Biggest issue was 401(k) benefit plan. Uses green sigma plan.

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