The 4th edition of LaLa 2015

Overview  2014 Themes Photography and Fashion 2014 Themes Photography and Fashion  Introduction (General) Introduction (General)  2015 Themes Dance and Music 2015 Themes Dance and Music  Contact Contact  Launching La Journée pour la paix du Liban Launching La Journée pour la paix du Liban  2013 Themes where Culture and Sport 2013 Themes where Culture and Sport  2015 When 2015 When  2015 Where 2015 Where  2015 Media coverage 2015 Media coverage  2015 Sponsors packages 2015 Sponsors packages

Back to Outline 33 years ago, the UN officially declared in the resolution RS/55/282, the international Peace Day to be celebrated by all countries of the world on September 21 of each year. UN: International Peace Day Until 2011 this day was celebrated all over the world except for Lebanon. This is why Bee Events and PR decided to launch it in LEBANON Introduction

By taking part to such event YOUR partnership shows YOUR support - For a noble international cause - For the reputation of a Lebanon that wishes to promote this cause and prove its passivity and democracy - For a highly promoted cultural event UN: International Day of Peace Introduction Back to Outline

Lebanon = link between Levant and Occident Lebanon=Maintain this culture and promote the Lebanese legacy with artists Middle Eastern regional Medias followed by international UN representatives Journalists One of our main target is to show to the world that For that, we will invite Local MEDIAS and VIP’s GUESTS UN: International Peace Day Introduction Back to Outline

$ of media coverage without spending any investment 2012 The Lauching of La JOUNREE POUR LA PAIX DU LIBAN was Gala Dinner at « Casino du Liban » 60 min replay on MTV: ment_Specials/World_Day_of_Pea ce?type=1&filter=0 550 VIP guests - Mme Mouna Haraoui honored us by accepting to be the MARRAINE of la JOURNEE POUR LA PAIX DU LIBAN. -Mme Leila el Solh was nominated as the Peace Lebanese Lady of the year Mme Adriana Karembeu was our honor guest as french ambassador of the red cross Many shows for a grand event  For more photos and info: Back to Outline

Launching of La JOURNEE POUR LA PAIX DU LIBAN Mme Mouna HARAOUI ‘’Marraine ’de la JOURNEE POUR LA PAIX DU LIBAN welcoming Adriana KAREMBEU our Guest of honor as French Red cross ambassador Back to Outline

Mme Leila el SOLH nominated as the peace woman of Lebanon for the year 2013 by Mme Mouna Haraoui, Mr. Kreidy the Chairman of the casino du Liban and Mr. Tabet creator of the peace day in Lebanon Unveiling the Lebanese peace day flag Launching of La JOURNEE POUR LA PAIX DU LIBAN Back to Outline

Launching of La JOURNEE POUR LA PAIX DU LIBAN Back to Outline

2013 had 2 themes cultural and sport Our PARTNERS Back to Outline

2013 had 2 themes cultural and sport IMPORTANT MOMENTS of THIS EVENT At the press conference, Ms. Leila el Solh previous peace Lebanese lady of the year 2012 and myself nominate Mr. Maxime Chaya as the Lebanese peace man of the year During the award ceremony of all artists Ms. Mona HARAOUI visited all artists stands and took picture with almost each one of them, then she distribute all awards, gifts and certificate to the 45 artists. I would like to thank all partners for their support for this Noble and prestigious Lebanese and international event. Hoping to have them with us for this new edition Back to Outline

Mr. Maxime CHAYA was nominated by Mme Leila el Solh and Mr. Nabil J. TABET as the Lebanese peace man of the year for 2014 Mr. CHAYA conquered the « 3 poles », the North pole, the South pole and Mount Everest where he proudly planted the Lebanese flag. And recently crossed the Indian ocean. Mr. CHAYA is one of our most valuable sporst celebrity with worldwide fame. He has promoted many humanitarian causes. Lebanese Figure for 2013 Back to Outline

2013 had 2 themes Sport and Culture Pictures of the Sports Events The trophée Ladies ready for the race Tour de chauffe with flags The Mini Pace car Back to Outline

2013 had 2 themes Sport and Culture Pictures of the Sports Events Winners -Nayla Chkaibane winner of the BRADLéY ladies race --Naji Heneine winners of the previous rallye champions race -Dina Nasr Winner of the Media’s ladies race -Karim Fakhry winner of the Media’s men race Back to Outline

2013 had 2 themes Sport and Culture Pictures of the Cultural Event Christelle NEHME winner of architects trophy Mohamad Abd el RAHMAN Chaouki YAZBECK Nathalie JBEILI 1st Price of painters All Artists Back to Outline

new themes Photography and Fashion 5 Photographers had to shoot dresses of 5 designers in 5 sites of the Lebanese patrimony Cedars, Batroun, Byblos, Beit Eddine and Tyr A vertical special fashion show took place at Zaitunay Bay Back to Outline

IMPORTANT MOMENTS of THIS EVENT The event was under the patronage of the minister of Culture Mr. Raymond ARYAGI and the minister of Tourism Mr. Michel PHARAON; The press conference took place at the MIM museum with a Ferrari Stand and an exhibition of all the pictures taken by 5 photographers in 5 sites of the Lebanese patrimony Byblos, Batroun, Cedars, Beit Eddine, and Tyr. Ms. May el KHALIL was nominated as the Lebanese peace woman of the year 2014 A very special fashion show took place at Zaitunay Bay. Ist time in the world with a vertical catwalk 2014 Photography and Fashion Back to Outline

2014 Photography and Fashion Our PARTNERS Back to Outline

2014 Photography and Fashion PRESS CONFERENCE : Was present : Ms Mona Haraoui, Mr. Raymond ARAYGI minister of culture, Mr. Michel PHARAON minister of Tourism, Ms May el KHALIL, Mr. Hassan HAIDAR owner of Scuderia Lebanon FERRARI, Mme Noha ABOU SAAD (SGBL), Mr. Maxime CHAYA, Mr. Salim EDDE owner of the MIM museum Back to Outline

2014 Photography and Fashion Beit EDDINE : Photographe Clement TANNOURI Designer Mira SAIDI TYR : Photographe Nathalie NASR Designer Karen KARAM Back to Outline

2014 Photography and Fashion BYBLOS Photographe : Noel NASR Designer : Cynthia der TOROSSIAN CEDARS Photographe Diane AFTIMOS Designer Cynthia FADLALLAH BATROUN Photographe Charles CREMONA Designer Karine TAWIL Back to Outline

Vertical wall Model Walking vertically 2014 Photography and Fashion Back to Outline

22 FERRARI’s FOR THE GUESTS All designers and models Mr. TABET, Mr. PHARAON, Mr. HAIDAR, Mr. ARAYGIMme ABOU SAAD, Mr. TABET, Mme BALOGLOU 2014 Photography and Fashion Back to Outline

new THEMES Dance and Music both are Non POLITICAL and Non RELIGIOUS (Written details will be given by mid 2015) Back to Outline

Both themes will be developped in the same scenario t We will have 2 dances and songs from : -North america -South America -Far East -Europe -Lebanon Details of Scenarios and scenography's on stage will be defined as soon as the final venue of the gala dinner will be selected. We can give you verbally the main basic points of each one THEMES DANCE and MUSIC Back to Outline

When? Press conference Scheduled for the first week of September (final date and hour will be defined by end July) The Gala Evening will be on monday 21st of September 2015, official international date defined by the U.N. Back to Outline

Where ? PRESS CONFERENCE At the MIM Museum (see pictures previous slides) It is Salim Edde Museum. It is his own collection that he Started in 1997, and it is considered as one of the most important collection in the world. More Thann 1500 minerals stones are exposed in a modern and technical way. OR Le GRAY Beirut Hotel 6th floor at the Indigo restaurant GALA DINNER - Music Hall at starco building. Capacity about 300 guests or - Casino du Liban (see pictures previous slides) in Maameltein capacity 500 guests or - Mandaloun Night club capacity 300 Guests Back to Outline

Media Coverage For 2014 Total media coverage estimated for avbout 300,000 USD Télévision : For more then 2 hours on 4 chanels Future, MTV, LBC, and OTV. Future covered and retransmit shootings of photographers in the Cedars, Batroun and Tyr MTV covered and retransmit shooting sof photographers in Beit-Eddine and Byblos All TV’s, Press (magazines and news paper) and radio’s coverared the press conference and the fashion show. Press : More then 40 pages in main magazines Guests : PlMore then 1000 Guests to all events Organization : More then 75 people worked to make it succcessful On the net you have all pictures clips and TV programs on Facebook just type ‘’Journée pour la paix du liban’’ and on MD PRODUCTIONS just clic on Back to Outline

Media Coverage For 2015 We are negociating with a TV chanel the full coverage of the evening for a complete retransmission of the press conference and the Gala Dinner. More then 1 hour will be retransmitted -Also if we decide to shoot the music and dances scenographies in some patrimony Lebanese sites TV’s will cover these shootings events. -We will have 2,000 brochures - Our estimation for the media coverage for 2015 is for about300,000 USD Back to Outline

SPONSORS PACKAGES we offer customized packages, we offer customized packages, according to your request, and with your marketing and advertising agency according to your request, and with your marketing and advertising agency In case of car brand sponsorship for the platinum package an exhibition space will be granted In case of car brand sponsorship for the platinum package an exhibition space will be granted Back to Outline

PLATINUM USD 40,000  COMPANY NAME associated to event’s name.  PRESS CONFERENCE: logo centered on back drop Possibility to invite 15 guests at the press conference  BROCHURE – Insides, front or back cover + one page editorial + logo on logos page  GALA DINNER : you will have 40 free invitations + your logo displayed  Logo on invitations cards and flyers  SPECIAL PACKAGES : flyers, product promotion, stands, shows can be arranged etc…expenses to be paid by sponsor.  EXCLUSIVITY in your category GOLD USD 30,000  PRESS CONFERENCE: logo on back drop around Platinum Possibility to invite 6 guests at the press conference  BROCHURE –one page ad + one page editorial + logo on logos page  GALA DINNER : you will have 30 free invitations + your logo displayed  Logo on invitations cards and flyers  SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor.  Possible EXCLUSIVITY in your category to be negociated Back to Outline

SILVER USD 20,000  PRESS CONFERENCE: logo on back drop around Platinum Possibility to invite 4 guests at the press confernce  BROCHURE –one page ad + one page editorial + logo on logos page  GALA DINNER : you will have 20 free invitations + your logo displayed  Logo on invitations cards and flyers  SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. BRONZE USD 10,000  PRESS CONFERENCE: logo on back drop around Platinum Possibility to invite 4 guests at the press confernce  BROCHURE –one page ad + logo on logos page  GALA DINNER : you will have 10 free invitations + your logo displayed  Logo on invitations cards and flyers  SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. Back to Outline

This event and concept are Bee Events & PR (Division of CMIT) properties and cannot be used totally or partially without an official written approval issued Bee Events & PR DECISION TO BE TAKEN PRIOR TO END OF APRIL 2015 Back to Outline

Bee Events and PR HEAD OFFICE Achrafieh Street Sausalito Bldg Achrafieh Beirut – LEBANON Tel & Fax : Mobile : Back to Outline