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CRAVEONLINE SPONSORSHIP OPPORTUNITIES

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Presentation on theme: "CRAVEONLINE SPONSORSHIP OPPORTUNITIES"— Presentation transcript:

1 CRAVEONLINE SPONSORSHIP OPPORTUNITIES

2 fILM festivals Premieres Crave Lounge
CRAVE will host an exclusive after party on behalf of a film in competition or co-host an event with a major studio or filmmaker. Event would highlight CRAVE ONLINE advertisers Crave Lounge Heavily branded Lounge featuring: Q&A’s with talent, filmmakers, advertisers and studio executives, A Celebrity Photo Studio and Gifting Suite

3 AWARDS SEASON Golden Globe Party Oscar Party
CRAVE could partner with a studio to host a major event either the night before or night of the awards. Oscar Party

4 screening series CRAVE will host a “studio screening series” at the Los Angeles County Museum of Art and/or at Museum of Modern Art that will focus on films with significant branding opportunities or award potential. A Q&A with talent and/or filmmakers would follow the screening. The event will include a pre or post reception in the museum courtyard and highlight a featured advertising partner.

5 Vip screening series & dinners
CRAVE will sponsor an intimate “Tastemaker” screening at Soho House, Bryant Park Hotel or Tribecca Grand that will be hosted by a filmmaker or studio head. The guests will include celebrities, VIP Press and Socialites. Possibilities: SKYFALL Screening and Dinner hosted by Costume Designer: TOM FORD HITCHCOCK Screening and Dinner hosted by Tippi Hedren ZERO DARK THIRTY Screening and Dinner hosted by Kathryn Bigalow

6 Vip screening series & dinners
UPCOMING FILM PREMIERES

7 screening series CRAVE could sponsor or co-sponsor the following films: 2012: Life Of Pi Hitchcock Silver Linings Playbook Rust & Bone Killing Them Softly The Hobbit Zero Dark Thirty The Impossible Hyde Park On The Hudson Django 2013: The Last Stand Broken City Gangster Squad Stand Up Guys The Big Wedding Catching Fire Carrie

8 FILM PREMIERE SPONSORSHIP BENEFITS PACKAGES

9 Platinum sponsor Studio will provide: Sponsor will provide:
Prominent logo on premiere invitation Prominent logo on premiere and after party tickets 50 tickets to the screening and after party Two vip tables at the after party Prominent signage at the premiere (step & repeat wall) Provide approved images, logo’s & art for sponsor promotional efforts Exclusive photos inside the party Inclusion of sponsor on all premiere related press releases through print and/or broadcast advertising Rights to use interviews, photo’s & videos on social media sites and company website Rights to post film content including: exclusive footage & film clips Sponsor will provide: Signange/product for the premiere and after party gift bags Media support – leverage the exposure of participation through print and/or broadcast advertising $150,000 cash sponsorship

10 GOLD sponsor Studio will provide: Sponsor will provide:
Prominent logo on premiere invitation Prominent logo on after party tickets 30 tickets to the screening and after party Two vip tables at the after party Prominent signage at the premiere (step & repeat wall) Appropriate display of sponsor product at the premiere and after party Provide approved images, logo’s & art for sponsor promotional efforts Exclusive photos inside the party Inclusion of sponsor on all premiere related press releases Sponsor will provide: Signange/product for the premiere and after Party gift bags Media support – leverage the exposure of participation through print and/or broadcast advertising $100,000 cash sponsorship

11 silver sponsor Studio will provide: Sponsor will provide:
Prominent logo on premiere invitation 20 tickets to the screening and after party One vip table at the after party Prominent signage at the premiere (step & repeat wall) Provide approved images, logo’s & art for sponsor promotional efforts Inclusion of sponsor on all premiere related press releases Sponsor will provide: Signange/product for the premiere and after party gift bags Media support – leverage the exposure of participation through print and/or broadcast advertising $75,000 cash sponsorship

12 copper sponsor Studio will provide: Sponsor will provide:
Logo on premiere invitation Signage at the premiere (step & repeat wall) 10 tickets to the screening and after party Provide approved images, logo’s & art for sponsor promotional efforts inclusion of sponsor on all premiere related press releases Sponsor will provide: Signange/product for the premiere and after party gift bags Media support – leverage the Exposure of participation through print and/or broadcast advertising $50,000 cash sponsorship

13 Vip screening and dinner sponsor
Up To 75 Guests Studio will provide: Logo on premiere invitation Signage at the premiere 15 tickets to the screening and dinner Provide approved images, logo’s & art for sponsor promotional efforts Inclusion of sponsor on all premiere related press releases Sponsor will provide: Signange/product for the premiere and after party gift bags Media support – leverage the exposure of participation through print and/or broadcast advertising $35,000 cash sponsorship

14 Red carpet series info Our partner production company is the premier film and television event planning company with ties to all the major studios and networks. They specialize in creating promotional opportunities for brands at Film Festivals, Award Ceremonies, Movie Premiers, and Screenings. We have the opportunity to sell our brands into these events with prime placement on Red Carpet Step and Repeats, as well as inside film screenings and after parties. These events are filled with celebrities and industry folks, and do a great job of building awareness for brands. Brands also love the fact that pictures/videos of the celebrities in front of the step and repeat get distributed to millions of people through television  and major print/web publishers. The value is incomparable.

15 Red carpet series info Types of events to sell into:
Film Premiers – and associated red carpets Private Screenings and Dinner – and associated red carpets Opportunities for brand integration: Logo on invitations Logo on premier and after party tickets Inclusion in signage and step and repeat at the event Brand can bring guests on the red carpet and will have VIP tables at the after party (or at the private dinner) Brand can have photographer on the red carpet taking pictures – these pictures can be used on the brand’s website and social media properties

16 Red carpet series info Important notes: Costs:
Because of studio and artist brand alignment, we must first check with the partner company before we give the approval to one of our brands – so  we can confirm there are no brand conflicts The timing of these events can fluctuate due to actor availability, and we must communicate this to our sponsors so they are not surprised if things shift Cost of events can fluctuate based on the popularity of movie title, cast or the demand from advertisers to be involved Costs: Opportunities can fluctuate significantly based on the above factors Realistic estimates - Between $15K - $75K

17 Red carpet series info Upcoming opportunities:
Premier and Red Carpet for “The Call” featuring Halle Berry and Abigail Breslin ( - Around March 5th For the premier, a brand would be included on the red carpet step and repeat, as well as the invitations and tickets to the after party. The cost would be around $15K, but this is flexible We could also do a private screening at the infamous Soho House in LA for closer to $20K Mad Men Premier at Sunset Tower on March 20th This would be similar to the above premier at around $15k

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