Chapter Four Enquiries and Replies.

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Presentation transcript:

Chapter Four Enquiries and Replies

Section 2 Specimen letters Section 3 Useful Expressions Titles Section 1 Introduction Section 2 Specimen letters Section 3 Useful Expressions Section 4 Guide to Writing Section 5 Exercises

letters of enquiry (also inquiry): pre-deal document. Section 1 Introduction letters of enquiry (also inquiry): pre-deal document. two kinds of enquiries: general and specific Options of medium: flexible (letters, emails, and faxes) Obligatory and optional information included in enquiries

Section 2 Specimen Documents Specimen 1: Enquiry from a retailer to a foreign manufacturer and reply Dear Sirs We were impressed by the selection of sweaters that were displayed on your stand at the ‘Menswear Exhibition’ that was held in Shanghai last month. We are a large chain of retailers and are looking for a manufacturer who could supply us with a wide range of sweaters for the teenage market. As we usually place very large orders, we could expect a quantity discount in addition to a 20% trade discount off net list prices, and our terms of payment are normally 30-day bill of exchange, documents against acceptance. If these conditions interest you, and you can meet orders of over 500 garments at one time, please send us your current catalogue and pricelist. We hope to hear from you soon. Yours faithfully L Crane Chief Buyer For F. Lynch & Co.

Possible reply Dear Mr Crane We are pleased to receive your enquiry, and to hear that you liked our range of sweaters. There would certainly be no trouble in supplying you from our wide selection of garments which we make for all age groups. We can offer you the quantity discount you asked for which would be 5% off net prices for orders over US$3,000, but the usual allowance for a trade discount in China is 15%, and we always deal on payment by sight draft, cash against documents. However, we would be prepared to review this once we have established a firm trading association with you. Enclosed you will find our summer catalogue and price list quoting prices cif London.(小写也是新标准) We are sure you will find a ready sale for our products in Mexico as have other retailers throughout Europe and America, and we do hope we can reach an agreement on the terms quoted. Thank you for your interest; we look forward to hearing from you soon. Yours sincerely(风格:趋向非正式) Rodger Li (Mr)

Specimen 2: General enquiry and reply Dear Sirs We have received your name and address from Messrs. Anderson & Co. and are delighted to learn that you export hand-made gloves in a variety of colors and designs. We are a large dealer in gloves in the UK and believe there is a large and steady demand here for gloves of high quality. Would you please send us your catalogue and price list for gloves, with details of your prices and terms of payment? It would be greatly appreciated if you could also send samples of your products by airmail. We look forward to your early reply. Yours faithfully

For Chinatex Corporation Possible reply Dear Sirs We were very pleased to receive your enquiry of 8 May and have pleasure in enclosing our latest catalogue and price list for your reference. Also by separate post we are sending you some samples. We are confident that you will find our goods both excellent in quality and reasonable in price. We invite you to consider and compare the quality and price of our products, and look forward to receiving your first order. If you have any further questions please do not hesitate to contact us at any time. Yours faithfully For Chinatex Corporation

Specimen 3: Specific enquiry and reply Dear Sirs Stainless Steel Hinges We are a state-owned trading company in Guangzhou, China. We are now in the market for a large quantity of stainless steel hinges. We used to buy elsewhere and now are looking to buy from your company, because we understand that you are supplying goods of the same quality in large quantities at more attractive prices. Our detailed requirements are: Quantity required 5 000 sets Packing in cartons Shipment September/October 2012 Terms of payment confirmed L/C payable by draft at sight Please quote us the best price CIF Sydney as per Incoterms 2000. Provided your price is reasonable and the quality is found to be satisfactory, we would be willing to place regular orders with you. We look forward to your early reply. Yours faithfully

Possible reply Dear Mr Wang Stainless Steel Hinges Thank you very much for your enquiry of 2 July for our stainless steel hinges. We can supply them from stock. We are pleased to quote as follows: Quantity 5 000 sets Unit Price USD 100/set CIF Sydney Incoterms 2000 Your terms of payment by sight L/C are acceptable to us. For the sake of prompt shipment, please make sure that the relevant L/C reaches us at least 30 days before the stipulated date of shipment. If you would like any further information, please do not hesitate to contact me personally or my assistant Sally Lewis on [PHONE NUMBER]. We look forward to receiving your order in due course. Yours sincerely

Section 3 Useful Expressions We learned your name and address from …, who have informed us that you are in the market for Chinese tea. Your firm has been recommended/introduced to us by R.G. Nelson Co Ltd as one of the leading exporters of chinaware, and we are writing to you with a view to enquiring about …. The Homebase Company informed us that you are one of the leading importers of tools and instruments and may be interested in trading with us in this line. For your information, we are sending you a list of items which could be suitable for your market requirements. We write to introduce ourselves as one of the leading exporters of a wide range of electric fans and air conditioners. One of our customers is interested in your products and would like to receive some samples and a price list.

We would be grateful if you would send us your catalogue, price list and other particulars of your products. Please quote us your lowest price CIF New York for the goods mentioned above, including our 3% commission. Thank you for your enquiry of May 5 concerning … (omitted). We are sending our latest catalogue and price list for your information by email attachment. We were pleased to receive your enquiry of May 8, and are happy to inform you that some samples are being dispatched separately. We regret that the goods you ordered are out of stock at the moment. We will get back to you as soon as possible to let you know when they will be available.