Unprecedented Change In The Market Dramatic change concurrently on multiple vectors The Power of The Cloud New Economic Reality New Generation Workforce Geopolitical Change Mobile Revolution Technology Innovation

We help companies transform into dynamic businesses by impassioning and equipping the individuals in their organizations. Enterprise & Consumer Cloud on Your Terms One Microsoft Modern App Architecture Via A Commitment to Simplicity and Agility With:

Productivity Key to Success in Sea of Change Business Success Begins with Empowered and Productive People Data to Insight to Action Pervasively Connected

Driving Productivity Across Sales, Service & Marketing Holistic Set of Productivity Tools COLLABORATIO N AND KNOWLEDGE SHARING SEAMLESS COMMUNICATIO N & TRACKING REAL-TIME IM AND PRESENCE MARKETING EFFECTIVENES S CUSTOMER CARE EXTENDED CRM (XRM)

PER YEAR +200K +50% Sales conversion SERVICESALES +16 HOURS PER MONTH IT Amplifying Productivity with Microsoft Dynamics CRM Forrester’s Total Economic Impact™ Study, May 2011 MARKETING 15% savings in labor costs Forrester’s Total Economic Impact™ Study, May 2011 “Based on the study’s findings, companies looking to implement Microsoft Dynamics CRM 2011 can anticipate significant productivity gains and cost savings.” Microsoft Dynamics CRM 2011 delivers an average 243% ROI and Payback period of 4.1 months. Total Economic Impact

Marketing Effectiveness Customer Care Extended CRM Applications Microsoft Dynamics CRM: The End-to-End Solution

Sales Productivity: Dynamics CRM Puts People at the Center

Customer Care: Dynamics CRM Puts Customers at the Center

Personalize TAILOR CRM TO YOUR UNIQUE NEEDS Connect SEAMLESSLY INTEGRATE CRM TO EXISTING SYSTEMS Build RAPIDLY BUILD OTHER LOB APPLICATIONS Extended CRM: Dynamics CRM Puts Innovation at the Center

Over 65% of new CRM customer adds are Online Gartner SFA Magic Quadrant Forrester CRM Wave Report

Retail & Hospitality Health & Life Sciences Travel & Entertainment Public Sector Manufacturing Professional ServicesFinancial Services

“With Microsoft Dynamics CRM, we’ll be able to keep up with 20% annual increases in customer inquiry volume without having to increase staff on our Customer Care team.” - Davonne Minshew, Customer Care Manager at Hard Rock International End-to-End Business Visibility Opportunity Management Case Handling Service Excellence Campaign Management Account Management Pinpoint campaigns and offers 1,000 new customers in 1 campaign 93% season ticket holder renewal Increased leads to dealers by 60% Leads to sales conversion up 30% Upselling conversion up by 15% Time to create opportunity 30m→1m Cross-sell opportunities up by 210% “Friendly fire” incidents down by 90% Holistic customer view across org. Avg. contribution rate up by 43% Avg. problem resolution time  75% Improved customer satisfaction Reduced customer churn Identified new opportunities Improved bottom line by 20% Improved 1st issue resolution Consolidated data / applications Created over 12 applications Education, contractor and auditing Reduced development time 75% Rapid customization Real estate and FSI solutions End-to-end business visibility

30 day free trial, open to all customers Find out more about Microsoft Dynamics CRM

© 2010 Microsoft Corporation. All rights reserved. Microsoft, Microsoft Dynamics, the Microsoft Dynamics logo, and [list other trademarks] are trademarks of the Microsoft group of companies. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

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