© 2013 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. Campus Report Q Ipsos Training Center

Main Achievements of Q ITC (e-learning system) A significant growth in the number of people active in the campus (+43%) in comparison to Q1, mainly driven by the employees’ participation in the Marketing School. The ongoing update of contents of the ITC’s offer and the opening of 2 new courses:  The Loyal Client Experience Model  Fundamental Insights Case Study ITC (e-learning system) A significant growth in the number of people active in the campus (+43%) in comparison to Q1, mainly driven by the employees’ participation in the Marketing School. The ongoing update of contents of the ITC’s offer and the opening of 2 new courses:  The Loyal Client Experience Model  Fundamental Insights Case Study Programs / Schools Marketing School: The 2013 Marketing School was successfully completed with the last 2 sessions in Bogota and Bangkok. School Satisfaction Survey was created and results already delivered. Discussion on future improvements (organization wise and quality of e- learning contents) ASI Newcomers: Mexico, Europe and Africa have joined the Newcomers program Operations: Launch of the certification program worldwide Programs / Schools Marketing School: The 2013 Marketing School was successfully completed with the last 2 sessions in Bogota and Bangkok. School Satisfaction Survey was created and results already delivered. Discussion on future improvements (organization wise and quality of e- learning contents) ASI Newcomers: Mexico, Europe and Africa have joined the Newcomers program Operations: Launch of the certification program worldwide Special Initiatives The Better Ipsos Leaders Academy: Contents and draft material ready on the following courses:  Effective Delegation  Development at Ipsos The Better Ipsos Country Managers School: Contents and structure were defined and validated with CMs and Support Functions representatives / Currently working on developing training materials. PMI: completed all requirements for R.E.P. enrollment. L&D Board: held bi-monthly meetings and worked together on L&D topics and projects at Ipsos Special Initiatives The Better Ipsos Leaders Academy: Contents and draft material ready on the following courses:  Effective Delegation  Development at Ipsos The Better Ipsos Country Managers School: Contents and structure were defined and validated with CMs and Support Functions representatives / Currently working on developing training materials. PMI: completed all requirements for R.E.P. enrollment. L&D Board: held bi-monthly meetings and worked together on L&D topics and projects at Ipsos

Current activities Q ITC (e-learning system) Update of web design and ITC identity material Implementation of Google Analytics to learn more about our users to help improve performance Working on Dynamics Modelling e-course for Healthcare Update of our main onboarding course - Discover Ipsos ITC (e-learning system) Update of web design and ITC identity material Implementation of Google Analytics to learn more about our users to help improve performance Working on Dynamics Modelling e-course for Healthcare Update of our main onboarding course - Discover Ipsos Programs / Schools Global Certification report for the compilation of all the Marketing School certifications from 2010 to 2013 Preparing Operations courses in various languages and planning their addition to the Operations Qualification Program Programs / Schools Global Certification report for the compilation of all the Marketing School certifications from 2010 to 2013 Preparing Operations courses in various languages and planning their addition to the Operations Qualification Program Special Initiatives Performance Management Process, working on a standardized approach worldwide for Sr. positions next January The Better Ipsos Leaders Academy: working on the new course Development at Ipsos /, the development of interactive vignettes and final exercises for certification (estimated launch - October) Country Managers School, first edition planned for Sept 2 – 6, in Paris Special Initiatives Performance Management Process, working on a standardized approach worldwide for Sr. positions next January The Better Ipsos Leaders Academy: working on the new course Development at Ipsos /, the development of interactive vignettes and final exercises for certification (estimated launch - October) Country Managers School, first edition planned for Sept 2 – 6, in Paris

Courses Offered Number of courses available as at June 30th, according to category NUMBER OF COURSES AVAILABLE CATEGORY SUBTOTAL 15 TOTAL197 Our offer also includes 123 webinar recordings for employees and 4 for clients + 4 video series

Employees’ e-Campus usage Employees from 82 countries out of the 85 in which Ipsos operates have used the e-Campus some time. This quarter shows activity from 80 countries. There are three countries which have never used the Campus: Albania Kosovo Montenegro

Completion Rate* per region Employees’ e-Campus usage *based on the number of courses passed over the total number of courses showing activity. Overall Completion Rate of 75%

Employees’ e-Campus usage by Region – Active Courses MEA Total Kenya615 South Africa438 Uganda326 Egypt207 UAE186 Lebanon108 Pakistan102 Nigeria97 Ghana94 Zambia80 Tanzania71 Jordan65 Saudi Arabia60 Kuwait55 Algeria11 Morocco8 Qatar6 Tunisia6 Mozambique4 Bahrain1 Iran1 Ivory Coast1 MEA OVERALL Q22542 MEA OVERALL Q11102 Q TOTAL ACTIVE COURSES 17,892 EUROPE Total United Kingdom796 Italy378 Russia353 Germany271 France199 Turkey196 Romania178 Czech Republic141 Switzerland95 Serbia91 Sweden79 Belgium76 Poland60 Ukraine59 Netherlands55 Spain54 Bulgaria50 Hungary49 Croatia37 Norway32 Denmark29 Slovakia17 Slovenia15 Portugal10 Bosnia and Herzegovina9 Kazakhastan8 Macedonia6 Greece4 Ireland1 EUROPE OVERALL Q23348 EUROPE OVERALL Q13115 AMERICATotal United States1064 Mexico460 Brazil410 Peru387 Canada369 Argentina260 Chile212 Colombia140 Puerto Rico53 Bolivia50 Ecuador28 Venezuela27 Panama18 Dominican Republic10 Costa Rica5 Guatemala1 AMERICA OVERALL Q23494 AMERICA OVERALL Q12493 ASIA PACIFICTotal Hong Kong1848 India1527 China1075 Taiwan951 Malaysia622 Singapore506 Vietnam489 Indonesia359 Thailand327 Korea326 Japan157 Philippines151 Australia133 New Zealand37 ASIA PACIFIC OVERALL Q28508 ASIA PACIFIC OVERALL Q16210 These charts show the ITC’s campus activity during Q2 2013, considering the number of active courses (e-classes and webinars).

Completion Rate ranking by Country – 80% and over Countries with Completion Rate of 80% OR OVER Total # of active courses Completion Rate % Taiwan Hong Kong Croatia37 92 Serbia91 89 Denmark29 86 United Kingdom Qatar6 83 United States Vietnam Lebanon Malaysia Singapore UAE Indonesia359 80

Completion Rate ranking by Country – under 80% Countries with Completion Rate UNDER 80% Total # of active courses Completion Rate % Countries with Completion Rate UNDER 80% Total # of active courses Completion Rate % Italy Panama18 61 Puerto Rico53 79 Egypt Russia Netherlands55 60 Hungary49 78 Slovenia15 60 Romania South Africa Slovakia17 76 Ukraine59 Australia Turkey Czech Republic Pakistan Mexico Ghana94 59 Argentina Germany Thailand New Zealand37 57 Bolivia50 74 Saudi Arabia60 57 Belgium76 74 Tanzania71 56 Colombia Spain54 Kenya France Peru Greece4 50 Switzerland95 72 Macedonia6 50 Venezuela27 70 Portugal10 50 Sweden79 70 Mozambique4 50 China Jordan65 48 Uganda Bosnia and Herzegovina9 44 Chile Algeria11 36 Ecuador28 68 Poland60 35 Canada Morocco8 25 Zambia80 68 Costa Rica5 20 Kuwait55 67 Dominican Republic10 20 India Tunisia6 17 Japan Kazakhastan8 13 Brazil Guatemala1 0 Norway32 66 Ireland1 0 Nigeria97 65 Bahrain1 0 Korea Iran1 0 Bulgaria50 64 Ivory Coast1 0 Philippines15164

Average of Active Courses taken during Q REGION Employees with ACTIVITY in the campus during Q Total number of active courses during Q Average number of active courses per employee w/ ACTIVITY during Q AMERICAS ASIA PACIFIC EUROPE MEA TOTAL REGION Employees with an ACCOUNT in the campus Total number of active courses during Q Average number of active courses per employee w/ ACCOUNT In the campus AMERICAS ASIA PACIFIC EUROPE MEA TOTAL Average of ACTIVE COURSES taken during Q per employee with an ACCOUNT in the campus Average of ACTIVE COURSES taken during Q per employee who showed ACTIVITY in the campus during the same period of time 43% COMPARED TO Q % COMPARED TO Q1 2013

Penetration Rate REGION Employees with ACTIVITY in the campus during Q HC as at June Penetration rate: Employees w/activity in 2012 / Total HC AMERICAS % ASIA PACIFIC % EUROPE % MEA % TOTAL % REGION Employees with an ACCOUNT in the campus HC as at June Penetration rate II: Employees w/ account in the ITC / Total HC AMERICAS % ASIA PACIFIC % EUROPE % MEA % TOTAL % Employees with an ACCOUNT in the campus over Ipsos Headcount as at June 30th, 2013 Employees with ACTIVITY in the campus during Q over Ipsos Headcount as at June 30th, 2013

Challenges for Next Quarter Work with HRs to reach at least an 80% completion rate in the e- learning courses through commitment Keep updating the contents of our products’ training courses to accompany the Ipsos offer Keep making small adjustments in our campus to make it more user friendly everyday Design new ITC communication material to be shared with the HRs teams and ITC users Work with HRs to reach at least an 80% completion rate in the e- learning courses through commitment Keep updating the contents of our products’ training courses to accompany the Ipsos offer Keep making small adjustments in our campus to make it more user friendly everyday Design new ITC communication material to be shared with the HRs teams and ITC users Develop and implement the CM’s School (f2f training) Keep working on the The Better Ipsos Leaders Academy Keep working on communicating the L&D Philosophy, ensuring it becomes part of the Ipsos culture Increase the Management & Softskill training offer in the ITC Develop and implement the CM’s School (f2f training) Keep working on the The Better Ipsos Leaders Academy Keep working on communicating the L&D Philosophy, ensuring it becomes part of the Ipsos culture Increase the Management & Softskill training offer in the ITC

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