Corporate Fundraisers SiG – June 2008 Bill Giles – Interim Corporate Partnerships Manager – Child Accident Prevention Trust

Corporate Fundraisers SiG – June 2008 Small National Charity Income circa £650k One Fundraiser All fundraised income from Corporates

Corporate Fundraisers SiG – June 2008 Many companies produce safety products for children/babies CAPT brand well recognised in child safety circles Copy Cat principle, see others do it and copy idea

Corporate Fundraisers SiG – June 2008 Currently 5 Cause Related promotions Longest now into third year None generate more than £15k per annum Won’t accept less than £5k guarantee Very low % of product sale price to CAPT Bigger options on the horizon

Corporate Fundraisers SiG – June 2008

Building corporate relationships is hard work and resource intensive As a small charity you have to have a niche cause or brand Other methods of fundraising may/will produce more £ more quickly

Corporate Fundraisers SiG – June 2008