Welcome (velkomid)
Cooperative Marketing A rising tide floats all boats… State: Destination/Generic Marketing Communities: Marketing & Sales Business: Booking (close the deal)
ALASKAS VISITORS Who Are They? years old Educated Higher Income No kids at home Trending….
WHY DO THEY VISIT? North America: Bucket List! All Visitors: M__________ G___________ W__________ Bonus Question: After they leave, they most remember F___________ P___________
…AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA
Modes of Travel Getting to Alaska Cruise Air Auto/Marine Highway
…AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA
WHAT ABOUT WINTER? The _____ Season Community Based / Event Driven in Alaska Fairbanks Valdez, Sitka Anchorage: Fur Rendezvous, Iditarod Alaskan Neighbors
Extending Our Season
Value of Tourism Keeping (or gaining) Community Support
Partnerships?
Takk!