The Impact of Social Media Updated: July 2018 The Impact of Social Media Conducting Independent Enquiry About Social Media Part C & D (3 lesson-version) sociology.hku.hk/impact-social-media

Sharing… What issue am I going to study? Why is my issue significant? What are my enquiry question and focus questions? What are my key concepts? What research method will I use?

Part C: In-depth Explanation of the Issue What areas should I explain in detail for my enquiry issue?

What areas should I explain in detail for my enquiry issue? Positive and negative views Analysis from multiple perspectives Analysis and presentation of relevant quantitative and / or qualitative data

An example of quantitative data analysis Label charts / tables / graphs properly Describe data in detail

An example of qualitative data analysis Discuss implication of data Quote interviewees Discuss implication of data

Your turn…… p.24 of Student Pack How would you present the findings of your own research and why? Do you have enough data to answer all the focus questions? What are your major findings? What have you learnt from this process about the challenges of understanding the way people use social media?

Part D: Judgment and Justification How do I formulate an argument?

Video watching: What is an argument? Watch this video at: https://youtu.be/rYu2gzkRfEs A stand on an issue and seeks to persuade an audience

What is an argument? A stand on an issue and seeks to persuade an audience Which of the following is an argument? (pp. 25-26) No, it is not. It is just a description of how parents from the least developed countries feel about education provided by local schools. It does not take a stand on an issue and does not try to persuade the readers.

Yes it is. It tries to persuade the readers that social media facilitates learning. It argues that social media does not distract people from learning. Rather, social media benefits low income families in education. Evidence from Brazil is given to support the argument.

What is a good argument? Read p.27-28 and discuss. Fair Unbiased Logical EVIDENCE-BASED

Your turn…… p.29-30 of Student Pack Which argument do you agree with, and why?

How do I organize Part D?

Use of Footnotes and Compilation of Bibliography p.30-31

Over to you! Prezi short video storyboard If you carry out an IES about social media, you can share your findings with UK students by making one of the following: short video storyboard Prezi Ready to share your findings? Upload them at: sociology.hku.hk/share-findings