Chapter 12: Understanding Elections

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Presentation transcript:

Chapter 12: Understanding Elections Section 1 Election Campaigns

Election Campaigns Main Ideas The purpose of election campaigns is to help the public learn about the candidates, so that voters can make an informed decision on election day. Candidates today take advantage of media exposure and polling in order to influence the voters and get elected to public office.

Chapter 12: Understanding Elections Focus Questions What is important about the 1960 election concerning campaigns? What are the major positions in a campaign and what are their duties? What are the different aspects to consider when developing a campaign strategy?

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