Gender Representation To assess how effectively gender is represented in the media

Gender Is a baby born knowing what it is like to be male/female? If people learn “gender behaviour,” where/how does this occur? Family Friends School Role models (personal and in the media) The media G+T students to explore other cultures

Female characteristics If I Were a Boy What does this video tell us about male and female characteristics? Male characteristics Female characteristics https://www.youtube.com/watch?v=AWpsOqh8q0M

The Male Gaze Theory by Laura Mulvey, 1973 Laura Mulvey is a theorist who wrote an essay titled ‘Visual Pleasure and Narrative Cinema’. She claimed that cinema was created by men and for men. Therefore, women were presented in a way to please men onscreen. A woman would be shown as a… Mothering figure - a woman who cares and nurtures male characters Sexual object – a woman who is used to fulfil men’s sexual desires Threat – a woman who threatens a man’s position Students to take notes of this theory G+T students to explore criticisms of this theory (discusses female presentation from a Caucasian point of view)

Applying Mulvey’s Theory Which one of Mulvey’s female types are being represented in every clip? How & why?

Male Representation How are men and women presented in the Diet Coke advert? Are there differences between attitudes towards men and women? Why?

Assessing Gender Representation How are men and women presented in the clip from Grease? Write two paragraphs – one for men and one for women – explaining how they are presented in this clip.