Social Psychology Unit 13.

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Presentation transcript:

Social Psychology Unit 13

Attraction Interpersonal Attraction Proximity Reward Values Stimulation value Utility value Ego-Support Physical Appearance Approval Similarity People or things Mere exposure effect

Love Relationships Hatfield Sternberg Passionate love Companionate love Sternberg Romantic love Infatuation Fatuous love Empty love Liking Consummate love

Love Relationships Clyde and Susan Hendrick Erotic Ludic Storgic Pragmatic Manic Agapic

Social Perception Implicit personality theory First Impression Schema Stereotypes First Impression Primacy effect Recency effect

Social Perception Attribution theory Self-serving Bias Situational attribution Dispositional attribution Fundamental Attribution Error Actor-Observer Bias Self-serving Bias Self-Efficacy (Modesty) Bias Blaming the Victim Just world hypothesis

Attitude Formation How do we develop attitudes? Conditioning Classical Operant Cognitive Evaluation Observational Learning Culture Parents Peers

Attitude Formation Why do we change attitudes Cognitive Consistency Compliance Identification Internalization Cognitive Consistency Cognitive Dissonance Leon Festinger

Persuasion What makes persuasion effective? Strategies The Source The Message Central Route Peripheral Route The Channel The Audience Strategies Foot-in-the-door technique Door-in-the-face technique

Conformity Normative social influence Informational social influence Conformity increases when… Insecure 3+ Unanimous Impressed Watching

Conformity Solomon Asch The experiment Confederates 76%

Obedience Stanley Milgram Hawthorne effect The experiment The learner The teacher 75% Hawthorne effect

Authority Philip Zimbardo The Stanford Prison experiment Prisoners and guards Only went 6 days, scheduled 14

Social Influence Social facilitation Social loafing Deindividuation Social impairment Social loafing Deindividuation Groupthink Group Polarization Self-fulfilling prophecy

Types of Groups Social Category Social Aggregate Primary group Secondary Group In group Out group

Prejudice Stereotype Discrimination Ethnocentrism Scapegoat theory Social Categorization Discrimination https://www.youtube.com/watch?v=MvnumV1izOE&feature=youtube_gdata_player Ethnocentrism Scapegoat theory To eliminate Muzafer Sherif

Helping Behavior Altruism Diffusion of Responsibility aka. Bystander effect