SOCIAL RESPONSIBILITY MODULE 3 SUMAN MUDUNURI http://content.time.com/time/video/player/0,32068,710921182001_2037224,00.html

WHAT IS SOCIAL RESPONSIBILITY Is an ethical framework which suggests an obligation to act for the benefit of society at large. 

RISE IN POPULARITY Percentage of adults using online SNS (Social Networking Sites) 2005 8% 2008 – 2010 40% 2011 65% 2015 67% of Adults 92% of teens Almost a quarter of those 92% were online constantly because of FOMO (Fear of Missing Out). According to PEW Research

SPEED An event that never made the news ten years ago can become a full blown crisis in a matter of hours today

THE GOOD, THE BAD, THE UGLY Humans of New York http://www.humansofnewyork.com/ Change Campaigns Feeding the Hungry TOMS – one for one Protect the Oceans Emergency Response Fighting Cyberbullying Excess of Information Cyberbullying Child Predators Dangerous Challenges Geotagging Company Bashing

TOP 10 MOST DANGEROUS SOCIAL MEDIA CHALLENGES

PRIVACY

PRIVACY Facebook alone has over one billion active monthly users and 13 million of them have never touched their privacy settings, according to research done by Marketo. Pew Research on sharing/posting by teens 2006 to 2013 Posting Photos 79% to 91% School Name 49% to 71% Where they live 71% Email Address 29% to 53% Phone Numbers 2% to 20% According to the latest Pew Internet research (May 2013) on teen online privacy, teens are sharing more personal information on social media today than they were when the first Pew privacy study was done in 2006. Either they do not value privacy or we are failing to educate them, or both.

PRIVACY CATEGORIES Public Friends/Followers-only Locked or Private Accounts Public: Most or all privacy settings are open to public view and are searchable either on Google (depending on the channel) or on Facebook Graph Search. Facebook pages can now be set to public (update since 2013) as well. This enables people who have had private Facebook pages to open them up to anyone (like Twitter) instead of having to approve every “friend” request. Friends/Followers-only: On Facebook and many other channels (not Twitter), this means that you have set your private information to be viewed only by those you approve as friends or followers. Twitter does not have an approval feature for followers other than a private account. Locked or Private Accounts: All privacy settings are shut down, and permission to follow or friend is managed on a case-bycase basis by the user. On Twitter, this means that no one can see your tweets except approved followers, and your tweets cannot be retweeted. However, screenshots are always in the mix

PRIVACY – GUARD IT Know your privacy rights. Create your own private groups and lists. Turn off geolocation settings on apps Get rid of followers you don’t really know. Set your social profiles to non-searchable. Search yourself. Use two-factor authentication when available. CH3 (23-42) Pg.29-32 1. Know your privacy rights. The group encourages people to understand the terms of service on the social media channels they use. Privacy has different meanings on different channels. Some companies will not let you make private certain pieces of information (Facebook is one) because they want to retain the right to sell that information to marketers. Make sure you know what you can and can’t protect before you set up a profile. 2. Create your own private groups and lists. Many social media providers give you a way to set up private groups so that your conversations and sharing cannot be searched or seen by everyone. 3. Turn off geolocation settings on apps. It is especially important for younger students. Predators and bullies can find unsupervised young people easily in public places if they are constantly checking in or using public geo-apps for messaging in public spaces.4. Get rid of followers you don’t really know. Remember that high school friend or media person you friended several years ago? They are still seeing everything you post. Go through and delete old stale (or dangerous) contacts. Many people mistakenly think that this is what blocking is. But blocking only eliminates their content from your feeds. They can still see what you have posted. 5. Set your social profiles to non-searchable. Most sites give you the option to make your data unavailable to search engines. Facebook has its own search engine, and they don’t allow others to scrape their data. It’s all about the money. 6. Search yourself. I recommend that if you have a history of over sharing on social media, it would be a good idea to “Google yourself” to see what’s out there. I recommend getting a copy of Do It Yourself Online Reputation Management by Herbert Tabin and Craig Agranoff to help mediate the bad stuff you find. Most of us cannot afford to hire Reputation.com. If you do need professional help, I would recommend looking at the review sites of online reputation products. Some of them charge a lot of money for what you can do yourself. 7. Use two-factor authentication when available. I recommend using two-factor authentication on Twitter and LinkedIn. Although it takes a little more time to login by getting a text by phone, it strengthens your account against hackers.

ARE YOU ETHICAL? Entertainment Software Identity Music Movies Consumer Data Mining Digital Signature Relationships Dangers http://www.relevantmagazine.com/culture/tec h/8-dangers-social-media-were-not-willing- admit

SOCIAL NETWORKING SITE ETHICS TERMS OF SERVICE (TOS) https://www.scu.edu/ethics/focus-areas/internet-ethics/resources/clicking-through-to-the-ethics-of-social-media/

TWITTER DATABASE MANAGER

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