How the laptop became the new electric guitar. Home music production for fun and profit… …or…

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Presentation transcript:

How the laptop became the new electric guitar. Home music production for fun and profit… …or…

About Not a lot of musical background. Mother was a middle school music teacher. Played banjo (poorly and briefly). In a couple of pick up punk bands in college Discovered electronic music production by accident in Joined mp3.com in Over 100,000 listens. Number 1 Ambient song, number 6 Electronic, number 46 overall. Signed with Raw42 in songs published. 2 compilations Global Chilled Volume 1: A Selection of Downtempo Grooves Machinations v4.2: A Selection of IDM & Ambient Techno Tracks Other. 2 self-published releases This Is How Flat The World Is The Truth In Everything Rejected. Radio play all over the world US, Canada, Costa Rica, UK, The Netherlands, Germany, Japan, etc.

Laptop Music What Is It? Music produced and performed on the laptop. References in Popular Culture Rebelart: Royal Melbourne Institute of Technology Journal: Hip Chips (laptop music festival in NYC): Wired Magazine (Issue 10.05): The Economist (The World In 2002):

How To Get Started Step #1: The Production Software Wide variety. Cubase, Propellerhead Reason, Abletron Live, Fruity Loops, Acid. Demo (Acid + SoundForge). Step #2: CD Manufacturing Wide variety of options. CD-Rs. Discmakers. Photos.com. Quark. Adobe Photoshop. Step #3: Distribution CDBaby. The Orchard. Digital distribution. Online CD stores. Physical stores. Demo (CDBaby). Step #4: Promotion Your web site. Your press kit (vistaprint.com). Radio shows. Music websites (electronicscene.com). Review sites. Promotional gear (cafepress.com). Demo (

Next Steps Step #5: Live Performance Typically solitary male performer. Face illumitated by screen. Lost in thought. Occasionally surprised expression. Small finger movements producing sound. So…do something different. Demo (Traktor DJ Studio 2 + Arkaos VJ 3.0). Step #6: Publication (or…where the money is) Typical fee to a non-commercial artist is $ $25,000 for commercials. Fees range up to $150,000 for established artist. Typical fee to a non-commercial artist is $5000 for television and film, but can reach $75,000 for non-indie film. Taxi. Raw42. Demo (Raw42).

The Last Step Step #7: Record contract? Per CD you earn less, but youre established, so you make more from advertising, T-shirt sales, concerts, and everything else. But…maximize your advance and dont spend it in the studio! Hell, you dont need to spend it in the studio; youve got a laptop and thats all you need!

Conclusion Fun hobby. Not a lot of gear required. Can do it in your spare time. Wherever you are. Can get some recognition and earn a few $$$...maybe. QUESTIONS?