IH&RA Hotel booking platform Introduction to IH&RA online booking platform project

IH&RA Hotel booking platform Summary: Who are we: Our Group IH&RA Project Objectives Home page project The hotel website and booking engine Operating structure Conclusion & Strategy References

IH&RA Hotel booking platform 1 WHO ARE WE - OUR GROUP Our group : Group of companies owned by or close partner with the LG Finance Group : Minerall Communication : marketing & communication company with a particular focus on SEO and website development dedicated to the tourism and hospitality industries Johnson & Lewis : financial consulting, fund raising and financing LG Finance : equity investments, business consulting

IH&RA Hotel booking platform 2 IH&RA PROJECT Initiated at the 49th annual IH&RA congress held in Katmandu in November 2011 : Develop and operate an international Website and Booking Engine for hotel reservation Designed and created by the hoteliers for the hoteliers Bookings directly with hotels members Low commissions to recover for the finances invested

IH&RA Hotel booking platform 2 IH&RA PROJECT Main features Available in ​​English, French, Spanish, Chinese, Arabic languages A loyalty system to get freebies Global membership of national associations (IH&RA), each national association providing its database Hotel apartments will also be included Automatic generation of mini-website for each hotel designed for internet booking

IH&RA Hotel booking platform 3 OBJECTIVES One major goal: Increase in revenues and profitability for the whole hospitality industry

IH&RA Hotel booking platform 3 OBJECTIVES Targets: A special focus on user-friendliness and effectiveness for the all chain : SEO and search engines’ first page appearance for traffic User-friendliness for hotels’ clients and net surfers : quick and easy booking process User-friendliness for members : ease of management and administration Notoriety increased for IH&RA, national associations and hotels

IH&RA Hotel booking platform 3 OBJECTIVES Targets: Attractiveness for members: Easier management of capacities and rates Easier administration (eg commissions follow-up, reconciliation and payment) Increased presence on the internet A tool for generating more business

IH&RA Hotel booking platform 3 OBJECTIVES Targets: Attractiveness for net surfers: A large, comprehensive and diversified offer User-friendliness Loyalty program Perception of the IH&RA as a label for excellence and quality

IH&RA Hotel booking platform 4 Home page project Booking platform

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE The booking platform relies on a program whose purpose is to treat the whole process of booking all types of accommodation via the Internet. The booking Platform is made of three modules:   Platform-Supervisor © Platform-Manager © management interface Platform-Client ©

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE SUMMARY It is the administrative interface of the Booking System Members’ details registration Charge the commissions generated Access to a set of tools for activity analysis

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Institutional Management in distributed hotels and / or members Activity report for each member Billing / Regularization Analysis Tools

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Dedicated and private area for each hotel Platform-Manager allows the manager of a registered hotel to access and update all information related to its business in real time and in full confidentiality (protected area, secure access). Platform-Manager can be set to allow for restricted access to management modules according to profiles

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Customized homepage displaying private information Description of the hotel Rates and stays Management Special offers Management Planning management Activity follow-up

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE The intuitive interface for clients’ bookings The search engine Platform-Client offers several options to the Internet user The effectiveness and simplicity of the booking engine lead the Internet user through a 3-click booking process The Platform-Client interface offers other powerful and fundamental features

IH&RA Hotel booking platform 5 THE HOTEL WEBSITE AND BOOKING ENGINE Main functions Search for accommodation according to various criteria Choice of accomodation and securitised payment Quickbook Access to related services when selected (e.g. travels, cars rentals…)  

IH&RA Hotel booking platform 6 Operating structure A dedicated structure will be set up to efficiently manage, run and maintain the platform.

IH&RA Hotel booking platform 7 CONCLUSION & STRATEGY By hoteliers for hoteliers The project is designed as a whole (platform development, operational teams) Our group of partners takes in charge the construction works and organize the development teams

IH&RA Hotel booking platform 7 CONCLUSION & STRATEGY Current stage … We advise IH & RA to ensure the long-lasting success of this project by retaining control of its booking engine. We are therefore ready to transfer : the mastering of the expertise required the knowledge of the appropriate technology the ability to maintain and develop the platform. With its experience and advice in tourism and hotel bookings (see references thereafter), our group is committed to successfully implement the methods and concepts presented in this document.

IH&RA Hotel booking platform 8 REFERENCES www.cote.azur.fr www.federal-hotel-tunisie.com www.fr.federal-hotel.com

IH&RA Hotel booking platform 8 REFERENCES www.aux-antilles.fr www.cuisine-francaise.com

IH&RA Hotel booking platform Thank you for your attention