TN Climate Action Campaign Reducing Carbon Protecting the Climate Caring for Earth

Climate Change

2011 Extreme Weather Events August driest month ever for Chattanooga. Oklahomas July average statewide temperature the highest ever recorded for any state. Mississippi Flood. 875 tornado reports – the thirty year average for April is 135 – killing 327 people. Texas wildfire spread across an area without rain for a year

Food Insecurity Water Shortages Public Health Power lines Roads Buildings Dwindling insurance coverage Infrastructure Repair Climate Change Costs

Extreme Weather Climate Change Costs The national economic toll for extreme weather this year is estimated at $35 billion, more than five times the average annual loss. Much of that damage is uninsured.

Target 20% carbon reduction by 2020

Energy Efficiency is the Wise Response to Rapidly Changing Conditions

Effective Climate Protection Policy Aggressive Energy Efficiency Programs Creation of Green Jobs

Energy Efficiency Benefits

So why arent we moving fast forward with energy efficiency?

The energy Industry – coal, oil, and electricity – are funding lobbyists (like the US Chamber of Commerce) and media to derail any efforts to pass major climate protection legislation that would drive major energy efficiency and Green Jobs expansion. Political Gridlock

Resistance of TVA and its Distributors

TVAs Projected Use of (EE/DR) Energy Efficiency/Demand Response 14 Notice that after 2020, the rate of growth of TVAs EE/DR program drops to 0%. Strategy C is the IRP strategy adopted by TVA board in 2/11.

The time is ripe to identify politically viable, low-cost strategies to reduce carbon emissions. One strategy is to use existing policies that induce changes in household technology use. This behavioral wedge strategy can be pursued in the near term. The resulting emissions reductions can buy time and build a stronger public consensus to emerge on the need for more costly carbon mitigation measures. Michael Vandenbergh Implementing the Behavioral Wedge (2010.)

TN Climate Action Campaign Goals 2012 Use the TVA In-Home Energy Audit to encourage reductions in home energy use. Use this behavior change strategy to identify climate protection advocates to build a stronger public consensus on the need for more costly carbon mitigation measures Use the Campaign structure to press TVA for a 1% energy efficiency reduction target. Over a ten year period this target will save enough energy equivalent to six nuclear power plants.

Core Value is Central The Campaigns message is that we must protect the climate for this and future generations. Messaging

The Campaigns 1 st Year Target -Organizing the Choir - The TN Climate Action Campaign will in its first year find 700 Tennesseans willing to get a home-energy audit for climate protection. find 250 Tennesseans willing to get an audit and to ask others. Our challenge is to get folks already concerned about climate change moving, active, and organized.

Climate Protection Advocates Act out of their concern for climate change. These volunteers already have had a TVA In-Home Energy Audit and followed through with at least some of the recommendations.

Will You Get Audited? The Climate Protection Advocate ask others they know who are concerned about climate change to reduce their carbon emissions by getting a TVA In- Home Energy Evaluation and following through with at least some of the recommendations. If their recruit is willing, the CPA sets a date to confirm completion of the audit and the follow through with at least some of the weatherization recommendations

Growing Climate Change Activists We have found a new climate protection activist when someone who has followed through with an audit is then willing to reach out to others to do the do the same out of love for the Earth.

TN Climate Action Team Local Climate Action Team Climate Protection Advocates The Unaudited TN In-Home Energy Audit Campaign Organization Organization

Any questions? Louise Gorenflo, coordinator TN Climate Action Campaign