Audio-Visual Sector: key skills, gaps & opportunities

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Presentation transcript:

Audio-Visual Sector: key skills, gaps & opportunities British Council Creative Central Asia- Astana Forum 24th/25th November 2017 Audio-Visual Sector: key skills, gaps & opportunities

Introduction Kate O’Connor Consulting Formerly executive director and founding member of Skillset Established in 1992 for film, television & video Focused on Standards & professional training for funding for freelances Expanded across Creative Sectors, established a pipeline of provision, kite-marking courses, developing new routes in, careers IAG &training levies and freelance support Consultancy Practice since 2015: research, policy, strategy, development & delivery.

Creative Industries One of the key growth industries in the UK “those industries which have their origin in individual creativity, skill and talent and which have a potential for wealth and job creation through the generation and exploitation of intellectual property”.

Creative Industries & Impact on Creative economy Many of the creative industries are also important to other sectors, such as tourism. The creative economy is a wider description that includes creative occupations outside the sector, such as designers in motor manufacturing, health, construction alongside the creative industries. Strong overlap between creative skills and other sectors

Creative Industries This includes: advertising and marketing; architecture, crafts, design (product, graphic, fashion); IT, software and computer services (‘creative tech’) computer games, publishing, museums, galleries and libraries, music, performing and visual arts. Screen Industries: film, TV, video, radio, animation, games, visual effects and photography. Vast range of craft, creative, technical and management/business skills.

Creative industry in numbers Since 2010, the GVA of the creative industries has increased by a third (34%), compared with average growth of 4.3% a year for the UK economy as a whole during the same period. 01 The creative industries outpace the 12 largest industries of the UK economy. 02 Exports continue to growth and our global position and reputation is of a leading creative nation. Screen Industries contribute £13.2 bn to GVA 03 Creative industry in numbers They return four times the GVA of the automotive industry, six times as much as life sciences and nearly 10 times that of aerospace. 

There are nearly 1.96 million (1,958,000) jobs in the creative industries.   The sector is growing at four times the rate of the wider UK workforce. It now provides 1 in 11 of all new jobs Of the creative workers in the creative industries, 47% are self-employed, compared with 15% across the workforce as whole. Of these jobs 160,000 are in the Screen Industries Jobs in the screen industries are seen as “at low risk of automation” Employment Picture This is an increase of 5.0% between 2015 and 2016 compared with a rate of 1.2% in the UK workforce as a whole. The increase is 25.4% since 2011. The total employment in 2016 in the creative economy (which includes creative jobs in the economy as a whole - such as designers in the automotive industry) was 3 million (3,034,000). It concluded that 87% of workers in the highly creative category are at low or no risk of automation.

Employment & Skills Needed by the industry Range from craft, creative business and technical roles: range of 100s of skills and jobs that go to make screen content. Screen Industries need a further 30,000 jobs The creative tech industry is significant and skills are being redefined in line with immersive technologies  But we need a range of skills from carpentry and set building, to camera, lighting and editing, 3D designers and animators and costume designers, make-up/hair & prosthetics through to production, directing, storytelling.    Employment & Skills Needed by the industry

Picture of Growth….but key challenges Changing & shaping Government Policy Structure of the industry (small companies & freelance employment) Highly skilled roles & need for lifelong learning Industry Engagement Support for small businesses Picture of Growth….but key challenges

Education, Training & Development influencing all policy Schools and pre-18 opportunities Apprenticeships Colleges and Universities Postgraduate Study Internships and Training programmes Continuing Professional Development & career progression Management and Leadership Skills Business development including start up & scale up. Education, Training & Development influencing all policy

Creative Careers are real choices & demand high value in Education Evidence of the value of creative education at schools and in formal education Careers information, advice & guidance CreaTec, Fusion or STEAM Clear routes into the industry and throughout careers Developing links between schools, Colleges, Universities and industry practitioners

Further Colleges & Higher Education In Further & Higher Education-range of courses and qualifications Over 20,000 courses Includes centres of excellence, specialist schools

Not Just about entry: Continuing Professional Development Professional Bodies offer range of courses (technical, craft, management, business) Some sectors have training levies and contribute to funds for skilling up and stepping up Showcasing, festivals, events-rich range Development of clusters and business support

Screen Industries Strategy. Creative Industries now part of UK Industrial Strategy Forecasting skills & developing solutions as linked to the needs of business growth Industry, sector & employer engagement essential It must be business led Co-ordinated policy from early years learning Coordination across different agencies: not one size fits all.

Questions Does the formal and informal pre-18 education sector include creative subjects ? Are there structured routes such as apprenticeships, higher education courses to support entry? How is this shaped & supported by industry How can lifelong learning be supported, whose responsibility should it be ? Are the audio-visual industries valued and growth supported ?