Entertainment Marketing

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Presentation transcript:

Entertainment Marketing

TV & Movie Writing Watch and Read Pick a Genre Outline Your Plot Develop Your Characters Write

Attractive Fantasy What keeps us watching We would like to be in their situation Happy Days one of the first Saved by the Bell, OC, 90210, Housewives of Orange County

Negative Fantasy Dealing with a problem Characters are dealing with problems like the ones we face, but worse Lost, Sopranos, NCIS

Hook Gets you to watch Simpsons, Cheers, Real World Template Unwritten rules of the show

Core Cast Main people in the show The Simpsons Bart Homer Marge Lisa

Central Conflict Main issue in the story Man v. Man Spider-Man Man v. Self Million Dollar Baby (Hillary Swank wants to be a boxer) Man v. Society Hunger Games Man v. Nature 2012 Hybrid Conflict (combination of 2 or more)

Season Arc Extended Storyline Soap Operas and Dramas